Vitor Caria

Available to hire

Hi, I'm Vitor, a multidisciplinary creator and storyteller with a background in social sciences (with focus on sociology and anthropology) and I hold a Master's in Arts & Society from Utrecht University.

About

Hi, I’m Vitor, a multidisciplinary creator and storyteller with a background in social sciences (with focus on sociology and anthropology) and I hold a Master’s in Arts & Society from Utrecht University. I specialize in translating complex ideas into engaging narratives across different mediums.

Professionally, I work as a freelance copywriter and social media manager on my own company, VCCP. I handle a variety of creative tasks, from logo design and copywriting to producing audiovisual content for projects like the “Rolesimposio,” a Brazilian academic symposium and most recently I am creating illustrations and visual stories for architectural projects in Colliers Design & Development Amsterdam.

My core expertise lies in social media and content strategy, which I’ve applied for Cocoon Pro’s EU market and for NGOs like Giving Back Projects and Fair Work, where I built and engaged communities. This is all grounded in my work as a Game Designer, having created the sociological Hybris RPG from the ground up, and my experience as a teacher, which honed my ability to make concepts accessible and captivating.

I’m always excited to collaborate on projects that sit at the intersection of storytelling, design, and social impact.

  • Joined October 2025

Languages

  • PortugueseFluent
  • EnglishFluent
  • Spanish; CastilianAdvanced

Projects · 9

Created a detailed, two-page architectural comic for Colliers' marketing campaign, translating Collier's interior design project into a compelling visual narrative. This illustration merged technical precision with storytelling to serve as both a unique client gift and a dynamic digital marketing asset. The full "EY Zwolle" comic is available to view in my portfolio. illustrator

  • Comic Illustrator
  • Digital Marketer

As part of the ‘Content Baking’ team, I developed and executed Cocoon Pro’s social media strategy for the EU market. My role encompassed crafting compelling copy for LinkedIn, newsletters, and Medium, and producing internal events like the Ohanna Meetup to strengthen team collaboration and brand cohesion. This involved aligning all content and activities with overarching company goals to ensure a consistent and engaging brand narrative.

  • Content Producer
  • Copywriter
  • Social Media Freelancer

Managed the social media strategy for this Amsterdam-based NGO, developing content to increase engagement and awareness for its educational mission. My role expanded to include graphic design, where I created the organization's logo and a suite of support materials—from Instagram graphics to practical items like library cards—fostering a cohesive brand identity that supported both digital outreach and on-the-ground school activities. This holistic approach helped visually communicate the NGO's values and strengthen its community presence. graphicdesigner copywriter socialmediamanager

  • Copywriter
  • Graphic Designer
  • Social Media Manager

Served as a cultural facilitator and advocate for Portuguese-speaking migrant workers in the Netherlands, bridging communities and providing crucial support on labor rights. This frontline role was complemented by managing the Portuguese team’s social media presence, which involved copywriting and promoting community events like “spreekuur.” To support these outreach efforts, I also designed graphic materials, including flyers, ensuring clear and effective communication within the community. This work directly connected community support with strategic outreach to empower and inform.

Created one of the label illustrations for "Jagoz," a local wine from Ericeira, Portugal. The artwork was designed to visually capture the essence of the "Jagoz" – the local fishermen and townsfolk of the port village – translating the community's deep connection to the sea into a compelling brand identity for ManzWine. illustrator branding

  • Brand Designer
  • Illustrator

As the creator of the sociological tabletop RPG Hybris RPG, I was responsible for the entire game design, from its core mechanics to its narrative worldbuilding. This also included illustrating the game's cover art, visually defining its tone and setting to reflect the complex social dynamics within. illustrator branding

  • Book Illustrator
  • Game Designer
  • Illustrator

Designed and laid out the character sheets and gameplay materials for the Hybris RPG tabletop game. Focused on creating clear, functional, and visually engaging documents that supported the game's sociological mechanics and enhanced the player experience. graphicdesigner

  • Game Designer
  • Graphic Designer

Designed the logo for Balido, a Brazilian publisher dedicated to transformative educational games with a sociological focus. The visual identity was created to reflect the company's core mission of using play as a tool for critical thinking and social exploration, establishing a foundational brand mark for their niche in academic and game-based learning. graphicdesigner logo

  • Logo Designer

Work experience

Owner / Freelancer · VCCPJun 2024 – Present · 2 yrs 6 mos

Independent practice specializing in cultural production across multiple disciplines including visual arts, education, and academic sectors. 1- Ongoing: producing narrative-driven illustrations for Colliers Design & Development. Past works: Designed and delivered specialized lectures and workshops for academic institutions, such as a session on "Philosophical Aesthetics and the Sociology of Art" for psychology professionals at ITECH, Brazil. Produced audiovisual content for educational projects, including video editing and motion graphics for the "Rolesimposio," a university symposium on transformative games and tabletop RPG.

Digital Marketing / Copywriter · Cocoon ProMay 2023 – Jul 2024 · 1 yr 3 mos

As part of the "content baking" team, I have managed the company's LinkedIn presence, creating compelling and engaging content including monthly newsletters and company event announcements. Made strategic decisions regarding the relevant content of the month to ensure alignment with audience interests and company goals. Organized internal company events, such as the "Ohanna Meetup", to foster team collaboration and engagement

Education

Bachelor in Social Sciences · UNESP (Brazil)2013 – 2017

Focus on sociology and anthropology

Teaching Degree in Social Sciences · UNESP (Brazil)2014 – 2018

Full Teaching Degree qualifying one to teach Sociology, History, and Philosophy.

Master Degree Arts & Society · Utrecht University2019 – 2021

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