An award-winning visual communication design graduate with 10+ years experience handling graphic design, brand identity, social media & content creation.

M. Fadli Fitriyan

An award-winning visual communication design graduate with 10+ years experience handling graphic design, brand identity, social media & content creation.

Available to hire

An award-winning visual communication design graduate with 10+ years experience handling graphic design, brand identity, social media & content creation.

Experience Level

Expert
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Indonesian
Fluent
Sundanese
Fluent

Work Experience

Art Director (intern) at colmanhandoko
May 1, 2013 - June 1, 2013
Conceptualized promotional materials, mockups, and ideas for Nutricia & JetZ.
Digital Brand Specialist at PermataBank
March 1, 2018 - April 30, 2024
Promoted to direct organic platforms, influencers, and digital activation. Grew Instagram followers from 50K to 250K. Managed multiple agencies to support business. Brought PermataBank to a podcast platform; shaped a quirky, engaging social media tone for financial institution accounts. Increased engagement and maintained 3% level. Won Gold for Stevie Awards Asia Pacific 2022 for Most Innovative Instagram Feed; shortlisted in 4 categories for Anti-Fraud Campaign #Ingat3A at Marketing Excellence Award Indonesia 2022.
Fantastic World Design Tutor at Kodland
November 1, 2022 - April 28, 2023
Taught digital branding and related design topics; supported students and clients in expanding creative capabilities.
Co-Founder, Marketing & Business Development at Akar Semesta Montessori
October 1, 2022 - Present
Handles marketing and business development; Awardee of Cimahi Technopark Business Incubation Program (2024-2027). Ongoing project with UNTAG Surabaya and The Japan Foundation Jakarta to create an earthquake awareness kit for kindergarten students.
Founder at MagmaLabs
October 1, 2024 - Present
Provides creative direction and consultation for clients’ projects. Latest project for Cimahi Motekar Awards 2025 by Bappelitbangda Kota Cimahi and Christo Edgar’s music video and album artwork.
Creative Director, co Founder at TWCX
June 7, 2015 - June 15, 2020

Education

Transmedia Storytelling: Narrative worlds, emerging technologies, and global audiences at University of New South Wales
January 1, 2023 - January 1, 2023
Business Incubation Technology at Cimahi Technopark, Department of Trade, Cooperatives, Small and Medium Enterprises, and Industry Kota Cimahi
January 1, 2024 - January 1, 2025
The Great Hub XVII at Bandung Institute of Technology - School of Business & Management
January 1, 2024 - January 1, 2024
Generative AI Fundamentals at ULSA x Google Cloud
January 1, 2023 - January 1, 2023
Bachelor of Design, Visual Communication Design, Advertising major at Bandung Institute of Technology
January 1, 2010 - January 1, 2014

Qualifications

Adobe Certified Associate
January 1, 2013 - March 17, 2026
SEA Makerthon - 1st Runner-Up
January 1, 2017 - March 17, 2026
Swiss Innovation Challenge - Innovation Track Finalist
January 1, 2017 - March 17, 2026
Swiss Innovation Challenge - International Track Finalist
January 1, 2017 - March 17, 2026
JWT Disco by J. Walter Thompson Jakarta - Finalist
January 1, 2014 - March 17, 2026
Kreavi 100 Selected Creators
January 1, 2014 - March 17, 2026
Leica PhotogrammerHunt (PermataBank X Leica) - 1st Place
January 1, 2014 - March 17, 2026
Stevie Awards Asia-Pacific Gold Award - Most Innovative Instagram Feed
January 1, 2022 - March 17, 2026
Stevie Awards Asia-Pacific Silver Award - Innovation in Content Marketing
January 1, 2023 - March 17, 2026
BPJS Kesehatan Healthkathon 2025 Top 10 Innovation
January 1, 2025 - March 17, 2026

Industry Experience

Financial Services, Education, Government, Healthcare, Media & Entertainment, Real Estate & Construction, Travel & Hospitality