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I'm a freelance graphic designer with 25+ years' experience delivering integrated creative solutions across web, social media, and print. I build lasting relationships with clients and manage complex projects from concept to delivery with a collaborative approach. Specialising in brand identity and WordPress development, I translate business goals into distinctive identities and effective marketing collateral for established brands and growing companies. I'm comfortable working remotely or in hybrid setups, coordinating with suppliers and teams to meet tight deadlines with clear, proactive communication.…I'm a freelance graphic designer with 25+ years' experience delivering integrated creative solutions across web, social media, and print. I build lasting relationships with clients and manage complex projects from concept to delivery with a collaborative approach. Specialising in brand identity and WordPress development, I translate business goals into distinctive identities and effective marketing collateral for established brands and growing companies. I'm comfortable working remotely or in hybrid setups, coordinating with suppliers and teams to meet tight deadlines with clear, proactive communication.

Lee Wayland

Designer, Brand Designer, Graphic Designer, +2

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I'm a freelance graphic designer with 25+ years' experience delivering integrated creative solutions across web, social media, and print. I build lasting relationships with clients and manage complex projects from concept to delivery with a collaborative approach. Specialising in brand identity and WordPress development, I translate business goals into distinctive identities and effective marketing collateral for established brands and growing companies. I'm comfortable working remotely or in hybrid setups, coordinating with suppliers and teams to meet tight deadlines with clear, proactive communication.…I'm a freelance graphic designer with 25+ years' experience delivering integrated creative solutions across web, social media, and print. I build lasting relationships with clients and manage complex projects from concept to delivery with a collaborative approach. Specialising in brand identity and WordPress development, I translate business goals into distinctive identities and effective marketing collateral for established brands and growing companies. I'm comfortable working remotely or in hybrid setups, coordinating with suppliers and teams to meet tight deadlines with clear, proactive communication.

Available to hire

I’m a freelance graphic designer with 25+ years’ experience delivering integrated creative solutions across web, social media, and print. I build lasting relationships with clients and manage complex projects from concept to delivery with a collaborative approach.

Specialising in brand identity and WordPress development, I translate business goals into distinctive identities and effective marketing collateral for established brands and growing companies. I’m comfortable working remotely or in hybrid setups, coordinating with suppliers and teams to meet tight deadlines with clear, proactive communication.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Freelance Designer at LWdesign

May 1, 2000 - Present

End-to-end design services for clients across hospitality, healthcare, construction, professional services, and public sectors. Current retainer clients include Mamuśka! Restaurant & Bar (brand management, website, menus, social media), Nettl/Printing.com (integrated marketing & web development), Newgrange Consultants (Web & design), and Globalog (design support). Notable clients include NHS, Atkins, Glenholme Healthcare, British Homes Awards, Manser Medal (RIBA), Girl Guides Surrey East, Effingham & Leatherhead RFC, Broanmain Plastics, iWireless (now Freshwave Group). Key achievements include building a sustainable freelance practice over 25 years and navigating downturns and Brexit, transitioning from print to integrated digital platforms.

Studio Manager / Designer at A&A Printing, Epsom

January 1, 1999 - May 1, 2000

Managed studio operations for print company; client liaison, layout, proofing, and print workflow management for major clients including ntl (Virgin Media) and IBC.

Production Executive at MJM Publishing

January 1, 1996 - January 1, 1998

Production Executive – Newspaper advertising.

Creative Director at POWERMAG

January 1, 1996 - January 1, 1998

Creative Director – National games magazine.

Freelance Graphic Artist at Epic Multimedia Group; WS Atkins

January 1, 1996 - January 1, 1998

Freelance Graphic Artist – Epic Multimedia Group; WS Atkins, assisting Global Head of Graphics, Chris Camp.