Available to hire
Hi! I’m Viri, a graphic designer specialized in UX/UI design with over 10 years of experience in multidisciplinary environments focused on web development, software, and digital marketing. I am passionate about continuous improvement, user-centered design, and collaborating effectively with technology teams to create intuitive digital experiences.
I love working on projects that transform the customer and internal user experience by designing easy-to-use websites, apps, and digital platforms. Let’s work together on something great!
Experience Level
Expert
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Expert
Intermediate
Intermediate
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Intermediate
Intermediate
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Intermediate
Language
English
Fluent
Work Experience
UX/UI Designer at Grupo Surman
March 1, 2019 - June 12, 2024Led the company's digital transformation by designing intuitive interfaces for websites, online stores, internal systems, and mobile apps. Improved operational efficiency, automated key processes, and enhanced experience for internal teams and customers. Strengthened corporate communication through visual material development including presentations, newsletters, and manuals.
Graphic Designer at El Siglo de Torreón
December 1, 2017 - February 28, 2019Strengthened the company’s institutional image by creating visual campaigns for ATL and BTL media. Designed advertising materials promoting large-scale events, increasing brand visibility in the community and enhancing reach across print and digital media.
Graphic/Web Designer at Merkanet Desarrollo Web
July 1, 2013 - December 31, 2017Led visual design proposals for clients in various industries, integrating responsive web design to enhance digital product quality and consistency. Participated in implementing the CMMI quality model and contributed to structuring internal processes. Collaborated on planning and executing web projects from concept to delivery.
Education
Graphic Designer at Universidad Autónoma del Noreste
January 1, 2008 - December 31, 2012Web Design Certificate at Thinksoft
January 1, 2013 - December 31, 2013Marketing for Small Business Certificate at Cámara Nacional de Comercio, Torreón, Coahuila
January 1, 2015 - December 31, 2015Storytelling in Digital Marketing Certificate at Santander Open Academy
January 1, 2025 - December 31, 2025Introduction to UX Research Certificate at Domestika
January 1, 2022 - December 31, 2022Bachelor's Degree at Universidad Autónoma del Noreste
January 1, 2008 - December 31, 2012Qualifications
Thinksoft Web Design Certificate
January 1, 2013 - December 31, 2013Marketing for Small Business
January 1, 2015 - December 31, 2015Introduction to UX Research
January 1, 2022 - December 31, 2022Storytelling in Digital Marketing
January 1, 2025 - December 31, 2025Industry Experience
Media & Entertainment, Software & Internet, Retail, Professional Services
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Intermediate
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