Hi, I'm Maria, a Senior Marketing Manager with over 7 years of experience specializing in full-stack marketing, including SEO, content creation, paid acquisition, and product launches. I enjoy building marketing strategies from scratch and thrive in hands-on execution and cross-functional teamwork. Currently, I'm growing my leadership skills and excited to make a bigger impact on business growth. I've worked across SaaS, IT services, and EdTech sectors, managing diverse marketing projects and teams. I’m passionate about creating scalable content strategies, optimizing campaigns, and launching successful products that drive measurable results.

Maria Shkutnik

Hi, I'm Maria, a Senior Marketing Manager with over 7 years of experience specializing in full-stack marketing, including SEO, content creation, paid acquisition, and product launches. I enjoy building marketing strategies from scratch and thrive in hands-on execution and cross-functional teamwork. Currently, I'm growing my leadership skills and excited to make a bigger impact on business growth. I've worked across SaaS, IT services, and EdTech sectors, managing diverse marketing projects and teams. I’m passionate about creating scalable content strategies, optimizing campaigns, and launching successful products that drive measurable results.

Available to hire

Hi, I’m Maria, a Senior Marketing Manager with over 7 years of experience specializing in full-stack marketing, including SEO, content creation, paid acquisition, and product launches. I enjoy building marketing strategies from scratch and thrive in hands-on execution and cross-functional teamwork. Currently, I’m growing my leadership skills and excited to make a bigger impact on business growth.

I’ve worked across SaaS, IT services, and EdTech sectors, managing diverse marketing projects and teams. I’m passionate about creating scalable content strategies, optimizing campaigns, and launching successful products that drive measurable results.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Polish
Intermediate
Russian
Fluent

Work Experience

PRODUCT MARKETING MANAGER at UI Bakery
August 31, 2025 - July 31, 2025
Built and executed a comprehensive content strategy, producing over 100 assets including blog articles, landing pages, templates, and case studies. Led an SEO overhaul that involved AEO, AIO, UX, and technical fixes. Managed Google Ads campaigns with five-figure budgets and set up HubSpot automations and workflows, including G2 review collection. Managed the Product Hunt launch of the "AI App Generator," achieving Top 5 Product of the Day with 358 upvotes and 78 comments. Hired and led a cross-functional team of two professionals. Collaborated with C-level executives and developers on positioning and performance. Owned marketing budget planning and allocation. Delivered significant traffic and engagement improvements across platforms.
DIGITAL MARKETING MANAGER at Orangesoft
February 28, 2024 - July 31, 2025
Developed and implemented social media marketing strategies across LinkedIn, Meta, and Instagram. Led the Women in Tech ‘23 scholarship campaign boosting brand awareness and SEO. Conducted competitor, market, and ICP research to inform positioning. Managed over 15 external contractors and two internal team members. Planned and executed a monthly internal corporate newsletter. Ran outreach and crowd marketing activities and created marketing briefs for designers, HR, and developers to streamline asset production. Monitored campaign performance and reported to C-level executives. Achieved notable engagement rates and social media growth.
DIGITAL MARKETING MANAGER at Teqniksoft – LiveCarta project
January 31, 2023 - July 31, 2025
Managed social media accounts on Instagram, Facebook, and LinkedIn. Created and ran paid ad campaigns across LinkedIn, Google, Twitter, Meta, and Instagram. Produced weekly email newsletters to engage users and promote features. Wrote and optimized blog content based on keyword research. Collaborated with designers on visuals and copy for social media, email, and website assets. Conducted industry and competitor research to guide messaging and content strategy. Achieved significant growth in followers and organic traffic as well as strong ad campaign performance.
DIGITAL MARKETING SPECIALIST at Dizzain Inc.
June 30, 2020 - July 31, 2025
Gained hands-on experience across SEO, email marketing, social media marketing, PPC, and content development. Conducted keyword research, wrote meta tags, implemented optimization strategies, and ran A/B tests. Designed newsletters and analyzed user behavior and campaign performance. Developed Instagram content strategy and managed PPC campaigns. Reported on campaign performance and ROI.

Education

Bachelor of Science at UNIWERSYTET CIVITAS
January 1, 2025 - December 31, 2025
Associate at BELARUSIAN STATE UNIVERSITY OF INFORMATICS & RADIOELECTRONICS
January 1, 2020 - December 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Education