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Hi, I'm Zoha Nadeer, a passionate designer and marketer currently based in New York City. With a strong background in business administration and art & design, I enjoy creating impactful visual stories and marketing strategies that connect brands with their audience. I have experience working with clients across digital lifestyle, beauty, and marketing sectors, and I love combining creativity with data-driven insights to deliver results. I'm also actively involved in extracurricular activities such as leading the South Asian Student Association and participating in theater and dance, which keeps my creative spirit thriving. Always eager to learn and grow, I bring enthusiasm and dedication to every project I undertake.…Hi, I'm Zoha Nadeer, a passionate designer and marketer currently based in New York City. With a strong background in business administration and art & design, I enjoy creating impactful visual stories and marketing strategies that connect brands with their audience. I have experience working with clients across digital lifestyle, beauty, and marketing sectors, and I love combining creativity with data-driven insights to deliver results. I'm also actively involved in extracurricular activities such as leading the South Asian Student Association and participating in theater and dance, which keeps my creative spirit thriving. Always eager to learn and grow, I bring enthusiasm and dedication to every project I undertake.

Zoha Nadeer

Graphic Designer, Illustrator, Artist, +2

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Hi, I'm Zoha Nadeer, a passionate designer and marketer currently based in New York City. With a strong background in business administration and art & design, I enjoy creating impactful visual stories and marketing strategies that connect brands with their audience. I have experience working with clients across digital lifestyle, beauty, and marketing sectors, and I love combining creativity with data-driven insights to deliver results. I'm also actively involved in extracurricular activities such as leading the South Asian Student Association and participating in theater and dance, which keeps my creative spirit thriving. Always eager to learn and grow, I bring enthusiasm and dedication to every project I undertake.…Hi, I'm Zoha Nadeer, a passionate designer and marketer currently based in New York City. With a strong background in business administration and art & design, I enjoy creating impactful visual stories and marketing strategies that connect brands with their audience. I have experience working with clients across digital lifestyle, beauty, and marketing sectors, and I love combining creativity with data-driven insights to deliver results. I'm also actively involved in extracurricular activities such as leading the South Asian Student Association and participating in theater and dance, which keeps my creative spirit thriving. Always eager to learn and grow, I bring enthusiasm and dedication to every project I undertake.

Available to hire

Hi, I’m Zoha Nadeer, a passionate designer and marketer currently based in New York City. With a strong background in business administration and art & design, I enjoy creating impactful visual stories and marketing strategies that connect brands with their audience. I have experience working with clients across digital lifestyle, beauty, and marketing sectors, and I love combining creativity with data-driven insights to deliver results.

I’m also actively involved in extracurricular activities such as leading the South Asian Student Association and participating in theater and dance, which keeps my creative spirit thriving. Always eager to learn and grow, I bring enthusiasm and dedication to every project I undertake.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Intern, Digital Lifestyle Marketing at M Booth

June 1, 2025 - Present

Supported campaign digital strategy across clients like Campari, Cottonelle, and NerdWallet through influencer search and tracking, media monitoring, and trend reporting. Created weekly cultural insights reports to guide creative campaigns and inform earned/paid media engagement across TikTok and Instagram.

Intern, Marketing at L’Oreal

August 31, 2024 - July 30, 2025

Developed and executed a college influencer marketing campaign, activating 150+ influencers, resulting in a 30% increase in social media engagement and a 10% lift in online sales for Garnier SkinActive, enhancing Gen Z brand awareness. Conducted field market research, analyzing consumer preferences and purchasing behaviors to influence future product positioning. Designed banners and social assets for e-commerce websites, contributing to record-breaking OND season sales.

Intern, Experiential Learning Marketing at Freeman College of Management

May 31, 2025 - July 30, 2025

Created and managed the Freeman MEMO and Herd Mentorship Program newsletters, increasing program engagement by 15%. Led brand strategy initiatives as a brand ambassador for Bison Ready and Parker Dewey micro-internships, conducting data analysis and consumer insights research to optimize student engagement and program adoption.

Intern, Marketing at MaxMedia

August 31, 2023 - July 30, 2025

Revamped social media strategy and creative copy for TikTok, Instagram, and LinkedIn, increasing engagement by 25% and boosting organic reach by 30%. Crafted SEO-driven website copy and edited long-form articles for Tourism Ireland, resulting in a 15% increase in website traffic and improved searchability.

Artist/Illustrator/Graphic Designer at Freelance

January 1, 2017 - Present

Designed branding and marketing assets for 50+ clients, delivering logos, digital illustrations, and promotional materials tailored to diverse industries. Specialized in high-impact visual storytelling, using Adobe Illustrator, Photoshop, InDesign, and Procreate to produce compelling digital and print designs.

Research Assistant at Bucknell Marketing Department

May 31, 2024 - July 30, 2025

Analyzed 176 yearbooks spanning multiple decades to assess student belonging, providing data-driven insights for university-wide diversity & inclusion strategies. Synthesized qualitative and quantitative research into actionable insights supporting policy recommendations impacting 3,800+ students annually.

Advertising and Promotions Manager at Cause 4 Paws

May 31, 2022 - July 30, 2025

Designed, marketed, and sold 350+ Bucknell-themed t-shirts, raising over $7,000 to fund a local animal shelter. Spearheaded marketing strategy, implementing email campaigns, influencer outreach, and digital ads, leading to a 50% increase in pre-orders compared to past fundraisers.