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Wilfredo Lopez is a Web Developer and Marketing Automation Specialist with over 7 years of experience building high-converting websites and streamlined digital systems. He specializes in custom web and app development, frontend implementation, workflow automation, and integrating tools like CRMs, email platforms, and payment systems to simplify operations and increase efficiency. Beyond development, Wilfredo partners with coaches and online businesses to optimize their funnels, automate backend processes, and create scalable systems that drive revenue while reducing manual work. He combines technical expertise with strategic thinking to deliver solutions that are clean, conversion-focused, and built for growth.…Wilfredo Lopez is a Web Developer and Marketing Automation Specialist with over 7 years of experience building high-converting websites and streamlined digital systems. He specializes in custom web and app development, frontend implementation, workflow automation, and integrating tools like CRMs, email platforms, and payment systems to simplify operations and increase efficiency. Beyond development, Wilfredo partners with coaches and online businesses to optimize their funnels, automate backend processes, and create scalable systems that drive revenue while reducing manual work. He combines technical expertise with strategic thinking to deliver solutions that are clean, conversion-focused, and built for growth.

Wilfredo Lopez

Front-End Developer, Web Developer, Back-End Developer, +2

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Wilfredo Lopez is a Web Developer and Marketing Automation Specialist with over 7 years of experience building high-converting websites and streamlined digital systems. He specializes in custom web and app development, frontend implementation, workflow automation, and integrating tools like CRMs, email platforms, and payment systems to simplify operations and increase efficiency. Beyond development, Wilfredo partners with coaches and online businesses to optimize their funnels, automate backend processes, and create scalable systems that drive revenue while reducing manual work. He combines technical expertise with strategic thinking to deliver solutions that are clean, conversion-focused, and built for growth.…Wilfredo Lopez is a Web Developer and Marketing Automation Specialist with over 7 years of experience building high-converting websites and streamlined digital systems. He specializes in custom web and app development, frontend implementation, workflow automation, and integrating tools like CRMs, email platforms, and payment systems to simplify operations and increase efficiency. Beyond development, Wilfredo partners with coaches and online businesses to optimize their funnels, automate backend processes, and create scalable systems that drive revenue while reducing manual work. He combines technical expertise with strategic thinking to deliver solutions that are clean, conversion-focused, and built for growth.

Available to hire

Wilfredo Lopez is a Web Developer and Marketing Automation Specialist with over 7 years of experience building high-converting websites and streamlined digital systems. He specializes in custom web and app development, frontend implementation, workflow automation, and integrating tools like CRMs, email platforms, and payment systems to simplify operations and increase efficiency.
Beyond development, Wilfredo partners with coaches and online businesses to optimize their funnels, automate backend processes, and create scalable systems that drive revenue while reducing manual work. He combines technical expertise with strategic thinking to deliver solutions that are clean, conversion-focused, and built for growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Director of Marketing, Technology & Strategy at Self-Employed (Remote)

January 1, 2025 - Present

Owned post-sale client relationships for info product creators, combining technical implementation, automation support, and revenue strategy. Led onboarding, built and optimized Zapier and n8n automations, translated technical systems into clear client workflows, and partnered cross-functionally to drive retention and expansion. Contributed to scaling the business from $30,000/month to $174,000/month in under one year, supporting a trajectory from $200K annual profit to nearly $1M in annual revenue through improved systems, client success, and operational efficiency.

Web Developer at VaVa Virtual Assistants

January 1, 2018 - January 1, 2024

Increased client retention by 15% by optimizing WordPress landing pages; improved efficiency by 30% through modular WordPress plugins/themes; boosted site performance by 20% with enhanced UX and SEO; achieved measurable campaign performance improvements via advanced analytics integrations.

Front-End Developer at Frontend Simplified

January 1, 2024 - Present

Enhanced user engagement by implementing interactive React components (Apple Clone, UltraVerse NFT Marketplace); optimized performance with dynamic visuals and animations (Flixster Movie App, Disney+ Clone).

Junior Frontend Developer at Podfunnel

January 1, 2016 - January 1, 2017

Increased operational efficiency by 15% with frontend-Django integrations, reducing podcast errors. Delivered responsive designs, enhancing user engagement.

Mobile Application Developer at BBUp

January 1, 2014 - January 1, 2015

Expanded user reach by developing cross-platform catalog app (Android & iOS). Reduced load times by 30% via optimized app performance and secure payments.

Database Administrator at EDMX

January 1, 2014 - January 1, 2015

Increased mobile app user engagement by 10% through UI/UX improvements and real-time data management.

Unload & Technical Supervisor at UPS

January 1, 2007 - January 1, 2011

Achieved top regional productivity for two consecutive years, supervising 20+ employees. Improved package tracking accuracy by 25% through actionable operational feedback.