Hi, I’m Victor James Fermo, a results-driven Social Media Manager with 5+ years of experience growing brand visibility, engagement, and conversions across social platforms. I have a strong background in healthcare and service-based businesses, with expertise in content creation, short-form video, CRM-driven follow-ups, and audience engagement. I build scalable content systems, manage cross-channel campaigns, and use data and analytics to optimize performance. I create reusable content calendars, branded visuals, and compelling copy that aligns with promotions and education, while keeping a friendly brand voice. I thrive on turning insights into action that boosts reach, retention, and bookings.

Victor James Fermo

Hi, I’m Victor James Fermo, a results-driven Social Media Manager with 5+ years of experience growing brand visibility, engagement, and conversions across social platforms. I have a strong background in healthcare and service-based businesses, with expertise in content creation, short-form video, CRM-driven follow-ups, and audience engagement. I build scalable content systems, manage cross-channel campaigns, and use data and analytics to optimize performance. I create reusable content calendars, branded visuals, and compelling copy that aligns with promotions and education, while keeping a friendly brand voice. I thrive on turning insights into action that boosts reach, retention, and bookings.

Available to hire

Hi, I’m Victor James Fermo, a results-driven Social Media Manager with 5+ years of experience growing brand visibility, engagement, and conversions across social platforms. I have a strong background in healthcare and service-based businesses, with expertise in content creation, short-form video, CRM-driven follow-ups, and audience engagement.

I build scalable content systems, manage cross-channel campaigns, and use data and analytics to optimize performance. I create reusable content calendars, branded visuals, and compelling copy that aligns with promotions and education, while keeping a friendly brand voice. I thrive on turning insights into action that boosts reach, retention, and bookings.

See more

Experience Level

Work Experience

Marketing Services Executive at Ashford Dental Centre
January 1, 2021 - Present
Increased patient acquisition by 25% YoY through social media campaigns, CRM optimization, and targeted digital content. Improved client retention by 15% using personalized follow-up messaging and engagement workflows. Managed cross-channel social and digital campaigns (Instagram, Facebook, email), driving a 20% increase in appointment bookings. Created and scheduled branded content aligned with promotions, education, and patient engagement. Monitored performance metrics and engagement trends to refine content strategy.
Social Media Manager | Content & Growth at Freelance / Consultant
January 1, 2022 - Present
Developed and executed data-driven content strategies to increase reach, engagement, and brand authority. Built content calendars aligned with business goals and audience behavior. Designed branded visuals using Canva Pro and edited short-form videos for Reels and social feeds. Wrote high-converting captions and short-form copy optimized for engagement and retention. Optimized profiles, bios, and brand kits across platforms. Tracked analytics and delivered performance insights to guide strategy.
Marketing Operations & Executive Support (Social-Focused) at Contract / Remote — Remote
January 1, 2022 - Present
Supported founders with social media scheduling, inbox management, and audience engagement. Coordinated campaigns and launches across social platforms. Maintained CRMs and assisted with social-driven lead follow-ups. Improved workflow efficiency through content systems and documentation.
Marketing Operations & Executive Support (Social-Focused) at Contract / Remote
January 1, 2022 - Present
Supported founders with social media scheduling, inbox management, and audience engagement; Coordinated campaigns and launches across social platforms; Maintained CRMs and assisted with social-driven lead follow-ups; Improved workflow efficiency through content systems and documentation.

Education

Add your educational history here.

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Professional Services, Media & Entertainment