Astrid Bin

Designed and developed all aspects of the Bela brand. Led product design over 7 products, covering physical and visual design, product positioning, packaging, and naming. Established and maintained the Bela Design System, harmonising design across all products. Originated the design of the Bela IDE and developed it over three iterations. Authored all Bela documentation, including user manuals, data sheets, and the Bela Knowledge Base. Developed the Bela Voice for all customer-facing communications.

Research Fellow in the Wearable Computing Group in the Faculty of Design. Designing and prototyping touch interfaces for music performance using e-textiles, focusing on capacitive sensing. Leading study and methodology design and developing strategies for data collection and analysis. Designing hardware for integrating soft interfaces with embedded systems. Implementing an embedded capacitive sensing interactive environment using C++. Establishing the theoretical positioning for this technology within a music space.

Identified important trends in music, culture, and technology impacting music creation with computers. Designed and conducted exploratory qualitative user studies using thematic analysis and cultural probes. Created interactive hardware and software prototypes for insight generation. Led the interface design and pattern documentation for Ableton’s Learning product. Developed video and online resources for best practices in data collection and analysis training.