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I'm a product designer who thrives at the intersection of business logic, data, and human decision-making. In my roles at Pricefx and Iguana Technology, I design clear, scalable UX for complex pricing, analytics, and configuration tools, turning data-heavy workflows into intuitive experiences for expert users. I love using AI-powered tools to accelerate ideation, prototype rapidly, and translate research into actionable design decisions. I enjoy collaborating with product managers, engineers, and domain experts to deliver user-centered solutions that businesses rely on every day.…I'm a product designer who thrives at the intersection of business logic, data, and human decision-making. In my roles at Pricefx and Iguana Technology, I design clear, scalable UX for complex pricing, analytics, and configuration tools, turning data-heavy workflows into intuitive experiences for expert users. I love using AI-powered tools to accelerate ideation, prototype rapidly, and translate research into actionable design decisions. I enjoy collaborating with product managers, engineers, and domain experts to deliver user-centered solutions that businesses rely on every day.

Veronika Chovancova

PRO

Product Designer, UX Designer, UI Designer, +3

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I'm a product designer who thrives at the intersection of business logic, data, and human decision-making. In my roles at Pricefx and Iguana Technology, I design clear, scalable UX for complex pricing, analytics, and configuration tools, turning data-heavy workflows into intuitive experiences for expert users. I love using AI-powered tools to accelerate ideation, prototype rapidly, and translate research into actionable design decisions. I enjoy collaborating with product managers, engineers, and domain experts to deliver user-centered solutions that businesses rely on every day.…I'm a product designer who thrives at the intersection of business logic, data, and human decision-making. In my roles at Pricefx and Iguana Technology, I design clear, scalable UX for complex pricing, analytics, and configuration tools, turning data-heavy workflows into intuitive experiences for expert users. I love using AI-powered tools to accelerate ideation, prototype rapidly, and translate research into actionable design decisions. I enjoy collaborating with product managers, engineers, and domain experts to deliver user-centered solutions that businesses rely on every day.

Next availability:

February 10, 2026

Prague, Czechia

I’m a product designer who thrives at the intersection of business logic, data, and human decision-making. In my roles at Pricefx and Iguana Technology, I design clear, scalable UX for complex pricing, analytics, and configuration tools, turning data-heavy workflows into intuitive experiences for expert users.

I love using AI-powered tools to accelerate ideation, prototype rapidly, and translate research into actionable design decisions. I enjoy collaborating with product managers, engineers, and domain experts to deliver user-centered solutions that businesses rely on every day.

Skills

Canva

Language

Slovak

Fluent

English

Advanced

Work Experience

Senior Product Designer at Pricefx

September 1, 2025 - Present

Designing UX for advanced pricing, analytics, and configuration tools; simplifying complex data structures, tables, and decision flows; collaborating closely with product managers, engineers, and domain experts; leveraging AI tools to accelerate design workflows and support informed decision-making; improving usability of enterprise workflows used daily by large sales and pricing teams; advocating for user-centered design in a highly technical, analytics-driven environment; bridging the gap between business logic, data, and human decision-making to create intuitive, trustworthy, and scalable enterprise pricing tools.

Product Design Lead at Iguana Technology

September 1, 2022 - January 1, 2025

Complete ownership over the design process from collecting clients' needs to deployment of services, including wireframing, design, prototyping, and testing. Led design processes and managed a team to deliver user-centered solutions. Built expertise in UX research, user testing, and applying various UX methodologies to enhance digital experiences. Focused on aligning design with business goals while iterating based on user feedback and data-driven insights.

Freelance Product Designer / Consultant at Freelance / Various Clients

March 1, 2018 - September 1, 2022

Led design projects for multiple clients, collaborating with teams and delivering user-focused solutions. Conducted research, user testing, and provided improved user experience solutions. Created wireframes, personas, prototypes, and optimized design flows for client work (including Mediatel s.r.o, Lokal Farmár, Afinode s.r.o, TCC Online, StartMedia, MyTimy).

Freelance Marketing Specialist / Design Consultant at Freelance

August 1, 2017 - February 1, 2018

Branding & design strategy, market research, social media management, and production of product marketing materials for clients such as Poráč Park, Envicare s.r.o, Lokal Farmár, Afinode s.r.o, StartMedia, MyTimy.

UMD Designer & Marketing Specialist at UMD

June 1, 2018 - January 1, 2020

Marketing strategy development, market research, social media and campaign management, and product material design, including brand guidelines and identity work.

Product Designer, Consultant at Freelance

March 1, 2018 - September 1, 2022

Leading design projects, collaborating with clients, and delivering user-focused solutions. Conducting research, user testing, and providing better user experience solutions. Creating wireframes, personas, prototypes, and optimizing design flows. Managing design projects from ideation to final execution, ensuring user needs are met and business goals are achieved. Clients & Projects: Mediatel s.r.o, Lokal Farmár, Afinode s.r.o, TCC Online, StartMedia, MyTimy.

Marketing Specialist | Design Consultant at Freelance

August 1, 2017 - February 1, 2018

Branding & Design Strategy; Market Research; Social Media Management; Product Marketing Materials. Clients & Projects: Poráč Park, Envicare s.r.o, Lokal Farmár, Afinode s.r.o, StartMedia, MyTimy.

Designer & Marketing Specialist at UMD

June 1, 2018 - January 1, 2020

Marketing Strategies; Market Research; Social Media & Campaign Management; Product Material Design; Brand Guidelines.