Hi, I'm Olutade Oluseun Babatunde, a passionate and dynamic Digital Marketing Specialist with over 16 years of experience focusing on eCommerce, SEO, SEM, and SMM. I thrive on developing and executing strategies that align with business objectives and bring measurable growth to brands across various digital channels. I'm skilled in managing eCommerce operations, analyzing data, and driving customer engagement through innovative marketing tactics. I enjoy collaborating with cross-functional teams, optimizing digital presence, and continuously learning new tech tools to enhance campaign performance. Whether it's managing Amazon PPC campaigns or crafting SEO strategies, I am dedicated to delivering results and growing businesses in the digital space.

BABATUNDE, Olutade Oluseun

Hi, I'm Olutade Oluseun Babatunde, a passionate and dynamic Digital Marketing Specialist with over 16 years of experience focusing on eCommerce, SEO, SEM, and SMM. I thrive on developing and executing strategies that align with business objectives and bring measurable growth to brands across various digital channels. I'm skilled in managing eCommerce operations, analyzing data, and driving customer engagement through innovative marketing tactics. I enjoy collaborating with cross-functional teams, optimizing digital presence, and continuously learning new tech tools to enhance campaign performance. Whether it's managing Amazon PPC campaigns or crafting SEO strategies, I am dedicated to delivering results and growing businesses in the digital space.

Available to hire

Hi, I’m Olutade Oluseun Babatunde, a passionate and dynamic Digital Marketing Specialist with over 16 years of experience focusing on eCommerce, SEO, SEM, and SMM. I thrive on developing and executing strategies that align with business objectives and bring measurable growth to brands across various digital channels. I’m skilled in managing eCommerce operations, analyzing data, and driving customer engagement through innovative marketing tactics.

I enjoy collaborating with cross-functional teams, optimizing digital presence, and continuously learning new tech tools to enhance campaign performance. Whether it’s managing Amazon PPC campaigns or crafting SEO strategies, I am dedicated to delivering results and growing businesses in the digital space.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Digital Marketing/eCommerce Specialist at Hotel Baazar (Dubai)
December 31, 2022 - July 29, 2025
Developed digital marketing plans for eCommerce, managing social media ads, Google ads, and email marketing. Enhanced SEO and organic traffic. Coordinated order to fulfillment processes for eCommerce. Analyzed data and reported media channel effectiveness using metrics like LTV/CAC and ROAS. Managed customer care via emails, social media, phone, and live chat, ensuring timely resolution of complaints. Achieved significant ROI improvements, CTR increases, and reduction in cart abandonment through automation and strategy.
eCommerce & Marketing Specialist at Party Zone (Dubai)
January 1, 2022 - Present
Developed and executed eCommerce strategies ensuring online growth aligned with corporate priorities. Managed sales strategy and KPIs achieving 2-5% eCommerce sales on channels. Grew B2C & B2B platforms including Amazon, Noon, and others. Monitored sales drivers and conversion funnels. Researched profitable products and optimized content including Amazon A+ Content. Managed digital marketing campaigns across social media, Google, and vendor marketplaces. Led SEO efforts involving keyword research, on-page optimization, and technical SEO collaboration with developers. Managed brand communication via email and social media, overseeing customer care and influencer coordination.
Solution Consultant – SEO, SEM Specialist at BaseSAT Technology Limited
December 31, 2019 - July 29, 2025
Led IT and digital teams managing SEO, SEM, PPC, email marketing campaigns, and Google AdWords for clients. Oversaw social media strategies and aligned eCommerce solutions with client business requirements. Managed system installations, upgrades, monitoring, and fault diagnosis. Coordinated supplier relationships to meet client needs. Delivered projects that optimized client websites with significant annual ROI and expanded customer base through relationship management.

Education

Associate Degree (HND) at Kwara State Polytechnic, Ilorin, Kwara State
January 1, 2005 - December 31, 2005

Qualifications

LinkedIn Marketing Lab Marketing Strategy
January 1, 2024 - December 31, 2024
Google Data Analytics
January 1, 2022 - December 31, 2022
Google AdWords
January 1, 2021 - December 31, 2021
Google Tag Manager
January 1, 2021 - December 31, 2021
Google Analytics
January 1, 2020 - December 31, 2020
The Fundamentals of Digital Marketing
January 1, 2020 - December 31, 2020
E-learning Management
January 1, 2012 - December 31, 2012

Industry Experience

Retail, Software & Internet, Professional Services, Travel & Hospitality, Wholesale & Distribution