I am Yakub Gori, a Digital & Growth Marketing specialist focused on user acquisition, CAC, ROAS, and revenue growth. I have led multi-channel campaigns across Google, Meta, programmatic, and mobile attribution platforms for real estate, travel, healthcare, and education clients, consistently driving measurable ROI and scalable growth. My strengths include data-driven decision making, deep analytics, team leadership, and a track record of improving CAC and ROAS while building robust funnels and attribution models. I enjoy collaborating with cross-functional teams to craft high-impact campaigns and mentor marketing professionals to achieve ambitious targets.

I am Yakub Gori, a Digital & Growth Marketing specialist focused on user acquisition, CAC, ROAS, and revenue growth. I have led multi-channel campaigns across Google, Meta, programmatic, and mobile attribution platforms for real estate, travel, healthcare, and education clients, consistently driving measurable ROI and scalable growth. My strengths include data-driven decision making, deep analytics, team leadership, and a track record of improving CAC and ROAS while building robust funnels and attribution models. I enjoy collaborating with cross-functional teams to craft high-impact campaigns and mentor marketing professionals to achieve ambitious targets.

Available to hire

I am Yakub Gori, a Digital & Growth Marketing specialist focused on user acquisition, CAC, ROAS, and revenue growth. I have led multi-channel campaigns across Google, Meta, programmatic, and mobile attribution platforms for real estate, travel, healthcare, and education clients, consistently driving measurable ROI and scalable growth.

My strengths include data-driven decision making, deep analytics, team leadership, and a track record of improving CAC and ROAS while building robust funnels and attribution models. I enjoy collaborating with cross-functional teams to craft high-impact campaigns and mentor marketing professionals to achieve ambitious targets.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert

Language

English
Fluent
Hindi
Fluent

Work Experience

Digital Marketing Executive at Blue City Tours
June 20, 2018 - September 20, 2020
Focused on digital lead generation and marketing strategies to drive the greatest leads and income for the company.
Executive Digital Marketing at Blue City Tours
September 20, 2020 - April 20, 2022
Executed multi-channel digital marketing campaigns, led social media presence, and optimized online ads to increase traffic and inquiries.
Senior Executive Digital & Growth Marketing at Ashapura Buildcon Ltd
June 20, 2022 - June 20, 2023
Formulated monthly strategies for digital connectivity; managed end-to-end digital marketing and lead generation for major real estate projects; executed Google Ads & Meta Ads campaigns; implemented data-driven lead nurturing funnel; led SEO efforts and growth experiments; grew property sales by 70% and planned on-site marketing events.
Sr. Manager Digital & Growth Marketing at Togwe Private Limited
June 20, 2023 - June 20, 2025
Managed end-to-end digital marketing and growth strategy for Vision11, Haanaa, Crickpe, Fun88, and Choice11; Led a team of 18 marketing professionals; optimized CAC from INR 180 to INR 120; executed Google Ads & Meta Ads campaigns; implemented data-driven decision making; achieved measurable ROAS growth and managed multi-channel budgets across Google, Meta, ASA, and Programmatic; established partnerships with travel agencies; drove ROAS improvements and on-going optimization; led SEO strategy and growth experiments; increased lead generation and organic traffic; executed viral campaigns.
Executive Digital & Growth Marketing at Ashapura Buildcon Ltd
June 20, 2022 - June 20, 2023
Formulated monthly digital marketing strategies, monitored social media presence, and managed end-to-end digital marketing and lead generation for major real estate projects. Executed Google Ads and Meta Ads campaigns, implemented data-driven lead nurturing funnels, and led SEO and website optimization. Orchestrated social media campaigns and partnerships, driving brand visibility and qualified lead flow.
Senior Manager Digital & Growth Marketing at Togwe Private Limited
June 20, 2023 - June 20, 2025
Led end-to-end digital marketing and growth strategy for Vision11, Haanaa, Crickpet, Fun 88, and other real estate and entertainment projects. Managed a team of 18 marketing professionals, optimized CAC from ₹180 to ₹120, and built data-driven multi-channel campaigns (Google Ads, Meta Ads, YouTube, LinkedIn) including predictive analytics, funnel optimization, and offline events. Established partnerships with media channels, achieved property sales growth, and drove revenue through digital campaigns.

Education

Master of Business Administration at Amity University, Noida
May 20, 2018 - April 21, 2021
Bachelor of Science at Jaipur National University
January 11, 2030 - January 11, 2026
Master of Business Administration at Amity University
January 11, 2030 - January 11, 2026
Bachelor of Science at Jaipur National University
January 11, 2030 - January 11, 2026
Senior Secondary at Kendriya Vidyalaya
January 11, 2030 - January 11, 2026

Qualifications

Master of Business Administration
January 11, 2030 - January 11, 2026
Bachelor of Science
January 11, 2030 - January 11, 2026
Senior Secondary
January 11, 2030 - January 11, 2026

Industry Experience

Real Estate & Construction, Travel & Hospitality, Media & Entertainment, Software & Internet, Professional Services, Education, Healthcare, Retail, Gaming, Financial Services, Consumer Goods