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Hi, I'm Demetrius, a dynamic and innovative Creative Video Producer with a passion for cutting-edge videography and immersive storytelling. With five years of experience working with Adidas Grassroots and senior event video production, I love creating compelling visual experiences that engage audiences and elevate brands. I enjoy leading teams and developing creative visions that align with client goals and bring projects to life from start to finish. When I'm not behind the camera or editing suite, you can find me exploring new trends in digital marketing and content creation, always aiming to tell authentic stories that resonate.…Hi, I'm Demetrius, a dynamic and innovative Creative Video Producer with a passion for cutting-edge videography and immersive storytelling. With five years of experience working with Adidas Grassroots and senior event video production, I love creating compelling visual experiences that engage audiences and elevate brands. I enjoy leading teams and developing creative visions that align with client goals and bring projects to life from start to finish. When I'm not behind the camera or editing suite, you can find me exploring new trends in digital marketing and content creation, always aiming to tell authentic stories that resonate.

Demetrius Dozier-Sherrod

Creative Director, Video Editor, Camera Operator, +2

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Hi, I'm Demetrius, a dynamic and innovative Creative Video Producer with a passion for cutting-edge videography and immersive storytelling. With five years of experience working with Adidas Grassroots and senior event video production, I love creating compelling visual experiences that engage audiences and elevate brands. I enjoy leading teams and developing creative visions that align with client goals and bring projects to life from start to finish. When I'm not behind the camera or editing suite, you can find me exploring new trends in digital marketing and content creation, always aiming to tell authentic stories that resonate.…Hi, I'm Demetrius, a dynamic and innovative Creative Video Producer with a passion for cutting-edge videography and immersive storytelling. With five years of experience working with Adidas Grassroots and senior event video production, I love creating compelling visual experiences that engage audiences and elevate brands. I enjoy leading teams and developing creative visions that align with client goals and bring projects to life from start to finish. When I'm not behind the camera or editing suite, you can find me exploring new trends in digital marketing and content creation, always aiming to tell authentic stories that resonate.

Available to hire

Hi, I’m Demetrius, a dynamic and innovative Creative Video Producer with a passion for cutting-edge videography and immersive storytelling. With five years of experience working with Adidas Grassroots and senior event video production, I love creating compelling visual experiences that engage audiences and elevate brands.

I enjoy leading teams and developing creative visions that align with client goals and bring projects to life from start to finish. When I’m not behind the camera or editing suite, you can find me exploring new trends in digital marketing and content creation, always aiming to tell authentic stories that resonate.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Chief Executive Officer at Real Deal Productions

April 1, 2018 - Present

Develop and articulate the company’s vision, mission and strategic goals. Manage budgets, analyze financial statements, and make strategic financial decisions to optimize profitability. Identify and pursue new business opportunities, target markets, partnerships and revenue streams. Cultivate strategic partnerships and alliances with other media companies, technology providers, advertisers and industry associations to drive mutual growth and innovation. Integrate diversity, equity and inclusion initiatives into the company's operations and culture.

Media Event Director at Commonwealth Basketball Group

October 1, 2019 - Present

Trained, supervised and provided ongoing support to 12 staff members. Overseeing all aspects of video production for events, from pre-production planning to post-production editing and delivery. Developed creative visions for event videos in collaboration with administration and internal stakeholders. Conceptualized ideas, storyboarding and provided direction to the production team. Directed photoshoots and video shoots, ensuring alignment with creative vision and objectives. Supervised and supported all videographers and photographers.

Adidas Grassroots Content Creation and Social Media Producer at Adidas Grassroots

August 1, 2019 - Present

Ensured all content and communications adhered to Adidas brand guidelines, values and legal requirements. Developed compelling visual and written content via storytelling resonating with Adidas grassroots community in photography, videography, blog posts and multimedia assets. Collaborated with marketing professionals for alignment of grassroots initiatives. Authentically integrated Adidas into community interactions. Promoted event videos through social media, websites and email campaigns. Championed Adidas values and product offerings to drive brand loyalty and advocacy.

Social Media Strategy and Engagement Strategist at Elite Prep League

October 1, 2019 - Present

Delegated and monitored content tasks to ensure timely delivery of high-quality content from copywriting and creative teams. Managed scheduling and publication of daily/weekly sport-related content across Instagram, Twitter, and Facebook. Utilized advanced social media marketing tools like Hootsuite and HubSpot for campaign management and tracking. Conducted detailed content analysis and generated reports to inform strategic decisions. Proposed actionable steps to enhance engagement and boost website traffic.