Yana is a multidisciplinary designer and art director with over 10 years of experience in visual communication, branding, and marketing design. She has a proven track record of delivering high-impact creative solutions that drive measurable business results across e-commerce, luxury, lifestyle, and consumer brands. In her previous roles, she led creative strategy and execution for multi-channel campaigns, spanning email, web, social, and packaging, contributing to increased engagement, conversion, and brand consistency. Yana has worked across agencies, in-house teams, and independent studio environments, collaborating with both startups and established international brands.…

Yana Grishchuk

Yana is a multidisciplinary designer and art director with over 10 years of experience in visual communication, branding, and marketing design. She has a proven track record of delivering high-impact creative solutions that drive measurable business results across e-commerce, luxury, lifestyle, and consumer brands. In her previous roles, she led creative strategy and execution for multi-channel campaigns, spanning email, web, social, and packaging, contributing to increased engagement, conversion, and brand consistency. Yana has worked across agencies, in-house teams, and independent studio environments, collaborating with both startups and established international brands.…

Available to hire

Yana is a multidisciplinary designer and art director with over 10 years of experience in visual communication, branding, and marketing design.

She has a proven track record of delivering high-impact creative solutions that drive measurable business results across e-commerce, luxury, lifestyle, and consumer brands. In her previous roles, she led creative strategy and execution for multi-channel campaigns, spanning email, web, social, and packaging, contributing to increased engagement, conversion, and brand consistency.

Yana has worked across agencies, in-house teams, and independent studio environments, collaborating with both startups and established international brands.

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Language

English
Fluent

Work Experience

Senior Designer at Fielmann USA
July 1, 2024 - June 1, 2025
Lead creative for three brands across marketing campaigns, emails, and landing pages. Balanced brand strategy with strong visual execution across eCommerce and omni-channel platforms.
Art Director at Saint Unique Inc.
November 1, 2018 - June 1, 2021
Led a campaign that increased sales 12x in 2020. Designed for physical products, packaging, merchandise, and the website. Oversaw product launches for US and Canadian markets. Directed photo shoots and video production for ads, e‑commerce, and social media. Curated brand collaborations and creative partnerships.
Senior Graphic Designer at Base Paws
October 1, 2022 - April 1, 2024
Designed visually compelling content for paid ads, social campaigns, and promotional merch. A member of in-house creative marketing team. Created photo shoots and video production for ads, e-commerce, and social media.
Art Director, Production Lead at Kawaii Factory
May 1, 2015 - July 1, 2018
Designed and developed product concepts for a wide range of creative accessories. Managed a hybrid creative team of in-house and remote designers/illustrators. Oversaw production, budgets, and deadlines for B2B product launches. Created packaging, web site visuals, social media graphics, and promotional materials. Kawaii Factory was the top B2B creative accessories brand in the CIS region. Skills included Brand Strategy, Art Direction, eCommerce Design, Marketing Collateral, UX/UI Principles, Email & Social Media Campaigns, Motion Graphics, Merchandise, Print Production. Tools included Adobe Creative Suite, Figma, and Klaviyo; AI tools for image/video.

Education

Master of Arts in Graphic Design at Krasnodar State University of Culture and Arts
January 1, 2006 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services, Other