Yash Makhija
I am a Growth & Marketing Strategist who bridges the gap between viral creativity and revenue-focused systems.
About
I am a Growth & Marketing Strategist who bridges the gap between viral creativity and revenue-focused systems. I treat marketing as a lab - an approach that allowed me to bootstrap my personal brand to 62M+ organic views and 52K+ followers, and launch a profitable subscription business in under 24 hours.
Beyond viral content, I bring professional discipline from my experience at Atrinium Group and as a freelance marketer for US clients. I specialize in building end-to-end sales funnels, managing high-ROI paid campaigns (+25% CTR), and optimizing CRM workflows using HubSpot and Airtable. Whether you need viral growth strategies, automated funnels, or data-backed copywriting, I deliver execution that converts attention into revenue.
- 3 years' experience
- Joined June 2025
Skills· 17
Languages
- HindiFluent
- EnglishFluent
- LithuanianBeginner
Industry experience
- Professional Services
- Media & Entertainment
- Retail
- Software & Internet
- Education
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Work experience· 6 roles
Built and launched a subscription-based community business in under 24 hours, generating immediate recurring revenue. Designed a high-conversion sales funnel using organic traffic → payment gateway → automated onboarding. Curated and delivered daily high-performance protocols and digital products to a paid user base. Managed customer retention and community engagement, reducing churn through personalized direct-response mechanisms.
Scaled Instagram to 52.1K+ followers and 61.9M+ total views, doubling organic reach to 3M+ and increasing monthly engagement by 100%. Designed viral campaigns & CTAs, converting followers into coaching clients & customers. Analyzed insights to optimize engagement and digital product sales.
Scaled Instagram to 31K+ followers and 12M+ total views; grew organic reach to 1.6M and increased monthly engagement by 100%; designed viral campaigns and CTAs and converted followers into coaching clients and customers; analyzed insights to optimize engagement and digital product sales.
Education
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