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I led the creation and market launch of a digital real estate brokerage platform, collaborating with the development team to build end-to-end solutions for brokers, and directed press and social media campaigns, achieving prominent industry coverage and onboarding over 5,000 brokers. I organized events and digital outreach that established the platform as a leader in digital real estate, driving rental referrals and broker commissions through a fully digital sales channel.…I led the creation and market launch of a digital real estate brokerage platform, collaborating with the development team to build end-to-end solutions for brokers, and directed press and social media campaigns, achieving prominent industry coverage and onboarding over 5,000 brokers. I organized events and digital outreach that established the platform as a leader in digital real estate, driving rental referrals and broker commissions through a fully digital sales channel.

Viviani Brentano

Marketing Strategist, Social Media Manager, Content Creator, +4

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I led the creation and market launch of a digital real estate brokerage platform, collaborating with the development team to build end-to-end solutions for brokers, and directed press and social media campaigns, achieving prominent industry coverage and onboarding over 5,000 brokers. I organized events and digital outreach that established the platform as a leader in digital real estate, driving rental referrals and broker commissions through a fully digital sales channel.…I led the creation and market launch of a digital real estate brokerage platform, collaborating with the development team to build end-to-end solutions for brokers, and directed press and social media campaigns, achieving prominent industry coverage and onboarding over 5,000 brokers. I organized events and digital outreach that established the platform as a leader in digital real estate, driving rental referrals and broker commissions through a fully digital sales channel.

Available to hire

I led the creation and market launch of a digital real estate brokerage platform, collaborating with the development team to build end-to-end solutions for brokers, and directed press and social media campaigns, achieving prominent industry coverage and onboarding over 5,000 brokers.

I organized events and digital outreach that established the platform as a leader in digital real estate, driving rental referrals and broker commissions through a fully digital sales channel.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Portuguese

Fluent

Work Experience

Marketing Project Manager at Credito Real Imobiliaria (Real Estate Office)

March 1, 2017 - March 1, 2017

Managed high-impact Google Ads and Meta campaigns for a diverse portfolio of up to 15 clients per account, strategically driving qualified traffic to tailored landing pages to maximize lead quality.

Marketing Account Manager at Kaizen Agency (Advertising agency)

January 1, 2019 - January 1, 2019

Managed paid and organic campaigns for a diverse client portfolio, optimizing ad spend and delivering measurable results.

Social Media Strategist

September 1, 2024 - September 1, 2024

Revitalized and expanded a previously dormant account, achieving a 112% increase in reach and a 70% boost in engagement, driving impressions to over 10,000 monthly through a strategic blend of targeted paid and organic campaigns. Drove 36% follower growth focused on lead conversion, attracting a targeted audience and boosting product awareness and sales. Utilized AI-driven tools to streamline content creation, cutting prep time and delivering four high-quality, targeted posts weekly. Executed high-impact paid ad campaigns with a 100% conversion rate for a key product launch, boosting brand engagement and optimizing audience targeting.

Marketing Project Manager at Real Imobiliaria (Real Estate Office)

March 1, 2017 - March 1, 2017

Managed high-impact Google Ads and Meta campaigns for a diverse portfolio of up to 15 clients per account; strategically drove qualified traffic to tailored landing pages to maximize lead quality; led A/B testing initiatives and optimized ad performance using CRM-driven insights; boosted lead conversion rates and delivered sales opportunities; achieved an 80% client renewal rate through comprehensive training on lead qualification and sales management.

Marketing Account Manager at Kaizen Agency

January 1, 2019 - January 1, 2019

Managed a diverse portfolio of clients, driving effective paid and organic campaigns; coordinated creative assets and reporting, optimizing performance and client outcomes.

Social Media Strategist at Kaizen Agency

September 1, 2024 - September 1, 2024

Remote role focused on revitalizing and expanding a dormant account; achieved a 112% increase in reach and a 70% boost in engagement, driving impressions to over 10,000 monthly through a strategic blend of targeted paid and organic campaigns; led A/B testing and CRM-driven optimization to improve lead conversions and sales opportunities.

Marketing Specialist Consultant at Stars Media (Marketing agency)

September 1, 2015 - September 1, 2015

Developed marketing strategies and implemented automated CRM for lead distribution and performance reporting; enhanced conversions and efficiency through data-driven tactics.

Marketing Project Manager at Credito Real Imobiliária (Real Estate Office)

March 1, 2017 - March 1, 2017

Managed high-impact Google Ads and Meta campaigns for a diverse portfolio of up to 15 clients per account, strategically driving qualified traffic to landing pages to maximize lead quality. Led A/B testing initiatives and optimized ad performance using CRM-driven insights, boosting lead conversion rates and delivering sales opportunities. Achieved an 80% client renewal rate by implementing comprehensive client training on lead qualification and sales management, proactively addressing and resolving critical post-lead generation challenges.

Digital Marketing Manager at Un e Imobiliária (Real Estate Office)

June 1, 2018 - June 1, 2018

Led digital marketing initiatives for a Brazilian real estate office, developing and executing cross-channel strategies to improve lead generation and brand presence in the market.

Social Media Strategist at Kaizen Agency (Advertising agency) (Remote)

September 1, 2024 - September 1, 2024

Remote revitalized and expanded a previously dormant account, achieving a 112% increase in reach and a 70% boost in engagement, driving impressions to over 10,000 monthly through a strategic blend of targeted paid and organic campaigns. Drove 36% follower growth focused on lead conversion, attracting a targeted audience by 80% and boosting product awareness and sales. Used AI-driven tools to streamline content creation, cutting preparation time by 70% and consistently delivering 4 high-quality, targeted posts weekly.

Event Operations Manager at Boise State University

April 1, 2023 - November 13, 2025

Managed over 500 events annually, including high-capacity venues with complex layouts, ensuring seamless operations across multiple event spaces and exceeding client satisfaction benchmarks. Acted as primary liaison for stakeholders, executing real-time event adjustments and responses to operational requests, enhancing client engagement. Developed event workflows with scalable training materials using AI-driven tools, converting notes into visual flow charts, reducing set-up time by 70% and reinforcing collaboration with the planning team in monthly strategy sessions. Analyzed post-event metrics to uncover insights, driving targeted improvements that boosted operational efficiency and enhanced overall event performance.