Available to hire
Hi, I’m Samiksha Arora, a passionate Digital Content & Social Media Specialist with hands-on experience in creating engaging content, managing social media campaigns, and optimizing marketing strategies to drive brand awareness and engagement. I enjoy using data-driven insights to improve marketing ROI and streamline operational processes.
With a strong background in customer service and marketing, I thrive in fast-paced environments where creativity and analytical thinking go hand-in-hand. I’m always eager to learn, collaborate, and contribute to delivering impactful digital marketing solutions.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
Customer Service Associate at Walmart
June 1, 2024 - July 30, 2025Resolved customer concerns efficiently, reducing escalations by 27% and enhancing customer satisfaction through proactive problem-solving. Streamlined checkout and returns processes, decreasing average wait times by 13% and improving service efficiency. Trained new employees in company policies and best practices, improving team efficiency and reducing errors by 91%. Handled high-volume transactions with accuracy, ensuring a seamless shopping experience for customers with a satisfaction rate of 89%.
Communications & Marketing Associate (Co-op) at InsideOut Studio
December 1, 2024 - July 30, 2025Revamped social media strategies, increasing engagement by 12% and brand awareness through content and analytics. Developed and executed compelling website and email marketing content, boosting subscriber engagement by 19%. Analyzed marketing performance metrics, optimizing campaigns to reduce ad spending inefficiencies and increased ROI by 13% through data-driven decision-making. Tracked social campaign analytics using Hootsuite and native platform insights; adjusted strategies to boost engagement and reach. Executed targeted advertising campaigns across Google Ads and social media, increasing lead conversions by 12%.
Marketing & Sales Associate at PolicyBazaar.com
October 1, 2022 - July 30, 2025Achieved an average monthly sales target of $10,000 by converting 25-30 qualified leads into health insurance policies, ranking among the top 13% of performers through effective sales techniques. Developed an email outreach campaign, increasing customer re-engagement by 21% by communication and offers. Educated potential customers on health insurance benefits, improving conversion rates by 37% through consultations. Leveraged CRM tools to track client interactions, optimizing the sales funnel and reducing lead drop-off by 17%.
Education
Bachelor of Commerce at University of Delhi, India
January 1, 2015 - December 31, 2018Advertising - Media Management at Humber College, Canada
January 1, 2022 - December 31, 2023Global Business Management at Conestoga College, Canada
January 1, 2021 - December 31, 2022Qualifications
Hootsuite Certification
January 11, 2030 - July 30, 2025Google Ads Certification
January 11, 2030 - July 30, 2025Adobe Photoshop & Illustrator Certification
January 11, 2030 - July 30, 2025Industry Experience
Retail, Media & Entertainment, Financial Services, Professional Services
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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