I am a Master of Visual Arts with a passion for art direction, design, and concept development. As a go-getter, enthusiastic professional, I enjoy connecting and organizing projects that stimulate entrepreneurship and build brands through surprising insights and out-of-the-box thinking. I thrive on teamwork, flexibility, and hard work, always striving for perfection in everything I do. My professional journey has included founding my own design and communication agency, as well as providing strategic communication advice in various sectors such as healthcare, agriculture, and cultural institutions. Beyond work, I enjoy traveling, photography, exploring modern art, reading, cooking for friends, and attending theater and film events, which continuously inspire my creative process.

Jasmijn Johanna Jaqueline De Koning-Cooy

I am a Master of Visual Arts with a passion for art direction, design, and concept development. As a go-getter, enthusiastic professional, I enjoy connecting and organizing projects that stimulate entrepreneurship and build brands through surprising insights and out-of-the-box thinking. I thrive on teamwork, flexibility, and hard work, always striving for perfection in everything I do. My professional journey has included founding my own design and communication agency, as well as providing strategic communication advice in various sectors such as healthcare, agriculture, and cultural institutions. Beyond work, I enjoy traveling, photography, exploring modern art, reading, cooking for friends, and attending theater and film events, which continuously inspire my creative process.

Available to hire

I am a Master of Visual Arts with a passion for art direction, design, and concept development. As a go-getter, enthusiastic professional, I enjoy connecting and organizing projects that stimulate entrepreneurship and build brands through surprising insights and out-of-the-box thinking. I thrive on teamwork, flexibility, and hard work, always striving for perfection in everything I do.

My professional journey has included founding my own design and communication agency, as well as providing strategic communication advice in various sectors such as healthcare, agriculture, and cultural institutions. Beyond work, I enjoy traveling, photography, exploring modern art, reading, cooking for friends, and attending theater and film events, which continuously inspire my creative process.

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Work Experience

Owner at Buffel! Inspiration & Creation
January 1, 2003 - Present
Full-time self-employed as owner of Buffel! Inspiration & Creation in Dordrecht, providing advertising, design, concept development, and communication strategy services. Responsible for client acquisition, project management, and delivering creative solutions for various customers. Active since 2003.
Account Manager at Arthouse Design & Advertising
December 31, 2003 - August 5, 2025
Managed 27 accounts in sectors including jewelry, technology, and shipping such as Desiree wedding rings, Finish jewelry, Trust Computer Products, Inland Shipping Information Agency, and others. Responsible for client relations, project coordination, and campaign management.
Art Director at Arthouse Design & Advertising
December 31, 2002 - August 5, 2025
Led art direction on accounts like Desiree wedding rings, Finish jewelry, Defense Telematics Organization, Rijkswaterstaat, Universal Music, Inland Shipping Information Agency, and more. Developed creative concepts and executed design strategies for campaigns.
Art Director at Broere & van Lennep Reklamemakers / BVL Communications
December 31, 2000 - August 5, 2025
Worked as art director on large-scale accounts such as Sony, DHL, Bilderberg Hotels and Restaurants, WorldOnline, Sandeman Sherry, Absolut Vodka, and New Dutch Lloyd Insurance. Focused on concept development, creative design, and campaign execution.
Founder at Foundation Buffel! Advertising & Photography
December 31, 1995 - August 5, 2025
Founded the advertising and photography foundation during studies, offering services including logo and corporate identity design, small campaigns, photography reports, leaflet and brochure design.

Education

High school diploma at MFC College / Oosterhout
January 1, 1982 - December 31, 1985
Mavo diploma at Mavo St. Jozef / Dongen
January 1, 1985 - December 31, 1987
Havo diploma at Havo Schaepmancollege / Dongen
January 1, 1987 - December 31, 1989
VWO diploma at VWO Onze Lieve Vrouwe Lyceum / Breda
January 1, 1989 - December 31, 1990
Studies in History of Art & Archeology at University of Amsterdam / Amsterdam
January 1, 1990 - December 31, 1991
Industrial design at Design Academy / Eindhoven
January 1, 1991 - December 31, 1993
Advertising Design (concept / art / copy / photography) at LUCA | School of Arts / Gent / Belgium
January 1, 1993 - December 31, 1997
Master of Visual Arts at LUCA | School of Arts / Gent / Belgium
January 1, 1993 - December 31, 1997

Qualifications

Master of Visual Arts
January 1, 1997 - August 5, 2025

Industry Experience

Media & Entertainment, Healthcare, Agriculture & Mining, Non-Profit Organization