Hi, I'm Lorena Mesas, a marketing specialist with a passion for social media management and branding. Since moving to Dublin in 2019, I've continuously developed my skills to grow in the IT and marketing fields, and I've also launched my own brand focused on eco-friendly products. I'm a reliable, trustworthy person who enjoys taking initiative and learning independently. I have experience working with startups and digital marketing agencies, managing content marketing plans and social media strategies, as well as designing websites and brands. I love collaborating on independent projects and engaging closely with communities to help businesses grow organically.

Lorena Mesas

Hi, I'm Lorena Mesas, a marketing specialist with a passion for social media management and branding. Since moving to Dublin in 2019, I've continuously developed my skills to grow in the IT and marketing fields, and I've also launched my own brand focused on eco-friendly products. I'm a reliable, trustworthy person who enjoys taking initiative and learning independently. I have experience working with startups and digital marketing agencies, managing content marketing plans and social media strategies, as well as designing websites and brands. I love collaborating on independent projects and engaging closely with communities to help businesses grow organically.

Available to hire

Hi, I’m Lorena Mesas, a marketing specialist with a passion for social media management and branding. Since moving to Dublin in 2019, I’ve continuously developed my skills to grow in the IT and marketing fields, and I’ve also launched my own brand focused on eco-friendly products. I’m a reliable, trustworthy person who enjoys taking initiative and learning independently.

I have experience working with startups and digital marketing agencies, managing content marketing plans and social media strategies, as well as designing websites and brands. I love collaborating on independent projects and engaging closely with communities to help businesses grow organically.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Founder | Brand creator | Marketing and SMM at Avril (www.avrilsoap.com)
August 1, 2023 - Present
Conceptualized and launched a brand of natural soaps emphasizing eco-friendly ingredients and sustainable practices. Designed and developed all aspects of the brand’s visual identity including logo, packaging, and marketing materials. Built and managed the brand’s social media presence, growing the audience and engagement organically. Created and maintained the brand’s e-commerce website ensuring a user-friendly shopping experience and integrating secure payment systems. Participated in craft fairs and markets to increase brand visibility.
Senior Process Executive at Cognizant
September 1, 2021 - Present
Make decisions about actions needed to ensure correct information display. Follow compliance and security measures related to client data. Adhere to process quality metrics and strive to exceed monthly quality and productivity targets. Identify inefficiencies in workflows and suggest solutions.
Social Media and Marketing | Freelance at Single Proyects | Spanish Market
May 31, 2021 - July 29, 2025
Managed social media and content marketing plans for a few startups. Website and brand design.
Shift Manager | Floor Staff | Waitress | Barista at Serve You
April 30, 2020 - July 29, 2025
Sales and customer service. Managed staff shifts and targets.
Front of House Crew at Boojum
November 30, 2019 - July 29, 2025
Counter at Beshoff Bros Restaurant
June 30, 2019 - July 29, 2025
Social Media | Community Manager at Soyunamarca Digital Marketing Agency
August 31, 2018 - July 29, 2025
Monitored online presence of multiple company brands and engaged with users, strengthening customer relationships. Increased followers through creative media strategies and interaction with community. Analyzed online advertising content and clients’ websites.
Department Manager at Super Perfumerías
January 31, 2017 - July 29, 2025
Sales and customer service. Managed staff shifts and targets.

Education

Marketing and Business Degree at Málaga University
January 1, 2018 - December 31, 2018

Qualifications

Graphic Design, Photoshop
January 1, 2015 - December 31, 2015
Content Marketing
January 1, 2017 - December 31, 2017
Website Design WordPress
January 1, 2020 - December 31, 2020
Digital Marketing
January 1, 2022 - December 31, 2022
Shopify Expert (From Zero To Hero)
January 1, 2023 - December 31, 2023
Content Creation for Instagram Stories
January 1, 2024 - December 31, 2024

Industry Experience

Retail, Consumer Goods, Software & Internet, Professional Services, Travel & Hospitality