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Hello! I'm Kristína Juul, a seasoned content marketing and digital strategy professional with experience spanning airlines, automotive, and space sectors. I love crafting compelling digital content and optimizing customer engagement through a data-driven approach. My expertise lies in content marketing, project management, omnichannel management, and enhancing brand credibility across markets. I thrive working within agile, cross-functional teams and enjoy leveraging SEO, email marketing, and conversion rate optimisation to deliver measurable results. When I'm not strategizing or creating, you might find me dancing or exploring new cultures. Let's connect and create impactful digital experiences together!…Hello! I'm Kristína Juul, a seasoned content marketing and digital strategy professional with experience spanning airlines, automotive, and space sectors. I love crafting compelling digital content and optimizing customer engagement through a data-driven approach. My expertise lies in content marketing, project management, omnichannel management, and enhancing brand credibility across markets. I thrive working within agile, cross-functional teams and enjoy leveraging SEO, email marketing, and conversion rate optimisation to deliver measurable results. When I'm not strategizing or creating, you might find me dancing or exploring new cultures. Let's connect and create impactful digital experiences together!

BA Kristína Juul, ACIM

Content Strategist, Project Manager, Marketing Strategist, +3

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Hello! I'm Kristína Juul, a seasoned content marketing and digital strategy professional with experience spanning airlines, automotive, and space sectors. I love crafting compelling digital content and optimizing customer engagement through a data-driven approach. My expertise lies in content marketing, project management, omnichannel management, and enhancing brand credibility across markets. I thrive working within agile, cross-functional teams and enjoy leveraging SEO, email marketing, and conversion rate optimisation to deliver measurable results. When I'm not strategizing or creating, you might find me dancing or exploring new cultures. Let's connect and create impactful digital experiences together!…Hello! I'm Kristína Juul, a seasoned content marketing and digital strategy professional with experience spanning airlines, automotive, and space sectors. I love crafting compelling digital content and optimizing customer engagement through a data-driven approach. My expertise lies in content marketing, project management, omnichannel management, and enhancing brand credibility across markets. I thrive working within agile, cross-functional teams and enjoy leveraging SEO, email marketing, and conversion rate optimisation to deliver measurable results. When I'm not strategizing or creating, you might find me dancing or exploring new cultures. Let's connect and create impactful digital experiences together!

Available to hire

Hello! I’m Kristína Juul, a seasoned content marketing and digital strategy professional with experience spanning airlines, automotive, and space sectors. I love crafting compelling digital content and optimizing customer engagement through a data-driven approach. My expertise lies in content marketing, project management, omnichannel management, and enhancing brand credibility across markets.

I thrive working within agile, cross-functional teams and enjoy leveraging SEO, email marketing, and conversion rate optimisation to deliver measurable results. When I’m not strategizing or creating, you might find me dancing or exploring new cultures. Let’s connect and create impactful digital experiences together!

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Slovak

Fluent

Hungarian

Advanced

Czech

Advanced

Italian

Intermediate

German

Beginner

Polish

Beginner

Swedish

Beginner

Work Experience

Digital Content Editor at British Airways

December 31, 2023 - July 28, 2025

Created and managed content related to the New Distribution Capability (NDC), including redesign and enhancements of the NDC web pages using custom CMS, HTML, and CSS. Responsible for web development, image and text editing; customer segmentation, targeting, and market positioning. Designed newsletters, handled email marketing and GDPR compliance, edited and proofread NDC API roadmaps and release notes. Worked within Scaled Agile Framework cross-functional teams to support API Product Owners. Executed conversion rate optimization and search engine optimization with mobile-first priorities.

Digital Content Editor at British Airways

December 31, 2023 - July 28, 2025

Creation and management of content related to the New Distribution Capability (NDC). Responsible for redesign and enhancements of NDC web pages using custom CMS, HTML, and CSS. Performed web development, image and text editing, and worked with segmentation, targeting, and positioning strategies. Designed newsletters, managed email marketing campaigns with GDPR compliance, and supported NDC API roadmap edits and proofreading. Collaborated within Scaled Agile Framework cross-functional teams. Managed release note proofreading and writing, supported conversion rate optimisation (CRO), and applied SEO techniques focused on mobile-first.

Marketing Consultant at SpaceWatch.Global

December 31, 2022 - July 28, 2025

Developed and implemented clear Online Value Proposition (OVP) based on deep understanding of customer personas and needs. Introduced effective hashtag and content marketing strategies to increase customer reach and engagement while elevating brand presence. Achieved business goals through SMART objectives and KPIs. Executed conversion rate optimization techniques, including segmentation, targeting, and positioning to increase customer engagement.

Marketing Consultant at SpaceWatch.Global

December 31, 2022 - July 28, 2025

Developed and implemented the company's Online Value Proposition based on deep understanding of customer personas and needs. Introduced effective hashtag and content marketing strategies to increase customer reach and engagement, elevating the company's brand and market profile. Achieved business goals through SMART objectives and formulated strategies and KPIs. Executed conversion rate optimisation techniques including segmentation, targeting, and positioning to boost engagement and customer buy-in.

Senior Expert for HR Marketing / HR Compliance at Volkswagen

December 31, 2021 - July 28, 2025

Managed national and international career trade shows and engaged diverse communities. Oversaw job posting web page and established third-party partnerships to optimize job visibility. Led corporate employee satisfaction surveys, hiring and training about 300 contracted staff. Collaborated with cross-functional teams for HR compliance deliverables related to the Dieselgate plea agreement and 'Together for Integrity' strategy. Planned annual budgets and adhered to KPIs.

Senior Expert for HR Marketing / HR Compliance at Volkswagen

December 31, 2021 - July 28, 2025

Managed career trade shows and engaged with diverse communities and stakeholders to increase job visibility. Oversaw job posting web pages and established partnerships with third-party organisations. Led employee satisfaction surveys including hiring and training approximately 300 contracted subordinates. Collaborated with cross-functional teams to implement HR compliance deliverables and monitorship obligations. Planned annual budgets and adhered to resources and KPIs. Played pivotal role in branding Volkswagen as an employer, resulting in hiring ~3,000 employees within two years. Served as Editor in Chief for internal HR newsletter and editorial board member for employee magazine. Administered and deployed HR compliance measures related to 'Dieselgate' and corporate integrity strategies.