I’m a data-driven marketer with experience in analytics, reporting, and campaign optimization. I’ve supported marketing and business teams by analyzing performance data, building reports, and identifying opportunities to improve conversion and engagement. I’m comfortable working with spreadsheets, SQL-based analysis, and CRM data to support strategic decisions and deliver measurable results for clients.…

Yashaswat Srivastava

I’m a data-driven marketer with experience in analytics, reporting, and campaign optimization. I’ve supported marketing and business teams by analyzing performance data, building reports, and identifying opportunities to improve conversion and engagement. I’m comfortable working with spreadsheets, SQL-based analysis, and CRM data to support strategic decisions and deliver measurable results for clients.…

Available to hire

I’m a data-driven marketer with experience in analytics, reporting, and campaign optimization. I’ve supported marketing and business teams by analyzing performance data, building reports, and identifying opportunities to improve conversion and engagement.

I’m comfortable working with spreadsheets, SQL-based analysis, and CRM data to support strategic decisions and deliver measurable results for clients.

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Skills

Experience Level

Language

French
Intermediate
English
Fluent
Hindi
Fluent

Work Experience

Marketing Specialist at INDO FANS
December 1, 2024 - November 30, 2025
Supported digital and social media marketing initiatives; collaborated with internal stakeholders to deliver lifecycle campaigns; increased brand visibility; contributed to a 20% improvement in client retention. Conducted data-driven marketing analysis using CRM data and spreadsheets to monitor campaign performance, analyze engagement metrics, and adjust marketing strategies for continuous improvement, reducing procurement costs by 15% ($75K). Created, scheduled, and published digital content across multiple platforms, ensuring consistent brand messaging and alignment with broader media marketing objectives.
Digital Marketing Intern at JOY LOGISTICS
October 1, 2013 - September 30, 2014
Improved marketing operations efficiency by 5% ($50K value) by supporting digital and social media campaigns, monitoring performance metrics, and preparing reports to inform content optimization and audience engagement strategies. Supported end-to-end content execution by scheduling posts, maintaining social media calendars, and coordinating with internal stakeholders, demonstrating strong organization, time management, and adaptability in a fast-paced environment. Delivered marketing research and competitive analysis by analyzing industry trends and refining social media language to support developing content strategies, campaign performance, and projected 20% ($100K) product-line growth.
Business Analyst Intern at GLOBAL CERAMICS PVT. LTD
September 1, 2021 - March 31, 2023
Performed data-driven business analysis, marketing analytics and CRM data maintenance to support social and media reporting, enabling informed implementation of marketing principles while improving operational efficiency by 15% ($40K). Collaborated with internal teams (operations, marketing, design) and vendors to support campaign documentation, compliance protocols, and process improvement initiatives, demonstrating adaptability, attention to detail, and proactive communication.
Digital Marketing Intern at Joy Logistics
October 1, 2023 - September 30, 2024
Improved marketing operations efficiency by 5% ($50K value) by supporting digital and social media campaigns, monitoring performance metrics, and preparing reports to inform content optimization and audience engagement strategies. Supported end-to-end content execution by scheduling posts, maintaining social media calendars, and coordinating with internal stakeholders, demonstrating strong organization, time management, and adaptability in a fast-paced environment. Delivered marketing research and competitive analysis by analyzing industry trends and refining social media language to support developing content strategies, campaign performance, and projected 20% ($100K) product-line growth.
Intern (Business Analyst) at GLOBAL CERAMICS PVT. LTD
September 1, 2021 - March 31, 2023
Performed data-driven business analysis, marketing analytics and CRM data maintenance to support social and media reporting, enabling informed implementation of marketing principles while improving operational efficiency by 15% ($40K). Collaborated with internal teams (operations, marketing, design) and vendors to support campaign documentation, compliance protocols, and process improvement initiatives, demonstrating adaptability, attention to detail, and proactive communication.

Education

Master of Management at Schulich School of Business, York University, Toronto, ON
September 1, 2023 - August 31, 2024
Bachelor of Technology (Electronics and Communication Engineering) at Bharati Vidyapeeth College of Engineering, New Delhi, India
September 1, 2019 - May 31, 2023
Master of Management at Schulich School of Business, York University, Toronto, ON
September 1, 2023 - August 31, 2024
Bachelor of Technology (Electronics and Communication Engineering) at Bharati Vidyapeeth College of Engineering, New Delhi, India
September 1, 2019 - May 31, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Other, Media & Entertainment, Professional Services, Retail

Skills

Experience Level