How I built a lead pipeline for a wedding filmmaker in 30 days.

Viktoriia Demtsiura
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Skeptical client, boosted posts that flopped, zero tracking. One month to prove paid media works.

I rebuilt a wedding videographer’s account from scratch: GA4 and GTM, Meta Pixel, a mid-campaign landing page redesign driven by real GA4 data, plus a full-funnel Google Search and Meta strategy built around a long sales cycle.

Outcome: 5 qualified leads at $50 to $125 per lead against $5,000 bookings, 7.1% Search CTR, and a tracked pipeline starting in month one. Work spanned conversion tracking, CRO, audience structure, creative, bidding, and clear reporting across Google Ads and Meta Ads.