I am a results-oriented Digital Marketing Specialist with 8 years of experience in SEO, App Store Optimization, Conversion Rate Optimization, Social Media, and Search Engine Marketing. I've worked across digital agencies and corporate environments, driving keyword rankings, website traffic, and lead generation for diverse clients in Canadian, American, and Indian markets. With Google AdWords and Digital Marketing certifications, I rely on data-driven strategies to deliver measurable results. I have a proven track record working in industries including Finance, Real Estate, Media & Entertainment, Technology, and Telecom. I excel in creating and executing campaigns that not only increase visibility and engagement but also drive business growth and ROI.

Vishal Kumar

I am a results-oriented Digital Marketing Specialist with 8 years of experience in SEO, App Store Optimization, Conversion Rate Optimization, Social Media, and Search Engine Marketing. I've worked across digital agencies and corporate environments, driving keyword rankings, website traffic, and lead generation for diverse clients in Canadian, American, and Indian markets. With Google AdWords and Digital Marketing certifications, I rely on data-driven strategies to deliver measurable results. I have a proven track record working in industries including Finance, Real Estate, Media & Entertainment, Technology, and Telecom. I excel in creating and executing campaigns that not only increase visibility and engagement but also drive business growth and ROI.

Available to hire

I am a results-oriented Digital Marketing Specialist with 8 years of experience in SEO, App Store Optimization, Conversion Rate Optimization, Social Media, and Search Engine Marketing. I’ve worked across digital agencies and corporate environments, driving keyword rankings, website traffic, and lead generation for diverse clients in Canadian, American, and Indian markets. With Google AdWords and Digital Marketing certifications, I rely on data-driven strategies to deliver measurable results.

I have a proven track record working in industries including Finance, Real Estate, Media & Entertainment, Technology, and Telecom. I excel in creating and executing campaigns that not only increase visibility and engagement but also drive business growth and ROI.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Hindi
Advanced

Work Experience

Digital Marketing Freelance at Digital One
January 1, 2024 - Present
Orchestrating digital search campaigns to promote Dental Implants and Invisalign services, effectively generating leads. Generated 76 leads with CPL of $12.14 and ROI of 6.83 times the ad spend. Executed digital campaigns for Waxhaw Dental Center to enhance visibility of internal services, driving lead generation through appointment booking forms, generating 25 leads with CPL of $31.09 and ROI of 2.54 times the spend. Implemented content for Layth Saraf DMD's website, focusing on Cosmetic Dentistry, Emergency Dentistry, Invisalign, and Routine Exams services. Managed a Facebook campaign promoting Digi One's digital marketing services to generate leads and maximize post reach and engagement.
SEO Coordinator at Art & Science Digital Media
December 31, 2023 - July 27, 2025
Developed and executed Search Engine and Google My Business strategies for clients across health, retirement living, ecommerce, and veterinary industries. Formulated SEO strategies tailored to client needs, conducted Meta Tags optimization, keyword research, technical audits, schema markup implementations, and reporting via Google Data Studio. Increased organic traffic and improved keyword rankings for a Retirement Home Service Provider. Utilized Google Analytics and Google Search Console to track data and troubleshoot technical issues. Collaborated with web designers and developers to ensure website accessibility and UI/UX standards. Launched Google Ads campaigns for 250 veterinary service websites with a monthly budget of $100,000. Provided YouTube SEO optimization reports to enhance brand visibility for a Food Smoking client.
Sr. SEO Executive at Think Tank Digital Media
July 31, 2019 - July 27, 2025
Defined search engine strategies for projects in real estate, entertainment & media, aviation, and FMCG industries. Generated leads through Google AdWords campaigns for real estate properties. Optimized websites for Playboy Mumbai nightclub and FMCG products including mineral water, energy drinks, and beer using SEO strategies. Reported directly to the Digital Head regarding all projects and services.
Sr. SEO Analyst at Digi Osmosis LLC
August 31, 2018 - July 27, 2025
Implemented SEO strategies to increase traffic and pageviews for editorial products Bollywood Bubble and Sportswallah. Achieved monthly traffic increase of over 1K and tripled pageviews. Managed online reputation for Indian businessman Ness Wadia, optimizing positive search results on Google's first page. Reported directly to manager and clients for all projects.
SEO Analyst at Fifth Quarter Infomedia Private Limited
June 30, 2017 - July 27, 2025
Handled SEO for Bollywood portal Glamsham.com, increasing SEO traffic from 1.5M to 2.7M sessions. Managed social media client accounts for Infiniti Mall, Mumbai Theater Guide, and My Vision Yoga. Reported directly to the CEO for projects and client communications.
SEO Analyst at Dinero Software Private Limited
November 30, 2015 - July 27, 2025
Managed SEO for ecommerce, B2B, and B2C projects. Handled App Store Optimization for Mesh It Up file transfer app. Worked on ecommerce sites like Vapors.com (vape products) and callingcards.com/topup.com (calling cards, sim cards). Provided SEO for conferencecalls.com offering voice and video conferencing services.
Online Marketing Executive at GMR Web Team
March 31, 2014 - July 27, 2025
Worked on financial industry projects providing payday loans with focus on keywords targeting locations in Orange County, Irvine, and Anaheim. Managed agency in-house projects related to website development, design, and maintenance. Performed on-page, off-page SEO and reporting tasks.

Education

MBA at Vancouver Island University, Canada
January 1, 2019 - December 31, 2021
B.Eng. Computer Engineering at Vinayaka Missions University, India
January 1, 2008 - December 31, 2012

Qualifications

Social Prachar – Digital Marketing
December 1, 2015 - June 30, 2016
Infosys Campus Connect – Life Development Skills
January 1, 2011 - February 28, 2011
Google Ads Certification
November 1, 2024 - November 30, 2024
Google Analytics
November 1, 2024 - November 30, 2024

Industry Experience

Financial Services, Real Estate & Construction, Media & Entertainment, Telecommunications