I am a highly committed and motivated graduate aiming to grow my career in digital marketing and analytics. I have two years of experience in digital marketing, one year in analytics, and a combined three years in customer-facing roles. I thrive in high-intensity environments, can step into essential roles when needed, and bring leadership and organizational experience. I am excited to further my skills in a professional team that values collaboration, communication, and creative problem-solving.

Will Cardwell

I am a highly committed and motivated graduate aiming to grow my career in digital marketing and analytics. I have two years of experience in digital marketing, one year in analytics, and a combined three years in customer-facing roles. I thrive in high-intensity environments, can step into essential roles when needed, and bring leadership and organizational experience. I am excited to further my skills in a professional team that values collaboration, communication, and creative problem-solving.

Available to hire

I am a highly committed and motivated graduate aiming to grow my career in digital marketing and analytics.

I have two years of experience in digital marketing, one year in analytics, and a combined three years in customer-facing roles. I thrive in high-intensity environments, can step into essential roles when needed, and bring leadership and organizational experience. I am excited to further my skills in a professional team that values collaboration, communication, and creative problem-solving.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Digital Marketing and Analytics at Orthokind York
November 1, 2024 - February 1, 2025
Internship via University of York; responsibilities included researching and pitching online marketing campaigns, analyzing data, formatting and presenting user data using company records and online analytics tools (e.g., Semrush); conducted research, curation, and organization of online marketing campaigns; balanced in-person and remote work.
Digital Marketing and Analytics at Orthokind York
February 1, 2025 - Present
Self-employed position continuing work in digital marketing and analytics; developing and tailoring online marketing campaigns using analytics.
Front of House at The Old Bank York
April 1, 2023 - June 30, 2024
Multi-role responsibilities including bar staff, floor supervisor, food service, table service, and bartender; ensured customer safety and compliance with licensing and safety policies; achieved high weekly sales and recognized as Employee of the Month (Sep 2024).
Sales Assistant at ASDA
October 1, 2021 - December 1, 2023
Retail duties including cash handling, stocking, customer service, and general store operations.
Volunteer Merchandiser Officer at Lang With College Committee
January 1, 2024 - January 31, 2025
Designed and marketed branded merchandise across university spaces; managed sourcing and selling within a budget; collaborated with committee to improve branding and events; enhanced teamwork and marketing processes.
Second and Third Year Contact at Lang With College Committee
September 1, 2024 - January 31, 2025
First point of contact between new students and the college during the initial weeks of the academic year; liaised with the student union to plan events and activities.
Digital Marketing and Analytics at Self-Employed
February 1, 2025 - Present
Self-employed digital marketing work; developing and executing online campaigns; content creation for social media; data analysis and reporting; flexible schedule with both remote and client-site work.
Volunteer Merchandising Officer at Langwith College Committee
January 1, 2024 - January 31, 2025
Designed and marketed branded merchandise across the university; worked with a budget to source, distribute and sell merchandise; collaborated with committee to improve team-building and networking skills.
Second and Third Year Contact at Langwith College Committee
September 1, 2024 - January 31, 2025
First point of contact between new students and the college in the first two weeks of the academic year; liaised between the student union and college to plan events and activities.

Education

BA (Hons) English Literature (2:1) at University of York
September 1, 2022 - May 20, 2025
A-Levels at NE12 6th Form, Newcastle Upon Tyne
September 1, 2020 - June 1, 2022
BA (Hons) in English Literature at University of York
September 1, 2022 - May 31, 2025
A-Levels at NE12th Form, Newcastle Upon Tyne
September 1, 2020 - June 30, 2022
Academic Excellence Scholarship at University of York
January 11, 2030 - January 6, 2026

Qualifications

A History, A* in Business Studies, A* in English Literature
January 11, 2030 - January 6, 2026
Academic Excellence Scholarship - University of York
January 11, 2030 - January 6, 2026
Academic Excellence Scholarship
January 11, 2030 - January 6, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Software & Internet, Healthcare