Available to hire
I’m Shruti Kapoor, a product and UX designer with experience across fintech, insurance, travel, and telecom. I love understanding users and solving complex problems through human-centered design, bridging design and development across web, mobile apps, and dashboards.
I enjoy photography, travel, content creation, and painting in my spare time, which fuels my creativity and innovative thinking.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Sr UX/UI Designer at Money Suite
May 31, 2025 - August 27, 2025Designed the Money Suite B2B mobile app from scratch, managing the entire UX/UI process from research and wireframes to high-fidelity design using Figma and testing. Created the product's brand identity and customized a scalable design system. Redesigned and developed the official company website, increasing user enrolment by 25% through improved usability and visual appeal. Designed 40+ user-focused email templates enhancing clarity, engagement, and brand consistency. Supported product marketing with launch videos, pitch decks, and LinkedIn content aligned with brand positioning to improve visibility.
Product Designer at MoneySuite
May 31, 2025 - July 29, 2025Designed the MoneySuite B2B SaaS mobile app from scratch, driving the UX/UI process from research and wireframes to high-fidelity design and testing. Created the product’s brand identity and customized a design framework to build a reusable, scalable design system for the mobile app. Redesigned and developed the official company website, contributing to a 25% increase in user enrolment by improving usability and visual appeal. Designed 40+ user-focused email templates that enhanced clarity, engagement, and brand consistency across key communication touchpoints. Supported product marketing efforts by crafting launch videos, pitch decks, and LinkedIn content that aligned with brand positioning and improved visibility.
Sr UX/UI Designer at Money Suite
May 2, 2025 - September 23, 2025Led the UX/UI design for Money Suite (B2B mobile app) from concept to high-fidelity designs in a reusable design system. Created the brand identity and refined the official website, contributing to a 25% increase in user enrollment. Designed 40+ email templates and supporting marketing with launch videos, pitch decks, and LinkedIn content. Achieved a 20% increase in direct conversion rate for the Booking Engine.
Sr UX/UI Designer at Money Suite
May 1, 2025 - September 23, 2025Designed Money Suite B2B mobile app from scratch; led the UX/UI process from research and wireframes to high-fidelity designs using Figma; built brand identity and a reusable design framework for the mobile app; redesigned the official company website; contributed to a 25% increase in user enrollment by improving usability and visual appeal. Created 40+ user-focused email templates and supported product marketing with launch videos, pitch decks, and LinkedIn content aligned with brand positioning.
Sr UX/UI Designer at Money Suite
May 1, 2025 - September 23, 2025Led end-to-end UX/UI design for a B2B fintech mobile app: conducted research, created wireframes and high-fidelity prototypes, and developed a reusable design system. Redesigned the official website to improve usability and enrollment, designed 40+ email templates to boost clarity and engagement, and contributed to marketing assets (launch videos, pitch decks, LinkedIn content) to enhance visibility.
Sr UX/UI Designer at Money Suite
May 1, 2025 - August 26, 2025Designed the Money Suite B2B mobile app from scratch, driving the UX/UI process from research and wireframes to high-fidelity design using Figma and testing. Created the product’s brand identity and customized a design framework to build a reusable, scalable design system for the mobile app. Redesigned and developed the official company website, contributing to a 25% increase in user enrolment by improving usability and visual appeal. Designed 40+ user-focused email templates enhancing clarity, engagement, and brand consistency. Supported product marketing efforts by crafting launch videos, pitch decks, and LinkedIn content aligned with brand positioning and improved visibility.
UX/UI Designer | Volunteer Freelancer at Qisetna
October 31, 2024 - August 27, 2025Conducted UX audits and redesigned key user flows to streamline navigation and improve accessibility for all users. Created a user-friendly interface and an infographic promoting cross-cultural understanding that contributed to over 10,000 downloads.
UX Designer | Volunteer Freelancer at Qisetna
October 31, 2024 - July 29, 2025Conducted UX audits and redesigned key user flows to streamline navigation and improve accessibility for all users. Created a user-friendly interface and an infographic that promoted cross-cultural understanding, contributing to over 10,000 downloads.
UX/UI Designer at Qisetna
October 2, 2024 - September 23, 2025Designed and researched an interactive web app integrating with Microsoft Teams to enhance virtual communities, reduce Zoom fatigue by 35%, and improve remote employee wellbeing by 20%. Led in-depth interviews, usability testing, and surveys with remote industry experts.
Product Designer at Money Suite
October 1, 2024 - May 1, 2025As a UX designer, created conceptual designs, mapped user journeys, personas, processes, wireframes, and interactive prototypes for the Hotlier Reservations and Booking Engine, achieving a 20% increase in direct conversion rate. Ensured design system consistency and collaborated with cross-functional teams to streamline processes and improve customer satisfaction.
UX/UI Designer
October 1, 2024 - September 23, 2025Volunteer freelance UX/UI designer for an interactive web app integrating with Microsoft Teams to enhance virtual communities, reduce Zoom fatigue by 35%, and improve remote employee well-being by 20%. Led in-depth interviews, usability testing, and surveys with remote industry experts. Developed and refined UI designs using WCAG standards and design heuristics; achieved 4.2/5 rating with 90% of users reporting a positive experience.
UX/UI Designer at Independent / Volunteer Freelance Designer
October 1, 2024 - September 23, 2025Volunteer freelance designer for a B2B SaaS product. Created conceptual designs, mapped user journeys, personas, and process flows; produced wireframes and interactive prototypes for a web app integrated with Microsoft Teams to enhance virtual communities, reduce Zoom fatigue by 35%, and improve remote employee well-being by 20%.
UX/UI Designer | Volunteer Freelancer at Qisetna
October 1, 2024 - August 26, 2025Conducted UX audits and redesigned key user flows to streamline navigation and improve accessibility for all users. Created a user-friendly interface and an infographic promoting cross-cultural understanding, contributing to over 10,000 downloads. Designed and researched an interactive web app integrating with Microsoft Teams to enhance virtual communities, reduce Zoom fatigue by 35%, and improve remote employee well-being by 20%. Led in-depth interviews, usability testing, and surveys with remote industry experts. Developed and refined UI designs using WCAG standards and design heuristics. The solution received a 4.2/5 rating with 90% positive user experience reports.
UX/UI Designer
December 1, 2023 - October 1, 2024Designed interactive web app integrating with Microsoft Teams to enhance virtual communities, reduce Zoom fatigue by 35%, and improve remote employee well-being by 20%.
UX Designer & Researcher at Goldsmiths College, University of London
September 30, 2022 - August 27, 2025Designed an interactive web app integrated with Microsoft Teams to enhance virtual communities, reduce Zoom fatigue by 35%, and improve remote employee wellbeing by 20%. Led in-depth interviews, usability testing, and surveys with remote industry experts. Developed and refined UI designs using WCAG standards and design heuristics. The solution received a 4.2/5 rating, with 90% of users reporting a positive experience.
User Experience Designer & Researcher at Goldsmiths College, University of London
September 30, 2022 - July 29, 2025Designed and researched an interactive web app integrating with Microsoft Teams to enhance virtual communities, reduce Zoom fatigue by 35%, and improve remote employee well-being by 20%. Led in-depth interviews, usability testing, and surveys with remote industry experts. Developed and refined UI designs using WCAG standards and design heuristics. The solution received a 4.2/5 rating, with 90% of users reporting a positive experience.
UX Designer & Researcher at Goldsmiths College, University of London
September 1, 2022 - August 26, 2025Created conceptual designs, mapped user journeys, personas, process flows, wireframes, and interactive prototypes for the B2B SaaS product Hotlier Reservations and Booking Engine which achieved a 20% increase in direct conversion rate. Ensured design consistency and coherence by adhering to the client’s design system. Collaborated with project managers, product owners, and developers using Agile methodology.
UX/UI Designer at Cybage Software (Client: Amadeus)
February 28, 2021 - August 27, 2025Created conceptual designs, user journeys, personas, wireframes, and interactive prototypes for a B2B SaaS product, leading to a 20% increase in direct conversion rate. Ensured design consistency by adhering to client design systems. Collaborated with project managers, product owners, and developers using Agile methodology.
UI/UX Designer at Cybage Software
February 28, 2021 - July 29, 2025Created conceptual designs, mapped user journeys, personas, process flows, wireframes, and interactive prototypes for the B2B SaaS product iHotlier Reservations and Booking Engine which achieved a 20% increase in direct conversion rate. Ensured design consistency and coherence by adhering to the client’s design standards. Collaborated with project managers, product owners (clients), and developers by following Agile methodology.
UX/UI Designer at Cybage Software
February 1, 2021 - September 23, 2025Client: AIG. Improved ASP.NET production applications, reducing order creation and processing efforts by 40% and lowering operational costs. Delivered UI/UX designs across a suite of applications, developed style guidelines and a reusable design system for the AIG Axis Framework; collaborated with cross-functional teams to improve customer satisfaction.
UX/UI Designer at Cybage Software Pune
February 1, 2021 - September 23, 2025Client: Amadeus. Designed the Money Suite B2B mobile app from scratch, driving UX from research and wireframes to high-fidelity design using Figma and testing. Created the product’s brand identity and a reusable design framework. Redesigned the official company website, contributing to a 25% increase in user enrollment by improving usability and visual appeal. Designed 40+ email templates, enhancing clarity, engagement, and branding. Supported product marketing with launch videos, pitch decks, and LinkedIn content aligned with branding.
UX/UI Designer at Cybage Software
February 1, 2021 - September 23, 2025Client: Amadeus. Redesigned an existing client application using Angular, TypeScript, and JavaScript to present metrics. Led digitization efforts for a suite of 12 applications, improving analytics and usability.
UX/UI Designer at Capgemini (Client: AIG)
July 31, 2019 - August 27, 2025Explored design concepts and identified user trends for AIG’s Digital Claim Portal using diverse UX methodologies including remote moderated sessions and data analysis. Created intuitive user interfaces for B2C products addressing diverse user needs. Contributed to style guidelines and UI designs for AIG’s Axis Framework design system to improve consistency, scalability, and reduce development time. Collaborated cross-functionally to streamline processes and improve customer satisfaction through continuous feedback incorporation.
Jr UI/UX Designer at Capgemini
July 31, 2019 - July 29, 2025Employed diverse UX methodologies, including remote moderated sessions, surveys, and data analysis, to explore design concepts and identify user trends for AIG's Digital Claim Portal. Created intuitive and user-friendly interfaces for the B2C product, effectively addressing the needs of a diverse user base. Contributed to creating style guidelines and UI designs for AIG's Axis Framework (design system), ensuring consistency and scalability across all AIG projects, improving design efficiency, and reducing development time. Collaborated with cross-functional teams to streamline processes and improve customer satisfaction by constantly incorporating feedback to ensure effective implementation.
UX/UI Designer at Capgemini Pune
July 2, 2019 - September 23, 2025Revamped an existing client application using Angular, TypeScript, and JavaScript to present metrics, contributing to a contract for digitizing a suite of 12 applications. Improved ASP.NET production apps, reducing order creation and processes by 40% and lowering operational costs.
UX/UI Designer at Cybage Software
July 1, 2019 - February 1, 2021Client: AIG. Redesigned client applications to streamline navigation and accessibility, delivering reusable components and improved user engagement. Currently noted as holding a Skilled Worker Dependent Visa and does not require visa sponsorship.
UX/UI Designer at Cybage Software (Client: Amadeus)
July 1, 2019 - August 26, 2025Explored design concepts and identified user trends for AIG's Digital Claim Portal using diverse UX methodologies including remote moderated sessions, surveys, and data analysis. Created intuitive and user-friendly interfaces for the B2C product, effectively addressing diverse user needs. Contributed to creating style guidelines and UI designs for AIG's Axis Framework (design system), ensuring consistency and scalability across projects, improving design efficiency, and reducing development time. Collaborated with cross-functional teams to streamline the process and improve customer satisfaction by incorporating constant feedback for effective implementation.
UX/UI Designer at Capgemini Pune
February 1, 2018 - July 1, 2019Designed the Money Suite B2B mobile app from scratch; drove UX from research to high-fidelity design using Figma; created brand identity and a scalable design framework for the mobile app; redesigned the official company website, contributing to a 25% increase in user enrollment.
Software Engineer / UI Developer at Tech Mahindra Limited (Client: Telus International)
September 30, 2017 - August 27, 2025Revamped an existing client application using Angular, TypeScript, and JavaScript to present various metrics, resulting in a new contract to digitize a suite of 12 applications. Improved ASP.NET production applications by cutting order creation and processing efforts by 40%, reducing operational costs.
Software Engineer at Tech Mahindra Limited
September 30, 2017 - July 29, 2025Revamped an existing client application with latest technologies using Angular, TypeScript, and JavaScript to present various metrics to the customer, leading to a new contract for digitizing a suite of 12 applications. Improved ASP.NET production applications, cutting order creation and processing efforts by 40% and reducing operational costs.
Software Engineer (UI Developer) at Tech Mahindra Limited (Client: Telus International)
September 1, 2017 - August 26, 2025Revamped an existing client application using Angular, TypeScript, and JavaScript to present various metrics to the customer, leading to a new contract for digitizing a suite of 12 applications. Improved ASP.NET production applications, cutting order creation and processing efforts by 40% and reducing operational costs.
Education
Bachelor of Engineering at Sipna College of Engineering
January 1, 2010 - December 31, 2014MSc at Goldsmiths College, University of London
January 1, 2021 - December 31, 2022Bachelor of Engineering at Sipna College of Engineering
January 1, 2010 - January 1, 2014MSc in User Experience Engineering, Merit at Goldsmiths College, University of London
January 1, 2021 - September 1, 2022Bachelors of Engineering at Sipna College of Engineering
January 1, 2010 - January 1, 2014MSc in User Experience Engineering at Goldsmiths College, University of London
January 1, 2021 - September 1, 2022Bachelor of Engineering at Sipna College of Engineering
January 1, 2010 - January 1, 2014Master of Science in User Experience Engineering at Goldsmiths College, University of London
April 1, 2022 - September 1, 2022Bachelor of Engineering at Sipna College of Engineering
January 1, 2010 - January 1, 2014MSc in User Experience Engineering at Goldsmiths College, University of London
April 2, 2021 - September 2, 2022Bachelor of Engineering at Sipna College of Engineering
January 1, 2010 - January 1, 2014MSc in User Experience Engineering at Goldsmiths College, University of London
January 1, 2021 - January 1, 2022Certificate in UI/UX Design Specialization at California Institute of Arts, Pune, India
September 1, 2014 - September 1, 2017Bachelor of Engineering at Sipna College of Engineering
January 1, 2010 - January 1, 2014MSc in User Experience Engineering at Goldsmiths College, University of London
April 1, 2022 - September 1, 2022 at California Institute of Arts Pune, India
September 1, 2014 - September 1, 2017Qualifications
UI / UX Design Specialization
January 1, 2023 - December 31, 2023Skilled Worker Dependent Visa
January 11, 2030 - August 26, 2025Skilled Worker Dependent Visa
January 11, 2030 - August 27, 2025UI/UX Design Specialization
January 11, 2030 - September 23, 2025UI/UX Design Specialization
January 11, 2030 - September 23, 2025Merit Certifications – UI/UX Design
January 11, 2030 - September 23, 2025Merit Certifications Course in UI/UX Design Specialization
January 1, 2021 - January 1, 2022MSc in User Experience Engineering (Merit)
April 1, 2022 - September 1, 2022UI/UX Design Specialization (Merit)
December 1, 2021 - June 1, 2022Industry Experience
Financial Services, Travel & Hospitality, Telecommunications, Software & Internet, Non-Profit Organization, Professional Services, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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