I’m an experienced WordPress & WooCommerce developer with 4+ years of experience building technical, high-performance websites and e-commerce platforms that solve real business problems. I specialize in custom WordPress architecture, WooCommerce development, payment integration, and security/performance optimization. I also help clients improve measurable outcomes through Core Web Vitals, technical SEO, and analytics/conversion tracking (GA4/GTM). Additionally, I build modern automation workflows using OpenAI APIs, n8n, and Supabase to streamline business processes.…

Usman Shahid

I’m an experienced WordPress & WooCommerce developer with 4+ years of experience building technical, high-performance websites and e-commerce platforms that solve real business problems. I specialize in custom WordPress architecture, WooCommerce development, payment integration, and security/performance optimization. I also help clients improve measurable outcomes through Core Web Vitals, technical SEO, and analytics/conversion tracking (GA4/GTM). Additionally, I build modern automation workflows using OpenAI APIs, n8n, and Supabase to streamline business processes.…

Available to hire

I’m an experienced WordPress & WooCommerce developer with 4+ years of experience building technical, high-performance websites and e-commerce platforms that solve real business problems. I specialize in custom WordPress architecture, WooCommerce development, payment integration, and security/performance optimization.

I also help clients improve measurable outcomes through Core Web Vitals, technical SEO, and analytics/conversion tracking (GA4/GTM). Additionally, I build modern automation workflows using OpenAI APIs, n8n, and Supabase to streamline business processes.

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Skills

Experience Level

WooCommerce
Expert
WordPress
Expert
PHP
Expert
Elementor
Expert
GA4
Expert
Stripe
Expert
API
Expert
JavaScript
Expert
MySQL
Expert
n8n
Expert
SEO
Expert
GitHub
Expert
PayPal
Expert
Google API
Intermediate
Tailwind
Intermediate
Zapier
Intermediate
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Language

English
Advanced

Work Experience

Senior WordPress & Web System Developer at House of O
January 1, 2025 - Present
Working closely with the House of O team on multiple long-term web development initiatives across several brands and platforms. Responsible for building, maintaining, and enhancing complex WordPress systems with a strong focus on performance, scalability, and conversion. 𝗞𝗲𝘆 𝗿𝗲𝘀𝗽𝗼𝗻𝘀𝗶𝗯𝗶𝗹𝗶𝘁𝗶𝗲𝘀 𝗶𝗻𝗰𝗹𝘂𝗱𝗲: • Building custom GPT-powered content workflows and advanced WordPress solutions using ACF, CPTs, and bespoke PHP templates • Building dynamic proposal and PDF generation systems • Implementing advanced analytics and conversion tracking (GA4, Google Tag Manager) • Optimizing website performance, structure, and backend workflows • Collaborating with stakeholders to translate business requirements into scalable technical solutions • Ongoing maintenance, feature expansion, and technical support across multiple sites
Freelance WordPress & WooCommerce Developer at Usman Dev Studio | Remote
January 1, 2020 - Present
Design and deliver custom WordPress solutions for international clients. Build high-performance WooCommerce platforms with complex pricing models, wholesale logic, and custom quote systems. Architect business systems using Advanced Custom Fields, custom post types, and dynamic WordPress infrastructure. Implement payment gateway integrations (Stripe, PayPal) and optimize checkout flows to improve conversions. Optimize performance (Core Web Vitals), apply technical SEO strategies, and configure analytics infrastructure (GA4, Google Tag Manager, Facebook Pixel) with custom event tracking and conversion measurement. Maintain Top Rated status on Upwork with 100% job success across 44+ completed projects.

Education

Bachelor In Science at Islamia University Bahawalpur
July 1, 2020 - July 2, 2024

Qualifications

Industry Experience

Software & Internet, Retail, Computers & Electronics, Professional Services
    Professional E-Commerce Website |WordPress |Elementor Pro |WooCommerce

    This project showcases a responsive e-commerce website built with WordPress, Elementor Pro, and WooCommerce. Key features include:

    ✔ Customizable product pages
    ✔ Secure payment gateways
    ✔ Advanced filters and search options
    ✔ Dynamic sales banners and promotions
    ✔ Mobile-friendly and SEO-optimized design

    The website is optimized for speed and performance, ensuring a smooth user experience across devices. With a clean, professional design and robust functionality, this project demonstrates my expertise in delivering high-quality e-commerce solutions tailored to client needs.