With over two decades in the industry, I’ve learned that great design isn't just about looking good—it's about solving problems. I’m a multidisciplinary Graphic Artist with over 25 years of experience translating business objectives into compelling visual narratives. I’ve worked with startups to global brands, designing digital campaigns, web banners, animations, and interactive UI assets. I aim to elevate the brand and make an impact, whether I’m building interactive web banners or directing content for social and video. Fluent in Adobe Creative Cloud, After Effects, and digital production pipelines, I deliver clean, on-brand, high-conversion assets under tight deadlines. I balance creative intuition with technical precision.

Rosa (Rosella) Lucherino

With over two decades in the industry, I’ve learned that great design isn't just about looking good—it's about solving problems. I’m a multidisciplinary Graphic Artist with over 25 years of experience translating business objectives into compelling visual narratives. I’ve worked with startups to global brands, designing digital campaigns, web banners, animations, and interactive UI assets. I aim to elevate the brand and make an impact, whether I’m building interactive web banners or directing content for social and video. Fluent in Adobe Creative Cloud, After Effects, and digital production pipelines, I deliver clean, on-brand, high-conversion assets under tight deadlines. I balance creative intuition with technical precision.

Available to hire

With over two decades in the industry, I’ve learned that great design isn’t just about looking good—it’s about solving problems. I’m a multidisciplinary Graphic Artist with over 25 years of experience translating business objectives into compelling visual narratives. I’ve worked with startups to global brands, designing digital campaigns, web banners, animations, and interactive UI assets. I aim to elevate the brand and make an impact, whether I’m building interactive web banners or directing content for social and video. Fluent in Adobe Creative Cloud, After Effects, and digital production pipelines, I deliver clean, on-brand, high-conversion assets under tight deadlines. I balance creative intuition with technical precision.

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Language

English
Fluent

Work Experience

Graphic Designer & Marketing Assistant at LITON
May 1, 2023 - Present
Designed high-impact web banners, digital ads, and printed collateral for LITON and ModuLED. Produced simple, engaging product-focused videos. Maintained Magento 2.0 backend content including specs, visuals, and agent listings. Partnered with sales and marketing teams to elevate pitch presentations.
Photoshop Instructor at The Design Cure
June 30, 2022 - July 30, 2025
Taught Photoshop to interior designers across skill levels via live and recorded sessions. Developed visual-first content to aid comprehension and reduce support inquiries.
Visual Effects Artist at Genius Brands (GNUS)
February 28, 2022 - July 30, 2025
Created polished VFX sequences for KC Pop Quiz using compositing, keying, and matte painting. Enhanced storytelling with cohesive, on-brand post-production visuals.
Graphic Production Artist at The Designory
December 31, 2019 - July 30, 2025
Created over 1,000 localized banners for Amazon Music in 8 languages. Maintained scalable design templates with attention to brand fidelity.
2D Digital Artist at Liberman Broadcasting
May 31, 2019 - July 30, 2025
Produced social, print, and presentation assets for TV and radio. Adapted designs rapidly based on evolving sales and executive feedback.
2D Production Artist at Inhance Digital
September 30, 2013 - July 30, 2025
Prepped assets for motion and interactive design across science and technology sectors. Supported clients like NASA, GE, and Boeing with high-fidelity educational media.
Stereo Compositor at Sassoon Film Design
August 31, 2011 - July 30, 2025
Worked on 3D stereo films including Harry Potter, Green Hornet, Smurfs, and IMAX documentaries. Enhanced depth via channel separation and depth mapping.
Assistant Interactive Director at Roddenberry
December 31, 2009 - July 30, 2025
Created visuals for Gene's Journal, Rod & Barry, and Days Missing comics.
Background Designer at Green Beans Production
September 30, 2009 - July 30, 2025
Designed environments and assisted with storyboards for Yo Gabba Gabba.
Photoshop Instructor at The Design Cure
February 1, 2018 - June 1, 2022
Taught Photoshop to interior designers across skill levels via live and recorded sessions. Created visual-first content to aid comprehension and reduce support inquiries.
Visual Effects Artist at Genius Brands (GNUS)
October 1, 2021 - February 1, 2022
Created polished VFX sequences for KC Pop Quiz using compositing, keying, and matte painting. Enhanced storytelling with cohesive, on-brand post-production visuals.
2D Digital Artist at Liberman Broadcasting
February 1, 2015 - May 1, 2019
Produced social, print, and presentation assets for TV and radio. Adapted designs rapidly based on evolving sales and executive feedback.
2D Production Artist at Inhance Digital
September 1, 2011 - September 1, 2013
Prepped assets for motion/interactive design across science and tech sectors. Supported NASA, GE, and Boeing with high-fidelity educational media.
Stereo Compositor at Sassoon Film Design
August 1, 2010 - August 1, 2011
Worked on 3D stereo films: Harry Potter, Green Hornet, Smurfs, IMAX docs. Enhanced depth via channel separation and depth mapping.

Education

BA at The Art Institute of California – LA
January 1, 1990 - December 31, 1994
BA at Instituto Universitario de Nuevas Profesiones
January 1, 1990 - December 31, 1994
BA at Instituto Serigráfico Ávila
January 1, 1990 - December 31, 1994
BA Media Arts & Animation at The Art Institute of California – LA
January 11, 2030 - April 2, 2026
BA Advertising at Instituto Universitario de Nuevas Profesiones
January 11, 2030 - April 2, 2026
BA Graphic Design at Instituto Serigráfico Ávila
January 11, 2030 - April 2, 2026
Matte Painting & Sketching (Certs) at Red Engine Studios
January 11, 2030 - April 2, 2026
BA Media Arts & Animation at The Art Institute of California – LA
January 11, 2030 - April 5, 2026
BA Advertising at Instituto Universitario de Nuevas Profesiones
January 11, 2030 - April 5, 2026
BA Graphic Design at Instituto Serigráfico Ávila
January 11, 2030 - April 5, 2026
Make Painting & Sketching (Certs) at Red Engine Studios
January 11, 2030 - April 5, 2026

Qualifications

Matte Painting & Sketching
January 11, 2030 - July 30, 2025
Make Painting & Sketching (Certs)
January 11, 2030 - April 5, 2026

Industry Experience

Media & Entertainment, Education, Consumer Goods, Professional Services, Software & Internet