Available to hire
Hi, I’m Sebastien de Cabrol, a passionate digital marketing and social media professional with extensive experience in the sports and entertainment sectors. I’ve led social media strategies for international football academies and pro clubs, managed paid advertising campaigns, and created engaging digital content to drive brand growth and engagement.
Aside from my marketing expertise, I’ve also provided live soccer commentary on major sports networks and platforms, blending in-depth analysis with fan engagement. I’m fluent in English and French, conversational in Spanish, and enjoy combining my love for soccer, storytelling, and digital media to create compelling experiences.
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Fluent
Spanish; Castilian
Intermediate
Work Experience
Social Media & Digital Marketing Manager at Strive Football Group
August 31, 2025 - July 30, 2025Led social strategy for PSG Academy in multiple locations and affiliated professional clubs, managing Instagram, Facebook, Twitter, YouTube, and launching TikTok. Transitioned into paid advertising managing Meta and Google Ads campaigns for awareness and conversion. Directed digital media production for major football events and the launch of PSG Academy Pro in Senegal. Created branded video content, interviews, documentary production, brochures for global recruitment. Managed website content via WordPress and led Mailchimp automation workflows to enhance engagement and registrations.
Soccer Commentator at Freelance – Various Platforms
September 1, 2024 - PresentProvided live commentary for over 50 football matches broadcast on beIN Sports, YouTube, CAF TV, and others. Covered CAF Qualifiers, AFCON tournaments, Germany’s 3. Liga, and French Ligue 1. Delivered post-match voiceovers and dubbed highlight packages for Eurosport's Golden Trail World Series. Adapted tone and analysis based on diverse audience needs balancing professionalism and fan engagement.
Social Media Manager at FIDUCIAL – FICOBA Division
July 31, 2021 - July 30, 2025Led LinkedIn brand strategy and content for a major French corporate division, increasing digital visibility and client engagement. Collaborated with designers and editorial teams to ensure unified brand messaging and consistent visuals.
Event Officer at Amundi
December 31, 2020 - July 30, 2025Recruited on short notice to execute Amundi's Conseil de Surveillance annual meeting, a critical governance event. Managed voter turnout and logistics including adapting digital infrastructure for COVID-19 constraints. Delivered all objectives successfully under tight deadlines, demonstrating adaptability to corporate culture and mission-critical operations.
Business Intelligence Intern at Sport FIVE
July 31, 2020 - July 30, 2025Researched global sports sponsorship trends to support commercial outreach efforts. Presented findings to internal sales teams and contributed to strategic consulting for clients like TAG Heuer.
Sovereign Wealth Funds Intern at BPIFrance
July 31, 2019 - July 30, 2025Conducted confidential research to assist France in attracting investment from sovereign wealth funds. Compiled a high-level insights book in partnership with Stanford University, presented to President Emmanuel Macron. Delivered briefing materials and strategic notes ahead of high-level meetings between SWF representatives and BPI executives.
Historical Claims Analyst at Claims Conference
March 31, 2019 - July 30, 2025Supported compensation efforts for Algerian Jews persecuted during WWII by verifying documents and conducting interviews to ensure historical accuracy and justice.
Social Media & Digital Marketing Manager at Strive Football Group
August 1, 2025 - July 30, 2025Led social strategy for PSG Academy and affiliated pro clubs, managing multiple social platforms and launching new channels like TikTok. Transitioned into paid advertising with Meta and Google Ads campaigns for brand awareness and conversions. Directed digital media production for several PSG Academy Cups and launched PSG Academy Pro in Senegal. Created branded video content, produced a documentary, and developed brochures to support global recruitment. Managed website content via WordPress and led Mailchimp automation workflows to boost engagement and registrations.
Soccer Commentator at Freelance – Various Platforms
September 1, 2024 - PresentProvided live commentary for over 50 football matches broadcast on beIN Sports, YouTube, CAF TV, and others. Covered events including CAF Qualifiers, AFCON tournaments, Germany’s 3. Liga, and French Ligue 1. Delivered post-match voiceovers and dubbed highlight packages for Eurosport. Adapted tone and analysis to cater to diverse audiences, balancing professionalism and fan engagement.
Social Media Manager at FIDUCIAL – FICOBA Division
July 1, 2021 - July 30, 2025Led LinkedIn brand strategy and content development for a major French corporate division, enhancing digital visibility and client engagement. Collaborated with designers and editorial teams to ensure brand consistency and effective messaging.
Event Officer at Amundi
December 1, 2020 - July 30, 2025Recruited on short notice to execute Amundi's Conseil de Surveillance annual meeting. Managed logistics and digital infrastructure during COVID-19 constraints ensuring voter turnout and smooth event operation under tight deadlines.
Business Intelligence Intern at Sport FIVE
July 1, 2020 - July 30, 2025Researched global sports sponsorship trends to support commercial outreach. Presented findings to internal teams and contributed to strategic consulting work for TAG Heuer.
Sovereign Wealth Funds Intern at BPIFrance
July 1, 2019 - July 30, 2025Conducted confidential research supporting France’s efforts to attract investment from sovereign wealth funds. Produced a strategic insights book presented to President Emmanuel Macron and prepared briefing materials for high-level meetings.
Historical Claims Analyst at Claims Conference
March 1, 2019 - July 30, 2025Supported compensation efforts for Algerian Jews persecuted during WWII by verifying documents and conducting interviews to ensure historical accuracy and justice.
Education
BCom at McGill University
September 1, 2014 - June 30, 2018High School Diploma at Lycée Français de New York
September 1, 2010 - June 30, 2014BCom at McGill University
January 1, 2014 - June 1, 2018High School Diploma at Lycée Français de New York
January 1, 2010 - June 1, 2014Qualifications
Industry Experience
Media & Entertainment, Financial Services, Professional Services, Non-Profit Organization, Education
Experience Level
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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