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I am a data-driven and creative Performance Marketing Specialist with over two years of hands-on experience managing and optimizing paid media campaigns across Meta, Google Ads, and other digital platforms. I excel in building performance funnels, analyzing data to improve ROAS, and collaborating with creative teams to design effective A/B tests. With a background in Digital Marketing and a passion for creative storytelling from my theater experience, I love turning ads into attention and driving real growth. In addition to my marketing career, I have a solid foundation in acting and theater, having worked as an actress and assistant director at municipal theaters. This unique blend of data analytics and creativity allows me to bring a fresh perspective to every project I undertake.…I am a data-driven and creative Performance Marketing Specialist with over two years of hands-on experience managing and optimizing paid media campaigns across Meta, Google Ads, and other digital platforms. I excel in building performance funnels, analyzing data to improve ROAS, and collaborating with creative teams to design effective A/B tests. With a background in Digital Marketing and a passion for creative storytelling from my theater experience, I love turning ads into attention and driving real growth. In addition to my marketing career, I have a solid foundation in acting and theater, having worked as an actress and assistant director at municipal theaters. This unique blend of data analytics and creativity allows me to bring a fresh perspective to every project I undertake.

Nansy Christopoulou

Actress, Performance Marketer, Digital Marketer, +1

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I am a data-driven and creative Performance Marketing Specialist with over two years of hands-on experience managing and optimizing paid media campaigns across Meta, Google Ads, and other digital platforms. I excel in building performance funnels, analyzing data to improve ROAS, and collaborating with creative teams to design effective A/B tests. With a background in Digital Marketing and a passion for creative storytelling from my theater experience, I love turning ads into attention and driving real growth. In addition to my marketing career, I have a solid foundation in acting and theater, having worked as an actress and assistant director at municipal theaters. This unique blend of data analytics and creativity allows me to bring a fresh perspective to every project I undertake.…I am a data-driven and creative Performance Marketing Specialist with over two years of hands-on experience managing and optimizing paid media campaigns across Meta, Google Ads, and other digital platforms. I excel in building performance funnels, analyzing data to improve ROAS, and collaborating with creative teams to design effective A/B tests. With a background in Digital Marketing and a passion for creative storytelling from my theater experience, I love turning ads into attention and driving real growth. In addition to my marketing career, I have a solid foundation in acting and theater, having worked as an actress and assistant director at municipal theaters. This unique blend of data analytics and creativity allows me to bring a fresh perspective to every project I undertake.

Available to hire

I am a data-driven and creative Performance Marketing Specialist with over two years of hands-on experience managing and optimizing paid media campaigns across Meta, Google Ads, and other digital platforms. I excel in building performance funnels, analyzing data to improve ROAS, and collaborating with creative teams to design effective A/B tests. With a background in Digital Marketing and a passion for creative storytelling from my theater experience, I love turning ads into attention and driving real growth.

In addition to my marketing career, I have a solid foundation in acting and theater, having worked as an actress and assistant director at municipal theaters. This unique blend of data analytics and creativity allows me to bring a fresh perspective to every project I undertake.

Skills

Experience Level

Facebook Ads

Expert

Google Ads

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Greek, Modern

Fluent

English

Advanced

Italian

Beginner

Work Experience

Junior Performance Marketing Specialist at Freelancer

December 31, 2023 - July 28, 2025

Managed and optimized Meta, Google, and LinkedIn paid campaigns, increasing conversion rates by 15%. Analyzed and reported on campaign performance, identifying key areas for optimization. Collaborated with the creative team on A/B testing, refining ad copy and visuals based on performance data.

Actress at Municipal Regional Theater of Patras / Municipal Regional Theater of Kozani / Ear Studio

April 1, 2023 - Present

Analyzed scripts to understand character depth, relationships, and overall narrative. Collaborated closely with directors and fellow actors to bring characters to life. Engaged audiences by delivering authentic, emotionally resonant performances.

Assistant Director at Municipal Regional Theater of Patras / Ear Studio

May 31, 2022 - July 28, 2025

Analyzed audience engagement data to adjust the theatrical experience, leading to a 10% increase in ticket sales for specific performances. Integrated performance data with creative insights to enhance the overall production’s impact.

Customer Service Agent at Teleperformance / Vodafone / Foundever

September 30, 2021 - July 28, 2025

Delivered technical support and customer assistance across multiple communication channels. Resolved inquiries efficiently, enhancing user experience and customer loyalty. Maintained a high level of service quality through problem-solving and personalized support.

Oenology Intern at Fattoria Ambra, Tuscany, Italy

January 31, 2023 - July 28, 2025

Monitored and analyzed fermentation data to ensure optimal wine production. Utilized analytical skills to identify process improvements and reduce waste.