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I'm Vanessa, a versatile professional with over eight years of experience spanning data analytics, digital marketing, and account management. I thrive at the intersection of strategy and execution, turning business goals into actionable creative briefs, timelines, and deliverables. I excel at building client relationships, coordinating cross-functional teams, and driving ROI through thoughtful campaign optimization. My background blends technical rigor with creativity, enabling me to bridge analytics, content, and operations to deliver measurable results.…I'm Vanessa, a versatile professional with over eight years of experience spanning data analytics, digital marketing, and account management. I thrive at the intersection of strategy and execution, turning business goals into actionable creative briefs, timelines, and deliverables. I excel at building client relationships, coordinating cross-functional teams, and driving ROI through thoughtful campaign optimization. My background blends technical rigor with creativity, enabling me to bridge analytics, content, and operations to deliver measurable results.

Vanessa Ortega

Content Creator, Data Analyst, Social Media Manager, +2

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I'm Vanessa, a versatile professional with over eight years of experience spanning data analytics, digital marketing, and account management. I thrive at the intersection of strategy and execution, turning business goals into actionable creative briefs, timelines, and deliverables. I excel at building client relationships, coordinating cross-functional teams, and driving ROI through thoughtful campaign optimization. My background blends technical rigor with creativity, enabling me to bridge analytics, content, and operations to deliver measurable results.…I'm Vanessa, a versatile professional with over eight years of experience spanning data analytics, digital marketing, and account management. I thrive at the intersection of strategy and execution, turning business goals into actionable creative briefs, timelines, and deliverables. I excel at building client relationships, coordinating cross-functional teams, and driving ROI through thoughtful campaign optimization. My background blends technical rigor with creativity, enabling me to bridge analytics, content, and operations to deliver measurable results.

Available to hire

I’m Vanessa, a versatile professional with over eight years of experience spanning data analytics, digital marketing, and account management. I thrive at the intersection of strategy and execution, turning business goals into actionable creative briefs, timelines, and deliverables.

I excel at building client relationships, coordinating cross-functional teams, and driving ROI through thoughtful campaign optimization. My background blends technical rigor with creativity, enabling me to bridge analytics, content, and operations to deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Account Manager at Player/Coach LLC

October 1, 2024 - Present

Primary point of contact for multiple accounts including Laird & Company, Shore Haven Wealth Partners, and Crowne Point Tax & Wealth Counsel. Built and maintained relationships with senior leadership, translating goals into actionable briefs, timelines, and deliverables. Managed end-to-end campaign workflows using ClickUp, Trello, and Google Sheets; coordinated cross-functional teams in design, video, copywriting, and ad buying. Led planning and execution of social media content calendars across Instagram, LinkedIn, TikTok, and Facebook, ensuring alignment with brand voice and guidelines. Oversaw multimedia asset production (reels, B-roll, event coverage) and provided detailed creative feedback to uphold brand standards. Drafted client communications, updates, approvals, and status reports. Monitored performance metrics (CTR, engagement, ROI) and recommended optimizations. Supported business development and high-level account strategy with senior directors. Mentored junior team members

Executive Assistant at Player/Coach LLC

January 1, 2024 - September 30, 2024

Provided executive support to C-level executives, managed calendars, travel, and correspondence; prepared briefing materials and meeting agendas; coordinated cross-functional project work and tracked progress against goals. Maintained organized systems for documents, contracts, and approvals, and served as a liaison between leadership and internal teams to ensure timely communication and decision making.

Admin Assistant & Social Media Manager (Freelance) at Independent Contractor (Freelance)

November 1, 2020 - Present

Managed social media accounts (Facebook, Instagram, Pinterest, LinkedIn), including content creation, scheduling, and community engagement. Supported e-commerce activities across Amazon, Groupon, eBay, Walmart, Wayfair, and Overstock—product listings, A+ content, order fulfillment, and shipping coordination. Built LinkedIn lead generation, outbound communications, and email marketing campaigns to support business growth.

Sports Betting Data Analyst & Trader at Wanfang Technology Management Inc.

April 1, 2017 - January 1, 2021

Operated live and pre-match betting markets (tennis, badminton, table tennis, e-sports), ensuring accuracy in odds adjustments and settlements. Coordinated live sports data, updating scores and results in real time. Monitored accounts and transactions to detect fraud, assisting in trend analysis and prevention measures. Developed strong quantitative and analytical skills through real-time trading and statistical modeling.