Hi, I’m Victor James Fermo, a results-driven Social Media Manager with 5+ years of experience growing brand visibility, engagement, and conversions across social platforms. I have a strong background in healthcare and service-based businesses, with expertise in content creation, short-form video, CRM-driven follow-ups, and audience engagement. I build scalable content systems, manage cross-channel campaigns, and use data and analytics to optimize performance. I create reusable content calendars, branded visuals, and compelling copy that aligns with promotions and education, while keeping a friendly brand voice. I thrive on turning insights into action that boosts reach, retention, and bookings.

Victor James Fermo

Hi, I’m Victor James Fermo, a results-driven Social Media Manager with 5+ years of experience growing brand visibility, engagement, and conversions across social platforms. I have a strong background in healthcare and service-based businesses, with expertise in content creation, short-form video, CRM-driven follow-ups, and audience engagement. I build scalable content systems, manage cross-channel campaigns, and use data and analytics to optimize performance. I create reusable content calendars, branded visuals, and compelling copy that aligns with promotions and education, while keeping a friendly brand voice. I thrive on turning insights into action that boosts reach, retention, and bookings.

Available to hire

Hi, I’m Victor James Fermo, a results-driven Social Media Manager with 5+ years of experience growing brand visibility, engagement, and conversions across social platforms. I have a strong background in healthcare and service-based businesses, with expertise in content creation, short-form video, CRM-driven follow-ups, and audience engagement.

I build scalable content systems, manage cross-channel campaigns, and use data and analytics to optimize performance. I create reusable content calendars, branded visuals, and compelling copy that aligns with promotions and education, while keeping a friendly brand voice. I thrive on turning insights into action that boosts reach, retention, and bookings.

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Experience Level

Work Experience

Marketing Operations & Executive Support (Social-Focused) at Contract / Remote
January 1, 2022 - Present
Supported founders with social media scheduling, inbox management, and audience engagement; Coordinated campaigns and launches across social platforms; Maintained CRMs and assisted with social-driven lead follow-ups; Improved workflow efficiency through content systems and documentation.
Marketing Operations & Executive Support (Social-Focused) at Contract / Remote — Remote
January 1, 2022 - Present
Supported founders with social media scheduling, inbox management, and audience engagement. Coordinated campaigns and launches across social platforms. Maintained CRMs and assisted with social-driven lead follow-ups. Improved workflow efficiency through content systems and documentation.
Social Media Manager | Content & Growth at Freelance / Consultant
January 1, 2022 - Present
Developed and executed data-driven content strategies to increase reach, engagement, and brand authority. Built content calendars aligned with business goals and audience behavior. Designed branded visuals using Canva Pro and edited short-form videos for Reels and social feeds. Wrote high-converting captions and short-form copy optimized for engagement and retention. Optimized profiles, bios, and brand kits across platforms. Tracked analytics and delivered performance insights to guide strategy.
Marketing Services Executive at Ashford Dental Centre
January 1, 2021 - Present
Increased patient acquisition by 25% YoY through social media campaigns, CRM optimization, and targeted digital content. Improved client retention by 15% using personalized follow-up messaging and engagement workflows. Managed cross-channel social and digital campaigns (Instagram, Facebook, email), driving a 20% increase in appointment bookings. Created and scheduled branded content aligned with promotions, education, and patient engagement. Monitored performance metrics and engagement trends to refine content strategy.

Education

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Qualifications

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Industry Experience

Healthcare, Professional Services, Media & Entertainment