I'm Vincent Aoun, an experienced Head of Ad Operations and Paid Media with a proven track record in programmatic advertising, digital marketing strategies, and AdTech. I lead cross-functional teams, shape campaign strategies, and define media plans across multiple channels while negotiating vendor relationships and integrating new ad tech to maximize revenue and efficiency. My approach blends data-driven decision making with creative problem solving to deliver measurable outcomes for brands. Off the clock, I'm a music enthusiast focused on electronic and dance genres, enjoy exploring new culinary experiences, love travel adventures, and unwind by streaming award-winning movies and series.

Vincent Aoun

I'm Vincent Aoun, an experienced Head of Ad Operations and Paid Media with a proven track record in programmatic advertising, digital marketing strategies, and AdTech. I lead cross-functional teams, shape campaign strategies, and define media plans across multiple channels while negotiating vendor relationships and integrating new ad tech to maximize revenue and efficiency. My approach blends data-driven decision making with creative problem solving to deliver measurable outcomes for brands. Off the clock, I'm a music enthusiast focused on electronic and dance genres, enjoy exploring new culinary experiences, love travel adventures, and unwind by streaming award-winning movies and series.

Available to hire

I’m Vincent Aoun, an experienced Head of Ad Operations and Paid Media with a proven track record in programmatic advertising, digital marketing strategies, and AdTech. I lead cross-functional teams, shape campaign strategies, and define media plans across multiple channels while negotiating vendor relationships and integrating new ad tech to maximize revenue and efficiency. My approach blends data-driven decision making with creative problem solving to deliver measurable outcomes for brands.

Off the clock, I’m a music enthusiast focused on electronic and dance genres, enjoy exploring new culinary experiences, love travel adventures, and unwind by streaming award-winning movies and series.

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Work Experience

Head of Ad Operations & Paid Media at Webedia Arabia (formerly Diwanee)
January 1, 2023 - August 1, 2025
Managed a dynamic ad operations and paid media team responsible for channels like Google Ad Manager 360 (formerly DFP), Google Ads, Meta Ads, and TikTok Ads Manager; handled all advertising operations at Webedia Arabia (direct, programmatic, and social); shaped campaign strategies and defined media plans; negotiated vendor relationships and implemented their tech (programmatic, prebid, analytics); achieved a 30% improvement in revenue year over year, while reducing costs by 13% (2024).
Head of Ad Operations at Webedia Arabia (formerly Diwanee)
January 1, 2021 - December 1, 2022
Drove advertising innovation and process enhancements; oversaw the entire lifecycle of direct and programmatic campaigns; acted as the primary liaison with internal business units and external vendors and platforms; developed inventory management protocols; surpassed client expectations in setup, delivery, and brand safety metrics (viewability, IVT, etc.); maximized programmatic revenue through optimizations and integration of new ad tech.
Ad Ops Tech Lead at Webedia Arabia (formerly Diwanee)
January 1, 2016 - December 1, 2020
Maintained seamless ad delivery via Google Ad Manager, resolving technical issues; optimized existing and implemented new ad placements across Webedia Arabia's publications; collaborated with rich media vendors and oversaw the implementation of complex ad units; worked with Commercial Operations to refine processes and ensure strict compliance with ad specifications; led Rich Media project management and collaboration across internal units to deliver creatives on time and within budget.
Web Developer at Diwanee
September 1, 2014 - December 1, 2015
Revamped the VIVA Bahrain Portal with a responsive design, using Bootstrap 3; worked on new features for existing modules and developed new modules; implemented database changes; collaborated closely with VIVA's QA team in Bahrain and India.
VB.NET Developer at CTServ (Computer Technology & Services)
December 1, 2012 - July 1, 2014
Member of the .NET Framework hospital app team; created new forms for all modules to improve functionality; implemented database adjustments; worked closely with QA for thorough debugging to enhance overall performance.
PHP Developer at Aheeva (Telecom Experts)
June 1, 2012 - November 1, 2012
Member of the Zend Framework development team for a multilingual HR app in a LAMP setup (Linux, Apache, MySQL, PHP); created and integrated new modules for the ERP; tweaked databases and enhance system usability; contributed to detailed software documentation; collaborated with QA for testing and debugging; facilitated remote deployment at the client site in Montreal; participated in internal training on time management and productivity.

Education

Bachelor of Science in Computer Science at Lebanese Canadian University (LCU)
January 1, 2008 - January 1, 2012
Baccalaureate in General Sciences at Central College Jounieh
January 1, 1993 - January 1, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet

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