Haitam M.G.

Develop and execute a data-driven digital marketing strategy focused on B2B customer acquisition and growth. Launch and optimize paid advertising campaigns on Google Ads, LinkedIn Ads, and Facebook Ads. Create and manage marketing content including landing pages and newsletters to enhance brand authority. Grow social media presence with tailored content strategies. Automate reporting processes and build analytical dashboards to track KPIs. Collaborate with product teams to refine product positioning. Organize and promote marketing events such as webinars and trade shows to increase visibility and lead generation.

Develop and execute omnichannel marketing campaigns integrating digital, social media, and offline channels to enhance brand awareness and customer engagement. Manage and optimize paid advertising campaigns on Google Ads, LinkedIn Ads, and Facebook Ads. Lead content marketing initiatives to strengthen industry authority and drive inbound leads. Implement SEO strategies and marketing automation workflows. Coordinate cross-functional projects and track KPIs for campaign optimization. Manage budgets and resources efficiently. Conduct A/B testing to improve conversion rates. Lead training sessions for internal teams on marketing strategies.

Develop and implement integrated marketing plans to increase brand visibility for EdTech solutions. Manage and optimize SEO & SEM campaigns with performance analysis and A/B testing. Write and publish website, email, and social media content. Analyze market trends and conduct competitive intelligence. Lead marketing projects by coordinating internal teams and external partners. Execute and optimize Google Ads and LinkedIn Ads campaigns to reduce acquisition costs and maximize impact.