Hi! I'm Ornella Giselle Valinotti, a creative and detail-oriented graphic designer with 6 years of experience specializing in visual storytelling, branding, and digital design. I transform abstract concepts into high-impact visual solutions for print and digital platforms, with advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign). I enjoy leading creative directions and multidisciplinary teams to achieve strategic brand objectives. Collaborating closely with marketing and product teams, I deliver cohesive campaigns and intuitive UI/UX interfaces that enhance user experience and reinforce brand identity.

Ornella Giselle Valinotti

Hi! I'm Ornella Giselle Valinotti, a creative and detail-oriented graphic designer with 6 years of experience specializing in visual storytelling, branding, and digital design. I transform abstract concepts into high-impact visual solutions for print and digital platforms, with advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign). I enjoy leading creative directions and multidisciplinary teams to achieve strategic brand objectives. Collaborating closely with marketing and product teams, I deliver cohesive campaigns and intuitive UI/UX interfaces that enhance user experience and reinforce brand identity.

Available to hire

Hi! I’m Ornella Giselle Valinotti, a creative and detail-oriented graphic designer with 6 years of experience specializing in visual storytelling, branding, and digital design. I transform abstract concepts into high-impact visual solutions for print and digital platforms, with advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign). I enjoy leading creative directions and multidisciplinary teams to achieve strategic brand objectives.

Collaborating closely with marketing and product teams, I deliver cohesive campaigns and intuitive UI/UX interfaces that enhance user experience and reinforce brand identity.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Senior Graphic Designer at Digital Express
March 1, 2023 - September 28, 2025
Lead Creative Direction, setting the overall visual direction and ensuring that all design projects align with the brand identity and strategic goals. Oversee and mentor junior designers, providing feedback and ensuring high-quality output across all deliverables. Collaborate across marketing, product, and other teams to develop cohesive visuals for campaigns and product launches.
Freelance Graphic Designer
December 1, 2022 - September 28, 2025
Delivered branding, marketing materials, and visual concepts for multiple clients, developing cohesive visuals for campaigns and brand identities.
Senior Graphic Designer at Digital Express
March 1, 2023 - September 28, 2025
Lead Creative Direction: responsible for setting the overall visual direction and ensuring that all design projects align with the company’s brand identity and strategic goals. Oversees and mentors junior designers, providing constructive feedback and ensuring high-quality output across all deliverables. Collaborates across departments with marketing, product, and other teams to develop cohesive visuals for campaigns, product launches, and other initiatives.
Semi-Senior Sales Staff at Digital Express
March 1, 2023 - September 28, 2025
Freelancer
December 1, 2022 - September 28, 2025
Created and refined digital assets, such as social media graphics, email templates, and website visuals to enhance user engagement and experience.
Graphic Designer at Freelancer
January 1, 2020 - Present
Development of custom branding packages, including logos, color schemes, and typographic guides tailored to each client's identity. Creation of comprehensive marketing materials: brochures, social media assets, and digital ads to optimize the promotion of products and services. Design of UI/UX interfaces and websites focused on improving user experience (UX) and the brand's visual consistency.
Graphic Designer at Digital Express
October 1, 2020 - March 1, 2023
Creative Direction: Defining the overall visual line, ensuring alignment of all projects with strategic objectives and brand identity. Team Leadership: Supervising and mentoring junior designers, providing constructive feedback to elevate quality standards in deliverables. Strategic Collaboration: Working closely with the Marketing and Product departments for the launch of campaigns and visuals of new products.
Graphic Designer at Salas Staff
February 1, 2022 - December 1, 2022
Visual conceptualization of marketing campaigns, ensuring consistency with the institutional message. Production of digital resources (social media, email and web templates) achieving an increase in interaction and improvement of user experience. Quality control and review of drafts from the creative team to maintain consistency in large-scale projects.

Education

Diploma in Graphic Design at Crehana
May 1, 2016 - September 28, 2025
Bachelor of Fine Arts at Crehana
October 1, 2019 - September 28, 2025
Bachelor in Fine Arts at Crehana
October 1, 2020 - September 28, 2025
Bachelor's Degree in Fine Arts at CREHANA
March 1, 2017 - December 1, 2019
Graphic Designer at Universidad de la Cuenca del Plata
March 1, 2015 - December 1, 2019
Premio al mejor promedio de la clase at Universidad de la Cuenca del Plata
March 1, 2015 - December 1, 2019

Qualifications

Diploma in Graphic Design
May 1, 2016 - September 28, 2025
Diploma in Graphic Design
January 11, 2030 - May 1, 2016
Adobe Photoshop
January 1, 2019 - January 26, 2026
Adobe Illustrator
January 1, 2019 - January 26, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Retail