I am a Creative Director with 18+ years of experience leading brand strategy, creative direction, and digital marketing for e-commerce and technology companies. I specialize in branding, UX/UI design, conversion-focused web development, and performance marketing across WordPress and Shopify. I have a track record of driving revenue growth and customer acquisition through high-impact creative strategy and cross-functional collaboration.

wendel santos

I am a Creative Director with 18+ years of experience leading brand strategy, creative direction, and digital marketing for e-commerce and technology companies. I specialize in branding, UX/UI design, conversion-focused web development, and performance marketing across WordPress and Shopify. I have a track record of driving revenue growth and customer acquisition through high-impact creative strategy and cross-functional collaboration.

Available to hire

I am a Creative Director with 18+ years of experience leading brand strategy, creative direction, and digital marketing for e-commerce and technology companies. I specialize in branding, UX/UI design, conversion-focused web development, and performance marketing across WordPress and Shopify. I have a track record of driving revenue growth and customer acquisition through high-impact creative strategy and cross-functional collaboration.

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Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Advanced

Work Experience

Creative Director at MAINGEAR
January 1, 2009 - January 1, 2025
Led a full company rebrand at MAINGEAR, including logo, website overhaul, apparel, and marketing assets, repositioning the brand as a premium gaming PC brand. Developed cohesive identity systems and multiple logo concepts, iterating with stakeholders to align with business objectives. Built a consistent visual identity across digital, product, and marketing touchpoints; designed high-conversion WordPress and Shopify websites aligned with UX and ecommerce goals. Created branded product lines and packaging aligned with core identity, and directed performance marketing campaigns (Meta and Google Ads). Collaborated with talent (Deadmau5, Zedd, Steve Aoki) on custom builds and campaigns to elevate visibility and credibility.

Education

at The Art Institute
January 1, 2010 - January 1, 2012
at Union County College
January 1, 2012 - January 1, 2014
at The Art Institute
January 1, 2010 - January 1, 2012
at Union County College
January 1, 2012 - January 1, 2014
at The Art Institute
January 1, 2010 - January 1, 2012
at Union County College
January 1, 2012 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Gaming

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