UK market feasibility review for 52 product SKUs

Context. A Chinese manufacturing partner wanted an initial view of whether 52 product SKUs were worth exploring for the UK market. The work was research for a possible launch, not an executed launch.

What I did. I organised the SKU list, gathered UK competitor prices and market references, and recorded questions on positioning, channel fit and costs that would need answers before a go/no-go decision. I separated observed data from assumptions and flagged items needing validation.

Deliverable. A UK-only feasibility worksheet and prioritised follow-up questions for the partner. I do not claim sales, revenue or market-entry outcomes from this research. The partner is unnamed for confidentiality.

Full case on Contra: https://www.twine.net/signin