Hi, I'm Oussama Hamida, a digital strategist and analytics-focused content professional with over ten years of experience leading large-scale digital projects. I specialize in enterprise CMS management, SEO strategy, web performance optimization, and digital audience engagement. I love diving into analytics to inform strategy and improve user experience. I'm passionate about combining my technical expertise with editorial experience to support teams that want to push digital boundaries. Whether it’s optimizing content workflows or interpreting audience data, I enjoy ensuring every project is data-driven and impactful.…

Oussama Hamida

Hi, I'm Oussama Hamida, a digital strategist and analytics-focused content professional with over ten years of experience leading large-scale digital projects. I specialize in enterprise CMS management, SEO strategy, web performance optimization, and digital audience engagement. I love diving into analytics to inform strategy and improve user experience. I'm passionate about combining my technical expertise with editorial experience to support teams that want to push digital boundaries. Whether it’s optimizing content workflows or interpreting audience data, I enjoy ensuring every project is data-driven and impactful.…

Available to hire

Hi, I’m Oussama Hamida, a digital strategist and analytics-focused content professional with over ten years of experience leading large-scale digital projects. I specialize in enterprise CMS management, SEO strategy, web performance optimization, and digital audience engagement. I love diving into analytics to inform strategy and improve user experience.

I’m passionate about combining my technical expertise with editorial experience to support teams that want to push digital boundaries. Whether it’s optimizing content workflows or interpreting audience data, I enjoy ensuring every project is data-driven and impactful.

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Skills

Experience Level

Language

Arabic
Fluent
English
Fluent
French
Intermediate

Work Experience

Multimedia Content Producer at Middle East Broadcasting Networks (MBN), Washington, D.C.
January 1, 2024 - Present
Lead production and distribution of cross-platform digital content in alignment with audience insights. Collaborate with editorial and design teams to refine web content strategies and drive engagement. Use Google Analytics and Looker Studio to track performance and optimize digital content. Offer insights on user behavior using Hotjar and Microsoft Clarity, and provide UX input across CMS platforms.
Social Media Producer at Middle East Broadcasting Networks (MBN), Washington, D.C.
January 1, 2024 - July 27, 2025
Delivered 50% YouTube growth and scaled Facebook audience to 2.9M through audience-first strategy. Conducted SEO analysis using Surfer SEO and campaign testing via Google Tag Manager. Implemented tracking and reporting dashboards to enhance data-driven decision-making.
Web Strategist at Phoenix 24 News
January 1, 2022 - July 27, 2025
Oversaw SEO and content workflows using Yoast and Google Search Console. Created data visual dashboards and traffic heatmaps to support editorial decision-making.
Digital Marketing Strategist at Sightpeak Ltd (UK)
January 1, 2020 - July 27, 2025
Built digital strategy and measurement frameworks using GA4 and Looker Studio. Led optimization efforts using Ahrefs and performance-based content audits.
Social Media Analyst at Convosphere (UK)
January 1, 2018 - July 27, 2025
Delivered audience analysis and sentiment reporting using Facebook Pixel. Supported UX and engagement insights.
Digital Communications Officer at Media Division, Government of Algeria
January 1, 2016 - July 27, 2025
Led digital outreach and developed structured messaging during government campaigns.
Multimedia Content Producer at Middle East Broadcasting Networks (MBN)
January 1, 2024 - Present
Lead production and distribution of cross-platform digital content in alignment with audience insights. Collaborate with editorial and design teams to refine web content strategies and drive engagement. Use Google Analytics and Looker Studio to track performance and optimize digital content. Offer insights on user behavior using Hotjar and Microsoft Clarity, and provide UX input across CMS platforms.
Social Media Producer at Middle East Broadcasting Networks (MBN)
January 1, 2024 - July 27, 2025
Delivered 50% YouTube growth and scaled Facebook audience to 2.9M through audience-first strategy. Conducted SEO analysis using Surfer SEO and campaign testing via Google Tag Manager. Implemented tracking and reporting dashboards to enhance data-driven decision-making.
Web Strategist at Phoenix 24 News
January 1, 2022 - July 27, 2025
Oversaw SEO and content workflows using Yoast and Google Search Console. Created data visual dashboards and traffic heatmaps to support editorial decision-making.
Digital Marketing Strategist at Sightpeak Ltd (UK)
January 1, 2020 - July 27, 2025
Built digital strategy and measurement frameworks using GA4 and Looker Studio. Led optimization efforts using Ahrefs and performance-based content audits.
Social Media Analyst at Convosphere (UK)
January 1, 2018 - July 27, 2025
Delivered audience analysis and sentiment reporting using Facebook Pixel. Supported UX and engagement insights.
Digital Communications Officer at Media Division, Government of Algeria
January 1, 2016 - July 27, 2025
Led digital outreach and developed structured messaging during government campaigns.

Education

Bachelor’s Degree in Political Science at University of Constantine
January 1, 2010 - December 31, 2014
Bachelor’s Degree at University of Constantine
January 1, 2010 - December 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Government, Professional Services, Software & Internet

Skills

Experience Level