Hi, I'm Natalia Kazakova, a Digital Marketing professional and Project Manager with over 5 years of experience working in tech-centric and SaaS environments. I’m passionate about leveraging data to tell compelling stories and guide decision-making, while managing multiple campaigns simultaneously. My strengths lie in my strong organizational skills and my ability to work efficiently in fast-paced, matrixed organizations. I enjoy collaborating cross-functionally and maintaining productive relationships to achieve business objectives. Throughout my career, I have continuously sought to optimize marketing operations, improve processes, and deliver high-quality results, and I’m always excited to embrace new challenges and innovations in the marketing field.…

Natalia Kazakova

Hi, I'm Natalia Kazakova, a Digital Marketing professional and Project Manager with over 5 years of experience working in tech-centric and SaaS environments. I’m passionate about leveraging data to tell compelling stories and guide decision-making, while managing multiple campaigns simultaneously. My strengths lie in my strong organizational skills and my ability to work efficiently in fast-paced, matrixed organizations. I enjoy collaborating cross-functionally and maintaining productive relationships to achieve business objectives. Throughout my career, I have continuously sought to optimize marketing operations, improve processes, and deliver high-quality results, and I’m always excited to embrace new challenges and innovations in the marketing field.…

Available to hire

Hi, I’m Natalia Kazakova, a Digital Marketing professional and Project Manager with over 5 years of experience working in tech-centric and SaaS environments. I’m passionate about leveraging data to tell compelling stories and guide decision-making, while managing multiple campaigns simultaneously. My strengths lie in my strong organizational skills and my ability to work efficiently in fast-paced, matrixed organizations.

I enjoy collaborating cross-functionally and maintaining productive relationships to achieve business objectives. Throughout my career, I have continuously sought to optimize marketing operations, improve processes, and deliver high-quality results, and I’m always excited to embrace new challenges and innovations in the marketing field.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Work Experience

Senior Marketing Operations Executive at Telus Agriculture & Consumer Goods Ltd
April 30, 2024 - August 3, 2025
Drove optimization of marketing strategies and operations. Identified and implemented improvements in the marketing process, leading to increased efficiency. Designed SOP processes and set up Wrike for streamlined operations. Managed OneTrust privacy platform ensuring compliance and data protection. Built and maintained relationships with marketing agencies, optimizing partnerships and aligning strategies. Collaborated cross-functionally to meet business objectives.
Senior Marketing Operations Executive at Telus Agriculture & Consumer Goods Ltd
April 30, 2024 - August 3, 2025
Drove optimization of marketing strategies and operations. Identified and implemented improvements in the marketing process, leading to increased efficiency. Designed SOP processes and set up Wrike for streamlined operations. Managed OneTrust privacy platform ensuring compliance and data protection. Built and maintained relationships with marketing agencies, optimizing partnerships and aligning strategies. Collaborated cross-functionally to meet business objectives.
Senior Marketing Operations Executive at Telus Agriculture & Consumer Goods Ltd
April 30, 2024 - August 3, 2025
Drove optimization of marketing strategies and operations. Identified and implemented improvements in the marketing process, leading to increased efficiency. Designed SOP processes and set up Wrike for streamlined operations. Managed OneTrust privacy platform ensuring compliance and data protection. Built and maintained relationships with marketing agencies, optimizing partnerships and aligning strategies. Collaborated cross-functionally to meet business objectives.
Senior Marketing Programs Specialist at IHS Markit (now part of S&P)
February 28, 2022 - August 3, 2025
Executed global digital marketing campaigns and events, targeting diverse industries and personas. Supported the digitalization of events and direct marketing, generating $460,000 in three months. Provided executive-level reporting and data-driven insights.
Senior Marketing Programs Specialist at IHS Markit (now part of S&P)
February 28, 2022 - August 3, 2025
Executed global digital marketing campaigns and events, targeting diverse industries and personas. Supported the digitalization of events and direct marketing, generating $460,000 in three months. Provided executive-level reporting and data-driven insights.
Senior Marketing Programs Specialist at IHS Markit (now part of S&P)
February 28, 2022 - August 3, 2025
Executed global digital marketing campaigns and events, targeting diverse industries and personas. Supported the digitalization of events and direct marketing, generating $460,000 in three months. Provided executive-level reporting and data-driven insights.
Technical Campaign Manager at SSE
October 31, 2019 - August 3, 2025
Designed and delivered B2C digital marketing campaigns for SSE products. Managed migration of assets and improved overall campaign processes.
Technical Campaign Manager at SSE
October 31, 2019 - August 3, 2025
Designed and delivered B2C digital marketing campaigns for SSE products. Managed migration of assets and improved overall campaign processes.
Technical Campaign Manager at SSE
October 31, 2019 - August 3, 2025
Designed and delivered B2C digital marketing campaigns for SSE products. Managed migration of assets and improved overall campaign processes.
Customer Marketing Campaign Specialist at Clarivate Analytics
May 31, 2019 - August 3, 2025
Delivered email campaigns for customer engagement and retention. Improved client renewal rates through targeted marketing strategies.
Customer Marketing Campaign Specialist at Clarivate Analytics
May 31, 2019 - August 3, 2025
Delivered email campaigns for customer engagement and retention. Improved client renewal rates through targeted marketing strategies.
Customer Marketing Campaign Specialist at Clarivate Analytics
May 31, 2019 - August 3, 2025
Delivered email campaigns for customer engagement and retention. Improved client renewal rates through targeted marketing strategies.
Digital Manager at 450 Blue
May 31, 2018 - August 3, 2025
Managed digital content creation and email campaigns for luxury brands. Conducted Google and email marketing analytics.
Digital Manager at 450 Blue
May 31, 2018 - August 3, 2025
Managed digital content creation and email campaigns for luxury brands. Conducted Google and email marketing analytics.
Digital Manager at 450 Blue
May 31, 2018 - August 3, 2025
Managed digital content creation and email campaigns for luxury brands. Conducted Google and email marketing analytics.
Email Designer / Developer at Laithwaite’s Wine
October 31, 2017 - August 3, 2025
Developed and designed email campaigns for customer communication.
Email Designer / Developer at Laithwaite’s Wine
October 31, 2017 - August 3, 2025
Developed and designed email campaigns for customer communication.
Email Designer / Developer at Laithwaite’s Wine
October 31, 2017 - August 3, 2025
Developed and designed email campaigns for customer communication.
Technical Marketing Assistant to Marketing Director at Commvault
April 30, 2016 - August 3, 2025
Technical Marketing Assistant to Marketing Director at Commvault
April 30, 2016 - August 3, 2025
Technical Marketing Assistant to Marketing Director at Commvault
April 30, 2016 - August 3, 2025
Global Marketing Coordinator at Morpho (Safran)
September 30, 2015 - August 3, 2025
Global Marketing Coordinator at Morpho (Safran)
September 30, 2015 - August 3, 2025
Global Marketing Coordinator at Morpho (Safran)
September 30, 2015 - August 3, 2025
Digital Marketing Executive at DHL
April 30, 2015 - August 3, 2025
Digital Marketing Executive at DHL
April 30, 2015 - August 3, 2025
Digital Marketing Executive at DHL
April 30, 2015 - August 3, 2025
Digital Marketing Comms Specialist at 3M Europe S&G Division
August 31, 2014 - August 3, 2025
Digital Marketing Comms Specialist at 3M Europe S&G Division
August 31, 2014 - August 3, 2025
Digital Marketing Comms Specialist at 3M Europe S&G Division
August 31, 2014 - August 3, 2025

Education

Degree at St. Petersburg Russia University of Technology and Design
January 1, 2001 - December 31, 2005
Degree at St. Petersburg Russia University of Technology and Design
January 1, 2001 - December 31, 2005
Degree at St. Petersburg Russia University of Technology and Design
January 1, 2010 - December 31, 2014

Qualifications

PRINCE2 Practitioner
January 1, 2010 - December 31, 2019
WSET Level 3 Award in Wines
January 1, 2015 - December 31, 2017
CIM Level 4 in Marketing & Integrated Communications
January 1, 2016 - December 31, 2018
Oracle Eloqua Marketing Cloud Academy B2B Master Certificate
January 1, 2019 - December 31, 2020
Adobe CC ACE Beta Certificate
January 1, 2017 - December 31, 2018
Microsoft MCSA/MCSE 70-270 Professional Certificate
January 1, 2012 - December 31, 2014
PRINCE2 Practitioner
January 11, 2030 - August 3, 2025
WSET Level 3 Award in Wines
January 11, 2030 - August 3, 2025
CIM Level 4 in Marketing & Integrated Communications
January 11, 2030 - August 3, 2025
Oracle Eloqua Marketing Cloud Academy B2B Master Certificate
January 11, 2030 - August 3, 2025
Adobe CC ACE Beta Certificate
January 11, 2030 - August 3, 2025
Microsoft MCSA/MCSE 70-270 Professional Certificate
January 11, 2030 - August 3, 2025
PRINCE2 Practitioner
January 11, 2030 - August 3, 2025
WSET Level 3 Award in Wines
January 11, 2030 - August 3, 2025
CIM Level 4 in Marketing & Integrated Communications
January 11, 2030 - August 3, 2025
Oracle Eloqua Marketing Cloud Academy B2B Master Certificate
January 11, 2030 - August 3, 2025
Adobe CC ACE Beta Certificate
January 11, 2030 - August 3, 2025
Microsoft MCSA/MCSE 70-270 Professional Certificate
January 11, 2030 - August 3, 2025

Industry Experience

Software & Internet, Consumer Goods, Agriculture & Mining, Energy & Utilities, Professional Services