Valeria Sanchez Petrilli

Co-founded boutique creative agency focused on brand strategy, visual identity, content production, and integrated digital marketing for emerging and established brands. Lead high-level strategy and creative direction across industries including fashion, hospitality, wellness, real estate, beauty, automotive, and healthcare. Oversaw execution of 35+ full-scale brand projects and 900+ content assets, collaborating with in-house teams and external partners across Latin America and the U.S. Developed and executed 360° campaigns—social media, paid media, email marketing, influencer partnerships, product launches, and branded experiences. Directed creative production across photo/video shoots, podcast development, web design, and in-person activations. Provided leadership consulting for founders and entrepreneurs on scaling, branding, and building effective marketing teams. Served as client lead for key accounts, ensuring clarity, consistency, and execution excellence.