I am a digital marketing professional with over 15 years of experience specializing in B2B lead generation campaigns across LinkedIn, paid social, and multi-channel platforms. I've successfully built targeted strategies for industries like construction, manufacturing, logistics, and utilities, focusing on generating qualified leads and delivering measurable ROI. I enjoy leveraging AI-driven tools to streamline campaign execution and reporting, and I have experience working closely with C-level executives and managing remote projects. My passion lies in developing corporate-aligned content that drives engagement and supports business development efforts.

Emerson Stratton

I am a digital marketing professional with over 15 years of experience specializing in B2B lead generation campaigns across LinkedIn, paid social, and multi-channel platforms. I've successfully built targeted strategies for industries like construction, manufacturing, logistics, and utilities, focusing on generating qualified leads and delivering measurable ROI. I enjoy leveraging AI-driven tools to streamline campaign execution and reporting, and I have experience working closely with C-level executives and managing remote projects. My passion lies in developing corporate-aligned content that drives engagement and supports business development efforts.

Available to hire

I am a digital marketing professional with over 15 years of experience specializing in B2B lead generation campaigns across LinkedIn, paid social, and multi-channel platforms. I’ve successfully built targeted strategies for industries like construction, manufacturing, logistics, and utilities, focusing on generating qualified leads and delivering measurable ROI.

I enjoy leveraging AI-driven tools to streamline campaign execution and reporting, and I have experience working closely with C-level executives and managing remote projects. My passion lies in developing corporate-aligned content that drives engagement and supports business development efforts.

See more

Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

Senior Marketing Manager at Interstate Connecting Components
October 31, 2024 - July 28, 2025
Increased division revenue by $13M through strategic campaign execution and AI integration. Repositioned brand to align with defense sector, boosting visibility and competitive edge. Managed AI-enabled multi-channel campaigns including eCommerce, digital, outbound, and co-op. Oversaw tradeshows, media strategy, and budget optimization across platforms.
Senior Marketing Manager at Trek Connect
October 31, 2024 - July 28, 2025
Held role concurrently with Interstate Connecting Components under the same ownership. Doubled revenue in two years by leading rebranding and launching a new website. Developed high-impact marketing assets such as custom packaging, branded apparel, and digital content. Directed lead generation, sales enablement, and digital content strategy.
Marketing Communications Manager at Heritage Pool Supply Group
March 31, 2022 - July 28, 2025
Managed multibrand campaigns across five business units via email, social, and print. Built vendor relationships and creative pipelines to improve speed-to-market. Delivered consistent voice and performance across internal and external marketing.
Director of Operations at Joey D Golf
May 31, 2020 - July 28, 2025
Scaled monthly revenue from $3K to $130K through operational and marketing innovation. Oversaw marketing, sales, and production across e-commerce and training services. Built influencer and affiliate programs to extend reach.
Director of Marketing (Contract) at VIP Real Estate Brokers
February 29, 2016 - July 28, 2025
Led brand identity, lead generation, and digital campaigns for high-end South Florida properties.
Marketing Assistant at Micro Advertising LLC
February 29, 2016 - July 28, 2025
Boosted SEO and web presence for small business clients via link building and analytics.
SEO Prospector at Virante Inc.
January 31, 2014 - July 28, 2025
Sourced backlink opportunities, audited SEO placement, and supported digital growth.
Founder / CMO (Consultant) at Echelon Marketing Strategies
January 1, 2009 - Present
Provided strategic marketing leadership for startups, SMBs, and growth-focused brands. Delivered brand audits, go-to-market strategy, CRM setup, and AI marketing implementation.

Education

M.S. at Full Sail University
January 1, 2010 - December 31, 2012
B.S. at Full Sail University
January 1, 2006 - December 31, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Wholesale & Distribution, Transportation & Logistics, Energy & Utilities, Real Estate & Construction