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I'm a designer from... Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it. --- Employment and project experience Senior Designer Apple Inc. _January 2017 - March 2017_ UX Designer Airbnb Inc. _January 2019 - March 2019_…I'm a designer from... Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it. --- Employment and project experience Senior Designer Apple Inc. _January 2017 - March 2017_ UX Designer Airbnb Inc. _January 2019 - March 2019_

Mel Hayes

Art Director, Graphic Designer, Creative Director, +2

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I'm a designer from... Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it. --- Employment and project experience Senior Designer Apple Inc. _January 2017 - March 2017_ UX Designer Airbnb Inc. _January 2019 - March 2019_…I'm a designer from... Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it. --- Employment and project experience Senior Designer Apple Inc. _January 2017 - March 2017_ UX Designer Airbnb Inc. _January 2019 - March 2019_

Available to hire

Toronto, Canada

I’m a designer from…

Give an introduction about yourself, who are you, what are your most important skills and what differentiates you from other designers. This is the first thing clients will see. They are often interested in sector experience and knowledge, so please mention it.

Employment and project experience

Senior Designer Apple Inc.
January 2017 - March 2017

UX Designer Airbnb Inc.
January 2019 - March 2019

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

Freelance Creative at Mel Hayes

January 1, 2015 - Present

Executed a variety of projects for a range of clients, including website design, visual identity, digital publications, branding, and packaging.

Art Director at Critical Mass

June 30, 2024 - July 30, 2025

Facilitated brand refresh and new brand guidelines for Mitsubishi North America. Also responsible for art direction on a project pitch for Doritos.

Senior Designer (Contract) at Mejuri

December 31, 2023 - July 30, 2025

Worked on the Mejuri holiday and Black Friday Sale campaign, creating assets across print, digital ads, social media, and email.

Art Director at Critical Mass

May 31, 2023 - July 30, 2025

Responsible for the art direction on projects for clients including Delta, Peloton, and Infiniti.

Designer (Full Time) at Virtue

May 31, 2022 - July 30, 2025

Worked on client pitches for ad campaigns, branding, and experiential design. Served as lead designer for Logitech brand campaign and identity refresh. Managed internal and external marketing assets.

Designer (Contract) at Holt Renfrew

December 31, 2019 - July 30, 2025

Created and art directed print and digital assets for fall and holiday campaigns. Collaborated on various marketing materials, emails, website, and social media assets.

Digital Designer at Hambly & Woolley

June 30, 2019 - July 30, 2025

Lead Designer and Art Director responsible for website concepts, design development, updates, and maintenance across various sites using UI/UX best practices and accessibility standards.

Design Intern at Wiedemann Lampe

June 30, 2018 - July 30, 2025

Supported creative team on visual identity development, touchpoints for luxury wellness brands, a fashion institute, and logo animation for a children's TV channel.

Designer at Pretty Clever Design

February 28, 2018 - July 30, 2025

Collaborated closely with founder on projects focusing on branding, user experience, and visual identities.

Contract Designer at Quantum Marketing

October 31, 2017 - July 30, 2025

Contract design work.