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I am Taylor Sierra, a Certified Project Management Professional (PMP) with a track record in managing creative and operational campaigns for e-commerce and research initiatives. I am skilled at guiding account operations, optimizing processes, and analyzing performance data to drive revenue growth and client success. From discovery meetings to performance reviews, I translate business goals into actionable plans across marketing, development, and video production. I am comfortable coordinating cross-functional teams, creating customized proposals, and monitoring health metrics to mitigate risks and secure renewals and expansion.…I am Taylor Sierra, a Certified Project Management Professional (PMP) with a track record in managing creative and operational campaigns for e-commerce and research initiatives. I am skilled at guiding account operations, optimizing processes, and analyzing performance data to drive revenue growth and client success. From discovery meetings to performance reviews, I translate business goals into actionable plans across marketing, development, and video production. I am comfortable coordinating cross-functional teams, creating customized proposals, and monitoring health metrics to mitigate risks and secure renewals and expansion.

Taylor Sierra

Project Manager, Digital Marketer, Content Producer, +7

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I am Taylor Sierra, a Certified Project Management Professional (PMP) with a track record in managing creative and operational campaigns for e-commerce and research initiatives. I am skilled at guiding account operations, optimizing processes, and analyzing performance data to drive revenue growth and client success. From discovery meetings to performance reviews, I translate business goals into actionable plans across marketing, development, and video production. I am comfortable coordinating cross-functional teams, creating customized proposals, and monitoring health metrics to mitigate risks and secure renewals and expansion.…I am Taylor Sierra, a Certified Project Management Professional (PMP) with a track record in managing creative and operational campaigns for e-commerce and research initiatives. I am skilled at guiding account operations, optimizing processes, and analyzing performance data to drive revenue growth and client success. From discovery meetings to performance reviews, I translate business goals into actionable plans across marketing, development, and video production. I am comfortable coordinating cross-functional teams, creating customized proposals, and monitoring health metrics to mitigate risks and secure renewals and expansion.

Available to hire

I am Taylor Sierra, a Certified Project Management Professional (PMP) with a track record in managing creative and operational campaigns for e-commerce and research initiatives. I am skilled at guiding account operations, optimizing processes, and analyzing performance data to drive revenue growth and client success.

From discovery meetings to performance reviews, I translate business goals into actionable plans across marketing, development, and video production. I am comfortable coordinating cross-functional teams, creating customized proposals, and monitoring health metrics to mitigate risks and secure renewals and expansion.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

DaVinci Resolve Studio

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Language

English

Fluent

Work Experience

Account Manager at Canadian Business Association

January 1, 2025 - Present

Account management of marketing initiatives to enhance business engagement and streamline operations using digital solutions. Develop and implement tools and workflows to optimize member outreach, appointment setting, and communication, including email campaigns, automated reminders, and engagement tracking. Analyze platform and user data to identify opportunities for growth, improve experience for members, and support Canadian businesses in increasing visibility and customer engagement. Utilize CRM and sales data to monitor account health and performance, identify risks, and drive renewals and expansion. Lead client discovery and review meetings, prepare customized proposals, and align campaigns with business goals.

Project Manager (Accounts and Marketing Support) at Debut Group

January 1, 2024 - Present

Develop and implement project plans to ensure client success across large-scale events, research initiatives, and video production for high-profile clients including Google, Salesforce, Amgen, and Remax Canada. Serve as the primary liaison between science, strategy, and marketing teams. Manage business development proposals, critical paths, budget forecasting, and resource allocation. Lead marketing strategies and campaigns, initiating content creation, distribution, and performance analysis. Conduct weekly project budget reconciliations and address issues or risks. Prepare and present progress reports to stakeholders, highlighting progress, challenges, and outcomes.

Project Manager (Accounts and Marketing Support) at Debut Group

January 1, 2024 - Present

Develop and implement project plans ensuring client success for large-scale events, research initiatives, and video production for high-profile clients including Google, Salesforce, Amgen and Remax Canada. Serve as primary liaison between science, strategy, and marketing teams. Manage business development proposals, critical paths, budget forecasting, and resource allocation. Lead marketing strategies and campaigns, coordinating content creation, distribution, and performance analysis. Conduct weekly budget reconciliations, identify issues or risks, and present progress and outcomes to stakeholders.

Project Manager at Debut Group

January 1, 2024 - Present

Developed and implemented project plans to ensure client success for large-scale events, research initiatives, and video production involving clients such as Google, Salesforce, Amgen, and Remax Canada. Served as primary liaison between science, strategy, and marketing teams for services based on behavioral research and neuroscience to increase engagement. Supported internal marketing strategies and campaigns by initiating content creation, distribution, and performance analysis. Performed weekly project budget reconciliation and risk management. Assisted business development advocates with proposal creation and managed critical path, budget forecasting, and resource management. Prepared and presented reports to stakeholders and contributed to continuous improvement of project management processes and tools.

Project Manager at Debut Group

January 1, 2024 - Present

Develop and implement project plans ensuring client success for large-scale events, research initiatives, and video production for high-profile clients including Google, Salesforce, Amgen and Remax Canada. Serve as the primary liaison between science, strategy, and marketing teams to increase engagement. Support marketing strategies, initiate content creation and performance analysis. Perform weekly project budget reconciliations, identify and address risks, support proposal creation and manage proposal critical path, budget forecasting, and resource management. Prepare and present reports to stakeholders and contribute to improving project management processes and tools.

Project Manager at Rank Media

December 31, 2023 - July 30, 2025

Communicated and led development and digital marketing projects for consumer products including clients such as Auto-Tune, Children’s Health Foundation, and Spamedica. Oversaw technical project requirements and liaised with clients to ensure customer success. Managed scopes of work, project timelines, budget forecasting, and fulfillment in paid media campaigns and web development. Oversaw project teams and managed multiple projects proactively and independently, applying best practices and methodologies in project management.

Project Manager at Rank Media

December 31, 2023 - July 30, 2025

Communicate and lead development and digital marketing projects for consumer products, working with clients such as Auto-Tune, Children’s Health Foundation and Spamedica. Manage technical project requirements and liaise with clients to ensure customer success. Oversee scopes of work, project timelines, budget forecasting, and campaign fulfilment in paid media and web development. Manage project teams and multiple projects proactively with best practices in project management.

Engagement Manager at Transiris

January 1, 2023 - October 12, 2025

Direct marketing and branding strategies for clients including Meta, Thermo Fisher Scientific and eXp Realty. Manage full lifecycle of rebranding initiatives, digital campaigns, and omni-channel content strategies, increasing brand awareness and revenue growth. Collaborate with creative, development, and analytics teams to ensure campaign alignment. Design and implement integrated marketing assets across web, email, paid media, and social channels; conduct A/B testing to enhance end-to-end customer journeys. Serve as primary client liaison, translating business goals into detailed technical specifications ensuring transparency and measurable performance outcomes.

Lead Web Development & Digital Marketing Specialist at Rank Media

January 1, 2023 - Present

Lead web development and digital marketing projects for clients including Auto-Tune, Children’s Health Foundation, and Spamedica. Define technical requirements and maintain client communication to ensure customer success. Create scopes of work, project timelines, budget forecasts, and oversee execution across digital campaigns and web development. Direct internal and external teams, ensuring accountability and clarity among stakeholders. Apply Agile and waterfall practices to drive momentum, mitigate risks, and deliver on time and within budget. Provide regular reporting, performance analysis, and optimization recommendations to improve campaign outcomes.

Engagement Manager at Transiris

January 1, 2023 - October 12, 2025

Directed marketing and branding strategies for clients including Meta, Thermo Fisher Scientific and eXp Realty. Managed full lifecycle of rebranding initiatives, digital campaigns, and omni-channel content strategies, increasing brand awareness and revenue. Collaborated with creative, development, and analytics teams to ensure campaign alignment. Designed integrated marketing assets across web, email, paid media, and social channels; conducted A/B testing to optimize customer journeys. Acted as primary client liaison, translating business goals into clear technical specs and ensuring measurable performance.

Project Manager at Rank Media

January 1, 2023 - Present

Lead web development and digital marketing projects for clients such as Auto-Tune, Children’s Health Foundation and Spamedica. Oversee technical project requirements and liaise with clients to ensure customer success. Create scopes of work, timelines, budget forecasts, and manage execution of digital campaigns and web development. Coordinate cross-functional teams and provide regular reporting, performance analysis, and optimization recommendations to improve campaign outcomes.

Engagement Manager at Transiris

January 1, 2023 - July 30, 2025

Directed comprehensive marketing and branding strategies for high-profile clients including Meta, Thermo Fisher Scientific, and eXp Realty. Managed full lifecycle project execution of rebranding initiatives, digital campaign launches, and omni-channel content strategies to drive revenue growth, audience engagement, and product adoption. Collaborated with creative, development, and analytics teams to ensure alignment with KPIs and business objectives. Designed and implemented integrated marketing assets for web, email, paid media, and social channels, focusing on scalable campaign architecture and customer journey optimization. Acted as primary client liaison translating complex business goals into actionable marketing deliverables.

Engagement Manager at Transiris

January 1, 2023 - July 30, 2025

Directed marketing and branding strategies for high-profile clients including Meta, Thermo Fisher Scientific, and eXp Realty. Managed full lifecycle project execution of rebranding initiatives, digital campaign launches, and omni-channel content strategies aimed at revenue growth and audience engagement. Collaborated with creative, development, and analytics teams to align campaigns with KPIs. Designed integrated marketing assets and acted as primary client liaison to translate business goals into actionable marketing deliverables.

Office Administrator at CanNorth Shows Inc.

December 31, 2020 - July 30, 2025

Led full-cycle planning and execution of consumer trade shows, such as Creativ Festival, Calgary Pet Expo, and Muskoka Boat & Cottage Show. Managed event operations including vendor onboarding, contract negotiations, and on-site logistics coordination. Developed marketing collateral using Adobe Creative Suite and directed social media strategy to optimize engagement and ticket sales. Orchestrated multi-channel promotional distribution via segmented e-blasts and retail placements. Administered financial transactions, payment reconciliation, and payroll auditing to ensure fiscal accuracy and compliance.

Office Administrator at CanNorth Shows Inc.

December 31, 2020 - July 30, 2025

Led full-cycle planning and execution of consumer trade shows such as Creativ Festival and Calgary Pet Expo. Managed vendor onboarding, contract negotiation, and on-site logistics. Developed marketing collateral using Adobe Creative Suite, handled social media strategy, multi-channel promotional distribution, financial transactions, and payroll reconciliations ensuring fiscal accuracy.

Office Administrator at CanNorth Shows Inc.

January 1, 2020 - October 12, 2025

Manage full-cycle planning and execution of consumer trade shows including Creativ Festival, Calgary Pet Expo, and Muskoka Boat & Cottage Show. Oversee vendor onboarding, contract negotiation, and on-site logistics coordination. Develop and produce targeted marketing collateral using Adobe Creative Suite, while maintaining brand consistency and tailoring content to diverse audiences. Direct social media strategy and multi-channel promotional distribution to optimize engagement and ticket sales. Administer exhibitor financial transactions and payroll reconciliations.

Office Administrator at CanNorth Shows Inc.

January 1, 2020 - October 12, 2025

Managed full-cycle planning and execution of consumer trade shows (Creativ Festival, Calgary Pet Expo, Muskoka Boat & Cottage Show). Handled vendor onboarding, contract negotiation, and on-site logistics to ensure smooth event execution. Developed marketing collateral (posters, tickets, digital ads, banners) using Adobe Creative Suite and maintained brand consistency. Led social media strategy, analyzed data to drive engagement and ticket sales. Coordinated multi-channel distribution via email and retail partnerships; managed exhibitor financials and payroll reconciliations.

Administrative Assistant at Planview Utility Services Inc.

January 1, 2018 - October 12, 2025

Support daily office operations and CAD-based project workflows within the utility services sector. Assist project teams by organizing and maintaining CAD drawings, managing version control, and ensuring accurate documentation for compliance and reporting. Handle scheduling, calendar management, and correspondence to keep projects and internal operations on track. Maintain office responsibilities including supply management, filing systems, data entry, and record keeping.

Administrative Assistant at Planview Utility Services Inc.

January 1, 2018 - October 12, 2025

Supported daily office operations and CAD-based project workflows in the utility services sector. Organized CAD drawings, version control, and documentation for compliance. Managed scheduling, calendars, and correspondence to keep projects on track. Handled supply management, filing, data entry, and record-keeping, and coordinated with internal and external stakeholders to maintain efficiency.