Digital Designer with 2.5 years of professional experience in the B2B SaaS and enterprise tech space, producing high-quality visual assets across brand systems, campaigns, social media, video, and product design. Completed 196 design tickets in 6 months at a venture-backed transit tech startup, supporting 36 agencies across 6 countries with white-label app design, marketing campaigns, and rider-facing visuals. Proficient in Figma (components, variables, auto layout, design systems), Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro), and Canva. Actively integrates AI tools including Veo 3, ElevenLabs, Gemini Banana Nano, and Gamma into daily creative workflows for content generation, video production, illustration, and presentation design. Previous experience includes UX and product design for Samsung Knox enterprise products (design systems, component libraries, UI components) and co-op roles at Royal Bank of Canada (fintech UI, HTML email, intranet design). SFU graduate with a Bachelor of Arts in Interactive Arts and Technology and a Communications Minor. Available for freelance projects across brand, digital, and graphic design, digital marketing, motion graphics, video editing, UX/UI, and presentation systems.

Yara Assaf

Digital Designer with 2.5 years of professional experience in the B2B SaaS and enterprise tech space, producing high-quality visual assets across brand systems, campaigns, social media, video, and product design. Completed 196 design tickets in 6 months at a venture-backed transit tech startup, supporting 36 agencies across 6 countries with white-label app design, marketing campaigns, and rider-facing visuals. Proficient in Figma (components, variables, auto layout, design systems), Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro), and Canva. Actively integrates AI tools including Veo 3, ElevenLabs, Gemini Banana Nano, and Gamma into daily creative workflows for content generation, video production, illustration, and presentation design. Previous experience includes UX and product design for Samsung Knox enterprise products (design systems, component libraries, UI components) and co-op roles at Royal Bank of Canada (fintech UI, HTML email, intranet design). SFU graduate with a Bachelor of Arts in Interactive Arts and Technology and a Communications Minor. Available for freelance projects across brand, digital, and graphic design, digital marketing, motion graphics, video editing, UX/UI, and presentation systems.

Available to hire

Digital Designer with 2.5 years of professional experience in the B2B SaaS and enterprise tech space, producing high-quality visual assets across brand systems, campaigns, social media, video, and product design. Completed 196 design tickets in 6 months at a venture-backed transit tech startup, supporting 36 agencies across 6 countries with white-label app design, marketing campaigns, and rider-facing visuals.

Proficient in Figma (components, variables, auto layout, design systems), Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro), and Canva. Actively integrates AI tools including Veo 3, ElevenLabs, Gemini Banana Nano, and Gamma into daily creative workflows for content generation, video production, illustration, and presentation design.

Previous experience includes UX and product design for Samsung Knox enterprise products (design systems, component libraries, UI components) and co-op roles at Royal Bank of Canada (fintech UI, HTML email, intranet design). SFU graduate with a Bachelor of Arts in Interactive Arts and Technology and a Communications Minor.
Available for freelance projects across brand, digital, and graphic design, digital marketing, motion graphics, video editing, UX/UI, and presentation systems.

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Language

English
Fluent

Work Experience

Digital Designer at Spare
November 1, 2025 - May 1, 2026
Designed and delivered multi-channel marketing assets across web, mobile, social media, and email platforms, optimizing graphics to meet platform-specific requirements and brand guidelines. Led company-wide presentation redesign initiative to strengthen brand consistency and establish scalable visual standards across all digital touchpoints. Created reusable design templates and organized digital asset libraries to streamline workflows and enable efficient cross-functional collaboration. Leveraged AI-powered tools to accelerate creative iteration and maintain high output quality across simultaneous projects. Collaborated with marketing teams to develop campaign assets that support conversion goals and enhance user experience.
Visual Designer Intern at Kinaxis
January 1, 2025 - August 1, 2025
Partnered with marketing and content teams to produce campaign assets across digital and print channels, including promotional banners, social media graphics, and email marketing templates. Managed 10–15 concurrent design projects while maintaining stakeholder communication, quality standards, and on-time delivery. Developed visual assets supporting product launches and marketing initiatives, contributing to consistent brand presentation across platforms.
UX Designer at Samsung Electronics
September 1, 2023 - April 1, 2024
Collaborated on development of a scalable Figma-based design system, contributing to component libraries, UX patterns, and design documentation. Participated in sprint-based ideation processes, working closely with product and development teams to implement user-centered design solutions. Conducted competitive analysis and heuristic evaluations to inform product improvements and identify design opportunities.
UI Designer at Royal Bank of Canada
January 1, 2022 - April 1, 2022
Enhanced internal digital experiences by redesigning intranet interfaces and implementing front-end visual updates using HTML/CSS. Conducted heuristic evaluations of mobile applications to support UX research initiatives and identify usability improvements.
UI/UX & Graphic Designer Co-op at Royal Bank of Canada
September 1, 2022 - December 1, 2022
Partnered with developers to design and prototype a mobile application featuring augmented reality (AR) functionality. Produced UI mockups, wireframes, user flows, storyboards, and microcopy, incorporating stakeholder feedback through iterative design cycles. Ensured design assets were optimized for mobile platforms and aligned with technical implementation requirements.
Junior Digital Designer at Spare Vancouver
November 1, 2025 - May 1, 2026
Completed 196 design tickets in 6 months; provided white-label design support for 36 transit agencies; designed brand-aligned assets across social, paid ads, web, email, and digital platforms. Led a company-wide presentation system redesign by conducting 10 stakeholder interviews to build a scalable template system that reduced time-to-first-draft by ~70%. Managed shared Figma libraries and templates; created 25 robust reusable Canva templates; produced 100+ cityscape illustrations; incorporated stakeholder feedback to meet campaign objectives.
UX Designer Co-op at Samsung Electronics Vancouver
September 1, 2023 - April 1, 2024
Designed 10+ enterprise UI components for Knox products including Knox Guard and United Service Portal; defined variants, interaction states, and usage guidelines in Figma; built and maintained colour palettes, icon libraries, and illustration standards within a shared design system; conducted a competitive analysis informing a site redesign; collaborated in weekly sprint reviews; applied accessibility standards across product surfaces.
Visual Designer Co-op at Royal Bank of Canada
August 31, 2022 - November 30, 2022
Designed wireframes, prototypes, and high-fidelity UI mockups for a mobile app featuring AR functionality; collaborated with developers to support accurate implementation; improved intranet usability and visual design using HTML, CSS, and Figma within an established CMS; built and troubleshot HTML email templates ensuring accessible rendering across platforms; completed a heuristic evaluation of a fintech mobile app with actionable recommendations.

Education

Bachelor of Arts, Interactive Arts and Technology (Design Concentration) at Simon Fraser University
May 1, 2019 - October 1, 2024
Bachelor of Arts, Interactive Arts and Technology (Design Concentration) at Simon Fraser University
May 1, 2019 - October 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Computers & Electronics