Hi, I’m Katarzyna Wapińska, a brand strategist and identity designer with 15+ years of experience helping healthcare, cultural, architecture, technology, and consumer brands tell their story. I develop strategies, naming frameworks, brand voice, visual identities, and packaging systems that translate complex ideas into clear communication across markets and cultures. I’m comfortable working across languages and stakeholders to build cohesive brands that travel well and feel authentic. I lead end-to-end branding projects from research and strategy through execution, collaborating with multidisciplinary teams to deliver consistent brand experiences and measurable impact. I’m passionate about cross-cultural design, typography, and crafting distinctive identities that resonate with diverse audiences.…Hi, I’m Katarzyna Wapińska, a brand strategist and identity designer with 15+ years of experience helping healthcare, cultural, architecture, technology, and consumer brands tell their story. I develop strategies, naming frameworks, brand voice, visual identities, and packaging systems that translate complex ideas into clear communication across markets and cultures. I’m comfortable working across languages and stakeholders to build cohesive brands that travel well and feel authentic. I lead end-to-end branding projects from research and strategy through execution, collaborating with multidisciplinary teams to deliver consistent brand experiences and measurable impact. I’m passionate about cross-cultural design, typography, and crafting distinctive identities that resonate with diverse audiences.WWWW…