I’m a Grammy-nominated, 5x platinum freelance music producer, composer, and music supervisor with over 15 years of experience in the music industry. I’ve worked across every level of production — from underground artists to Billboard chart-toppers — and specialize in creating emotionally resonant, sync-ready music across hip-hop, soul, and R&B. What sets me apart is my ability to bridge creativity and commerce. I’ve placed over 20 songs on the Billboard charts, produced custom music for major brands like Nike, Amazon, and HBO, and managed large-scale catalog development for sync licensing. My understanding of both the artist’s vision and the music supervisor’s expectations makes me a rare asset in today’s fast-moving sync and commercial music landscape. Whether you need hit-level production, polished mix/masters, or high-volume pre-cleared catalog content — I bring an unmatched work ethic, deep cultural fluency, and a proven track record of success.

Vince Tolan

I’m a Grammy-nominated, 5x platinum freelance music producer, composer, and music supervisor with over 15 years of experience in the music industry. I’ve worked across every level of production — from underground artists to Billboard chart-toppers — and specialize in creating emotionally resonant, sync-ready music across hip-hop, soul, and R&B. What sets me apart is my ability to bridge creativity and commerce. I’ve placed over 20 songs on the Billboard charts, produced custom music for major brands like Nike, Amazon, and HBO, and managed large-scale catalog development for sync licensing. My understanding of both the artist’s vision and the music supervisor’s expectations makes me a rare asset in today’s fast-moving sync and commercial music landscape. Whether you need hit-level production, polished mix/masters, or high-volume pre-cleared catalog content — I bring an unmatched work ethic, deep cultural fluency, and a proven track record of success.

Available to hire

I’m a Grammy-nominated, 5x platinum freelance music producer, composer, and music supervisor with over 15 years of experience in the music industry. I’ve worked across every level of production — from underground artists to Billboard chart-toppers — and specialize in creating emotionally resonant, sync-ready music across hip-hop, soul, and R&B.

What sets me apart is my ability to bridge creativity and commerce. I’ve placed over 20 songs on the Billboard charts, produced custom music for major brands like Nike, Amazon, and HBO, and managed large-scale catalog development for sync licensing. My understanding of both the artist’s vision and the music supervisor’s expectations makes me a rare asset in today’s fast-moving sync and commercial music landscape.

Whether you need hit-level production, polished mix/masters, or high-volume pre-cleared catalog content — I bring an unmatched work ethic, deep cultural fluency, and a proven track record of success.

See more

Language

English
Fluent

Work Experience

Director of Music Strategy at SyncTuary Sound
January 1, 2021 - Present
Progressed from Project Manager to Director; lead A&R, artist development, and multi-departmental campaigns. Managed budgets, creative strategy, and team execution for major releases and sync deals. Grew catalog placements with, Microsoft, NBA, Nike, Converse and more.
Project Manager at Passerine
December 31, 2021 - July 25, 2025
Oversaw production timelines, budgets, and deliverables for label releases. Coordinated producers, engineers, writers, and marketing teams for seamless execution. Tracked milestones, identified risks, and maintained creative quality across projects.
A&R at Digital Boombox
December 31, 2020 - July 25, 2025
Discovered, signed, and developed emerging talent across genres for Rap ICON Too $hort. Managed artist projects from demo through release. Collaborated with producers, songwriters, and legal partners to shape creative vision and deliver final masters.

Education

Add your educational history here.

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Computers & Electronics
    paper Kodak Black - Before I Go (feat. Rod Wave)

    Debut #2 Trending on youtube has sold 500,000 Units with 100 Million Streams

    paper Shai Gilgeous-Alexander x Converse

    How Something I Took for Granted Turned Into an Incredible Opportunity with the NBA’s 2025 MVP Shai Gilgeous-Alexander & Converse

    Sometimes, the biggest opportunities come from the smallest moments.

    While hanging around the office one day, I got a chance to preview early cuts of Shai Gilgeous-Alexander’s promo spot for his new signature shoe. As I listened closely, I noticed the unique sound effects used in the video. Instantly, my mind started working. I turned to the Creative Director and asked, “What if I used those sounds to make a beat?” Light bulb moment.

    After a few experiments, we landed on something special.

    With NBA All-Star Weekend 2025 approaching, the next challenge was: How does this fit in? The answer came in the form of an activation. We decided to integrate the track into the launch of Shai’s SHAI 001 signature shoe. We pre-programmed AKAI MPC Live II units with a custom beat template that fans could interact with—and I personally led that experience.

    Over four days, I taught more than 10,000 fans how to make beats using those same sounds that sparked the idea. What started as a curious listen turned into an immersive, music-driven activation that fused culture, community, and creativity—all inspired by Shai’s love for fashion and music.

    As Forbes put it:

    “San Francisco was buzzing with excitement during NBA All-Star Weekend, with the city alive and full of energy as basketball’s biggest stars took over the Bay Area. But one player stood above the rest – not just on the court, but in the streets, in the buzz of the city, and in every moment that made the weekend unforgettable.”

    And that’s exactly where our sound lived—in the heart of that unforgettable weekend. You can listen to the track below.

    paper Zion Williamson Air Jordan Commerical

    For this powerful launch campaign celebrating an NBA athlete’s first Jordan Brand commercial, I composed the original score blending live soul instrumentation with hip-hop grit — uniting the timeless energy of Sharon Jones & The Dap-Kings with the lyrical excellence of Rapsody.

    The music was crafted to elevate the athlete’s journey and amplify the emotional weight of legacy, culture, and performance — aligning with Jordan’s core message of greatness through resilience. The end result was a cinematic, sync-driven anthem rooted in authenticity and rhythm, heard across TV, digital, and social platforms.

    Role: Composer, Music Supervisor, Arranger
    Collaborators: Rapsody (MC), Sharon Jones & The Dap-Kings (Soul Ensemble)
    Client: Jordan Brand / NBA
    Notable: First-ever NBA ad for featured athlete | Original music sync | Legacy meets modern hip-hop

    paper Microsoft Surface 9

    Tapping into a different side of creativity by stepping out of the studio and onto the set—seeing firsthand how every element came together to bring the vision to life.

    Being immersed in the energy, the lighting, the movement—it pushed me to think beyond just sound and see creativity as a full sensory experience.

    paper Silicon Valley Season 6

    Case Study: “You Came to Party” by Too $hort & The Meter Mobb
    Strategic Sync Licensing Deal — Artist-Owned & Executed

    An artist-owned composition, “You Came to Party,” became the foundation for a landmark $165,000 sync licensing deal. Orchestrated with precision, this deal activated placements across HBO, Live.Me, Mass Appeal, and Empire—all within the legal boundaries of an existing contract.

    📈 Key Outcomes:
    $165,000 upfront sync licensing fee

    $1.5 million in royalty revenue

    $25,000 in brand partnerships

    This campaign exemplifies how independent, rights-owned music can drive multi-platform success. By combining creative control, legal fluency, and strategic advocacy, the placement became a cornerstone of a larger monetization strategy—maximizing both cultural relevance and long-term asset value.

    paper Designed by Microsoft, Made for You (Eps 7)

    We know that inspiration can strike in an instant and that sometimes all you want to do is write it down or sketch it out. Surface Pro 9 and Surface Slim Pen 2 were invented for that moment. In this video we caught up with Product Designer Ishmael Adams, Product Developer Erica Arnold, and Product Manager Monika Dragulski in Microsoft Building 87 where they walked through the intentional engineering and design that goes into developing the intuitive Surface Pro 9 writing experience. The perfect balance of form and function, each of the 260 components that make up Pen bring everything you love about traditional writing instruments to a digital canvas that unlocks the power of technology, combined with the simplicity of pen on paper.

    paper BlackStar Film Festival Trailer 2023

    The 12th annual BlackStar Film Festival returns to Philadelphia August 2-6, 2023 for a week of genre-defying films from Black, Brown, and Indigenous filmmakers, parties, panels, and more. Also streaming around the world.

    paper JBL BOOMBOX | JBL Dance Off

    In the explosive final round of the JBL Dance Off, two of the industry’s most dynamic movers — Willdabeast and Janelle Ginestra — go head-to-head in a high-energy battle that pushes sound, style, and self-expression to the limit.

    Set to a custom-produced track designed to match every pop, lock, and rhythm hit, this finale blends choreography, swagger, and sonic power in a dance showdown that defines the spirit of BL BOOMBOX. Powered by JBL’s signature sound, this round isn’t just about moves — it’s about storytelling through music and motion.

    Music Production by: VT Tolan
    Presented by: JBL x Boombox | BL Network
    Starring: Willdabeast Adams vs. Janelle Ginestra
    Style: Street Dance | Hip-Hop | Performance Art

    paper CISLA'S TUG

    Music That I Donate to the city of Los Angeles for
    Communities In Schools of Los Angeles

    paper Burn Motherfucker, Burn!

    MASS APPEAL documentary Burn Motherfucker, Burn! directed by Sacha Jenkins, the man who brought us Fresh Dressed. Released to coincide with the 25th anniversary of the 1992 Los Angeles riots, the 90-minute doc explores the roots of civil unrest by examining the complicated relationship between the Los Angeles Police Department and the city’s black and Latin communities, tracing a through-line from the 1962 ransacking of a Los Angeles Nation of Islam mosque to the 1965 Watts riots, the rise of L.A. street gangs in the 1970s and 1980s, and the Rodney King beating in 1991.