Hello, I'm Bjørn Amend, a director and producer based in Hamburg. I have been working in the advertising industry for 30 years, directing commercials and brand films of all kinds with a special focus on automotive and pet food sectors. Besides directing, I have consulted clients on production and acted as an executive producer for many of my films. I am fluent in English and bring a wealth of international experience, having shot in 36 countries worldwide. My expertise spans from tabletop shoots to large car commercials, with strong knowledge in CGI, post-production, and finding cost-effective solutions without compromising creativity. I enjoy aligning production realities with client expectations and effectively communicating between clients and agencies.

BJØRN AMEND

Hello, I'm Bjørn Amend, a director and producer based in Hamburg. I have been working in the advertising industry for 30 years, directing commercials and brand films of all kinds with a special focus on automotive and pet food sectors. Besides directing, I have consulted clients on production and acted as an executive producer for many of my films. I am fluent in English and bring a wealth of international experience, having shot in 36 countries worldwide. My expertise spans from tabletop shoots to large car commercials, with strong knowledge in CGI, post-production, and finding cost-effective solutions without compromising creativity. I enjoy aligning production realities with client expectations and effectively communicating between clients and agencies.

Available to hire

Hello, I’m Bjørn Amend, a director and producer based in Hamburg. I have been working in the advertising industry for 30 years, directing commercials and brand films of all kinds with a special focus on automotive and pet food sectors. Besides directing, I have consulted clients on production and acted as an executive producer for many of my films.

I am fluent in English and bring a wealth of international experience, having shot in 36 countries worldwide. My expertise spans from tabletop shoots to large car commercials, with strong knowledge in CGI, post-production, and finding cost-effective solutions without compromising creativity. I enjoy aligning production realities with client expectations and effectively communicating between clients and agencies.

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Language

English
Fluent

Work Experience

Freelance Director
January 1, 1995 - Present
Directed commercials, brand films, and digital content for a wide variety of clients globally since 1995. Consulted clients on production and acted as an executive producer on a significant number of films. Managed production specs, budgets, and timing while balancing creative goals and client expectations.
Inhouse Director at CINETEAM Production house
December 31, 1994 - July 30, 2025
Worked as an inhouse director at CINETEAM Production house in Frankfurt am Main, directing commercials and brand films from 1992 to 1994.
Founder / Executive Producer at The Legacy Project
January 1, 2022 - Present
Founded and managed The Legacy Project since 2022, creating time capsule films for a high-end clientele.
Production Advisor
January 1, 2016 - Present
Advising on production execution and cost awareness for a large car manufacturer since 2016.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Consumer Goods, Transportation & Logistics, Professional Services