Available to hire
I am a results-oriented digital marketing and data analytics professional with extensive experience in e-Commerce, performance optimization, and strategic planning. I am skilled in tracking marketing trends, analyzing statistics, and developing data-driven strategies to enhance campaign effectiveness. I have strong expertise in marketing data infrastructure, attribution modeling, and automated reporting solutions.
I excel at executing targeted campaigns, optimizing paid media analytics, and generating actionable insights to drive business growth. I am adept at leading teams and implementing innovative solutions in high-growth organizations, always focused on delivering measurable business impact.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Marketing and Data Strategist at Éltief Strategic Consulting
January 1, 2023 - PresentUtilised analytical reasoning to derive actionable insights for digital marketing strategies, achieving a 300% increase in campaign performance. Applied data analytics and machine learning techniques to enhance marketing ROI and customer acquisition strategies. Designed and implemented marketing data strategies for multi-location businesses. Developed multi-touch attribution models, improving budget allocation and marketing effectiveness. Collaborated with paid media, SEO, and executive teams to align marketing efforts with business objectives resulting in a 200% boost in brand visibility and customer engagement.
Marketing Data Analyst at Diario Expreso
December 31, 2023 - July 29, 2025Conducted extensive data analysis to uncover key insights and patterns, delivering valuable recommendations and guidelines, and creating reports for the CEO, resulting in a 100% improvement in services. Enhanced organizational performance and productivity through strategic data-informed initiatives, achieving a 100% increase in efficiency. Collaborated closely with the CEO and team members to research emerging trends, drive action plans, and craft engaging content for publication, boosting engagement by 104%.
Social Communications Manager at Prefectura del Guayas
December 31, 2023 - July 29, 2025Designed and deployed strategic digital communication strategies, achieving a 300% increase in citizen engagement by conveying institutional actions effectively. Managed the official institutional website, enhancing user experience and increasing site traffic by 120% through best practices. Developed and executed public relations initiatives, promoting major projects and programs, improving public awareness.
Key Account Manager - Spanish Market at B&B Trends Group
December 31, 2020 - July 29, 2025Directed day-to-day sales operations for brands in Spanish marketplaces, driving growth and increasing revenue by 120%. Developed and executed advertising campaigns on social media and Google AdWords, boosting brand visibility and customer engagement by 110%. Analyzed key market trends to create successful communication and sales plans, enhancing user experience and profitability by 100%.
General Coordinator at Political Campaign
December 31, 2019 - July 29, 2025Delivered political consulting services, achieving a 400% increase in campaign effectiveness through strategic planning and campaign management. Generated impactful content and copywriting, enhancing audience engagement by 200% through targeted messaging and compelling narratives. Amplified reach and impact by managing social media platforms and implementing paid advertising campaigns, resulting in a 250% boost in visibility.
Digital Marketing Account Director at Cloudware360
December 31, 2015 - July 29, 2025Developed and executed digital strategies for Google AdWords, increasing campaign performance by 120% and brand visibility by 200%. Coached teams on sales techniques and best practices, enhancing customer engagement by 200%. Promoted services across social networks, achieving high-level customer satisfaction.
Marketing and Data Strategist at Éltief Strategic Consulting
January 1, 2023 - PresentUtilised analytical reasoning to derive actionable insights for digital marketing strategies, achieving a 300% increase in campaign performance. Applied data analytics and machine learning techniques to enhance marketing ROI and customer acquisition strategies. Designed and implemented marketing data strategies for multi-location businesses. Developed multi-touch attribution models, improving budget allocation and marketing effectiveness. Collaborated with paid media, SEO, and executive teams to align marketing efforts with business objectives, resulting in a 200% boost in brand visibility and customer engagement.
Marketing Data Analyst at Diario Expreso
December 31, 2023 - August 4, 2025Conducted extensive data analysis to uncover key insights and patterns, delivering valuable recommendations and guidelines, and creating reports for the CEO, resulting in a 100% improvement in services. Enhanced organizational performance and productivity through strategic data-informed initiatives, achieving a 100% increase in efficiency. Collaborated closely with the CEO and team members to research emerging trends, drive action plans, and craft engaging content for publication, boosting engagement by 104%.
Social Communications Manager at Prefectura del Guayas
December 31, 2023 - August 4, 2025Designed and deployed strategic digital communication strategies, achieving a 300% increase in citizen engagement by conveying institutional actions effectively. Managed the official institutional website, enhancing user experience and increasing site traffic by 120% through best practices. Developed and executed public relations initiatives, promoting major projects and programs and improving public awareness.
Key Account Manager - Spanish Market at B&B Trends Group
December 31, 2020 - August 4, 2025Directed day-to-day sales operations for brands in Spanish marketplaces, driving growth and increasing revenue by 120%. Developed and executed advertising campaigns on social media and Google AdWords, boosting brand visibility and customer engagement by 110%. Analyzed key market trends to create successful communication and sales plans, enhancing user experience and profitability by 100%.
General Coordinator at Political Campaign
December 31, 2019 - August 4, 2025Delivered political consulting services, achieving a 400% increase in campaign effectiveness through strategic planning and campaign management. Generated impactful content and copywriting, enhancing audience engagement by 200% through targeted messaging and compelling narratives. Amplified reach and impact by managing social media platforms and implementing paid advertising campaigns, resulting in a 250% boost in visibility.
Digital Marketing Account Director at Cloudware360
December 31, 2015 - August 4, 2025Developed and executed digital strategies for Google AdWords, increasing campaign performance by 120% and brand visibility by 200%. Coached teams on sales techniques and best practices, enhancing customer engagement by 200%. Promoted services across social networks, achieving high-level customer satisfaction.
Education
Master at Universidad Blanquerna Ramón Llul
January 1, 2020 - December 31, 2020Business Administration Engineering at Universidad Ecotec
January 1, 2018 - December 31, 2018Applied Data Science at Massachusetts Institute of Technology (MIT)
January 1, 2023 - December 31, 2023Data Science for Business Intelligence at ESADE Business School
January 1, 2023 - December 31, 2023International Master in Global Communication, Leadership, & Corporate Diplomacy at Universidad Blanquerna Ramón Llul
January 1, 2020 - December 31, 2020Business Administration Engineering, Minor in Marketing & Communication at Universidad Ecotec
January 1, 2018 - December 31, 2018Qualifications
Google Business Intelligence Certification – Coursera
January 11, 2030 - July 29, 2025AI-Powered Performance Ads Certification – Google Skillshop
January 11, 2030 - July 29, 2025Google Ads – Measurement Certification - Google Skillshop
January 11, 2030 - July 29, 2025Google Ads Display Certification – Google Skillshop
January 11, 2030 - July 29, 2025Google Analytics Individual Qualification – Google Skillshop
January 11, 2030 - July 29, 2025The Analytics Translator - Data Science Career, Udemy
January 11, 2030 - July 29, 2025Data Analysis for Decision-Making, GLIA Centro de Educación Corporativa y Proyectos
January 11, 2030 - July 29, 2025Google Business Intelligence Certification – Coursera
January 11, 2030 - August 4, 2025AI-Powered Performance Ads Certification – Google Skillshop
January 11, 2030 - August 4, 2025Google Ads – Measurement Certification - Google Skillshop
January 11, 2030 - August 4, 2025Google Ads Display Certification – Google Skillshop
January 11, 2030 - August 4, 2025Google Analytics Individual Qualification – Google Skillshop
January 11, 2030 - August 4, 2025The Analytics Translator - Data Science Career, Udemy
January 11, 2030 - August 4, 2025Data Analysis for Decision-Making, GLIA Centro de Educación Corporativa y Proyectos
January 11, 2030 - August 4, 2025Industry Experience
Professional Services, Government, Media & Entertainment, Retail, Financial Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Hire a Digital Marketer
We have the best digital marketer experts on Twine. Hire a digital marketer in Barcelona today.