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Visionary creative strategist and multidisciplinary designer with proven success in crafting immersive digital experiences, interactive storytelling, and award-winning brand campaigns for global organizations. Demonstrated expertise in UX/UI design, user-centered design, motion graphics, emerging technologies, AR/VR, and experiential strategy, driving visibility, engagement, and cross-platform growth across web, mobile, and engineering ecosystems. Renowned for exceptional communication and collaboration skills, an innovative mindset, and a strong ability to translate complex ideas into intuitive, impactful digital solutions through mockups and prototyping. I lead UX and visual strategy, collaborating cross-functionally with stakeholders and product teams to craft end-to-end user experiences grounded in HCI and design thinking. My work spans product design, branding campaigns, and live activation, with a track record of elevating engagement and brand value.…Visionary creative strategist and multidisciplinary designer with proven success in crafting immersive digital experiences, interactive storytelling, and award-winning brand campaigns for global organizations. Demonstrated expertise in UX/UI design, user-centered design, motion graphics, emerging technologies, AR/VR, and experiential strategy, driving visibility, engagement, and cross-platform growth across web, mobile, and engineering ecosystems. Renowned for exceptional communication and collaboration skills, an innovative mindset, and a strong ability to translate complex ideas into intuitive, impactful digital solutions through mockups and prototyping. I lead UX and visual strategy, collaborating cross-functionally with stakeholders and product teams to craft end-to-end user experiences grounded in HCI and design thinking. My work spans product design, branding campaigns, and live activation, with a track record of elevating engagement and brand value.

Xing Wei

UX Designer, Product Designer, Motion Graphic Designer, +7

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Visionary creative strategist and multidisciplinary designer with proven success in crafting immersive digital experiences, interactive storytelling, and award-winning brand campaigns for global organizations. Demonstrated expertise in UX/UI design, user-centered design, motion graphics, emerging technologies, AR/VR, and experiential strategy, driving visibility, engagement, and cross-platform growth across web, mobile, and engineering ecosystems. Renowned for exceptional communication and collaboration skills, an innovative mindset, and a strong ability to translate complex ideas into intuitive, impactful digital solutions through mockups and prototyping. I lead UX and visual strategy, collaborating cross-functionally with stakeholders and product teams to craft end-to-end user experiences grounded in HCI and design thinking. My work spans product design, branding campaigns, and live activation, with a track record of elevating engagement and brand value.…Visionary creative strategist and multidisciplinary designer with proven success in crafting immersive digital experiences, interactive storytelling, and award-winning brand campaigns for global organizations. Demonstrated expertise in UX/UI design, user-centered design, motion graphics, emerging technologies, AR/VR, and experiential strategy, driving visibility, engagement, and cross-platform growth across web, mobile, and engineering ecosystems. Renowned for exceptional communication and collaboration skills, an innovative mindset, and a strong ability to translate complex ideas into intuitive, impactful digital solutions through mockups and prototyping. I lead UX and visual strategy, collaborating cross-functionally with stakeholders and product teams to craft end-to-end user experiences grounded in HCI and design thinking. My work spans product design, branding campaigns, and live activation, with a track record of elevating engagement and brand value.

Available to hire

Visionary creative strategist and multidisciplinary designer with proven success in crafting immersive digital experiences, interactive storytelling, and award-winning brand campaigns for global organizations. Demonstrated expertise in UX/UI design, user-centered design, motion graphics, emerging technologies, AR/VR, and experiential strategy, driving visibility, engagement, and cross-platform growth across web, mobile, and engineering ecosystems. Renowned for exceptional communication and collaboration skills, an innovative mindset, and a strong ability to translate complex ideas into intuitive, impactful digital solutions through mockups and prototyping.

I lead UX and visual strategy, collaborating cross-functionally with stakeholders and product teams to craft end-to-end user experiences grounded in HCI and design thinking. My work spans product design, branding campaigns, and live activation, with a track record of elevating engagement and brand value.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Product Design Lead, Contract at Carpe Diem Creative

October 1, 2023 - Present

Leading end-to-end user experience design for passion-driven SaaS brands, partnering cross-functionally to develop user-friendly service designs and intuitive interfaces. Delivered enhanced UX strategy for Moloco’s platforms improving performance and user engagement, optimized page load speeds by 30%, and addressed high-friction enrollment processes for a FinTech client to boost conversion rates.

Senior Multimedia Designer at Made Good CO

October 1, 2023 - July 11, 2025

Spearheaded creative strategy for high-impact multimedia campaigns across digital and broadcast platforms. Executed design projects for notable clients such as FanDuel and major sporting events like the Super Bowl, NBA, and NHL. Delivered commercials and TV spots with significant engagement, including 300K views for FanDuel’s Super Bowl event and 5M+ national TV impressions, utilizing advanced design tools like Photoshop and Cinema 4D.

Senior Visual Designer at R&R Partners

May 1, 2022 - July 11, 2025

Led research-driven creative strategy and design execution for a full-service brand innovation agency. Managed cross-channel campaigns for the Las Vegas Convention & Visitors Authority, delivered award-winning experiential VR designs, and contributed to major branding campaigns boosting regional tourism and user engagement. Created interactive web components driving substantial user interaction for clients like Boeing.

Senior Interaction Designer at Freelance

May 1, 2025 - July 11, 2025

Provided design leadership and consultation to global brands including BMW, Nike, Adobe, and Las Vegas. Specialized in translating business goals into user-centered interactive experiences, including Nike Flash product launch installations, social filter branding for Las Vegas, and emergency app design for Arow. Delivered various roles ranging from motion graphics to art direction across multiple industries.

Product Design Lead, Contract at Carpe Diem Creative

September 1, 2025 - October 16, 2025

Led UX and visual strategy for Moloco’s website and applications; directed MOLOCON 2024 branding, visual design, and motion graphics for presentations, promotional videos, and large-scale activations (including a Naked Eye 3D billboard in Seoul and a digital subway motion campaign); identified UX pain points across client web products and improved navigation, performance, and content structure; facilitated cross-functional design feedback cycles with stakeholders and product teams.

Senior Multimedia Designer at Made Good CO

October 1, 2023 - October 16, 2025

Spearheaded end-to-end creative strategy across high-impact multimedia campaigns, driving cross-platform brand cohesion and client partnerships; produced commercials and TV spots for events (e.g., Super Bowl, NBA, March Madness) and led campaigns for FanDuel, Drumstick, LA3C, and Sixthman Festival, achieving significant digital and broadcast engagement.

Senior Visual Brand Designer at R&R Partners

May 1, 2022 - October 16, 2025

Led research-driven creative strategy and design for LVCA campaigns and experiential design initiatives; developed 360 VR experience 'Vegas: Alter Your Reality' and contributed to the 'What Happens Here, Only Happens Here' campaign, Visit Puerto Rico Naked Eye experiential design, and interactive Boeing web components with strong engagement metrics.

Senior Visual Designer at Independent Creative Projects (Freelance)

May 1, 2025 - October 16, 2025

Collaborated with BMW, Nike, Adobe on motion-driven storytelling; directed motion graphics and 3D animation for BMW i5 eDrive40 Internal Learning App, NikeTown NYC interactive installation, and Adobe Creative Cloud activations; focused on concept development, animation systems, and brand-consistent visuals for retail and digital experiences.