I'm Yassir Yahya, an independent consultant based in Kuala Lumpur, Malaysia. I help businesses figure out what to build and how to build it right. That usually means the digital presence needs a strategic rethink and rebuild, or the product needs proper direction and the team needs support getting there. Sometimes both. I bring nearly two decades of cross-disciplinary experience across strategy, design, and development to wherever work gets done. Working directly alongside the team, embedded and hands-on. My digital consulting covers strategy, execution, and enablement. On the strategy side, that means digital presence audits, vendor evaluation, and product direction. Execution includes web redesign, UX strategy, technical SEO, and process automation. Enablement is about team training, guidelines, alignment sessions, and metrics frameworks. Before going independent, I held leadership roles at HelloGold (fintech), 11street (e-commerce), and PETRONAS ICT (enterprise). That career arc across product management, UX design, front-end development, and technical SEO is what lets me connect decisions across disciplines that most consultants treat separately. I work with founders, CEOs, and senior decision-makers at growing businesses. Sectors include e-commerce, fintech, enterprise, and government agencies. Clients are based across Malaysia, Australia, the US, and Zimbabwe.

Yassir Yahya

I'm Yassir Yahya, an independent consultant based in Kuala Lumpur, Malaysia. I help businesses figure out what to build and how to build it right. That usually means the digital presence needs a strategic rethink and rebuild, or the product needs proper direction and the team needs support getting there. Sometimes both. I bring nearly two decades of cross-disciplinary experience across strategy, design, and development to wherever work gets done. Working directly alongside the team, embedded and hands-on. My digital consulting covers strategy, execution, and enablement. On the strategy side, that means digital presence audits, vendor evaluation, and product direction. Execution includes web redesign, UX strategy, technical SEO, and process automation. Enablement is about team training, guidelines, alignment sessions, and metrics frameworks. Before going independent, I held leadership roles at HelloGold (fintech), 11street (e-commerce), and PETRONAS ICT (enterprise). That career arc across product management, UX design, front-end development, and technical SEO is what lets me connect decisions across disciplines that most consultants treat separately. I work with founders, CEOs, and senior decision-makers at growing businesses. Sectors include e-commerce, fintech, enterprise, and government agencies. Clients are based across Malaysia, Australia, the US, and Zimbabwe.

Available to hire

I’m Yassir Yahya, an independent consultant based in Kuala Lumpur, Malaysia.

I help businesses figure out what to build and how to build it right. That usually means the digital presence needs a strategic rethink and rebuild, or the product needs proper direction and the team needs support getting there. Sometimes both.

I bring nearly two decades of cross-disciplinary experience across strategy, design, and development to wherever work gets done. Working directly alongside the team, embedded and hands-on.

My digital consulting covers strategy, execution, and enablement. On the strategy side, that means digital presence audits, vendor evaluation, and product direction. Execution includes web redesign, UX strategy, technical SEO, and process automation. Enablement is about team training, guidelines, alignment sessions, and metrics frameworks.

Before going independent, I held leadership roles at HelloGold (fintech), 11street (e-commerce), and PETRONAS ICT (enterprise). That career arc across product management, UX design, front-end development, and technical SEO is what lets me connect decisions across disciplines that most consultants treat separately.

I work with founders, CEOs, and senior decision-makers at growing businesses. Sectors include e-commerce, fintech, enterprise, and government agencies. Clients are based across Malaysia, Australia, the US, and Zimbabwe.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
See more

Language

English
Fluent
Malay
Fluent

Work Experience

Independent Consultant at Unsurmeta Media
March 1, 2023 - Present
Product Lead at HelloGold
December 1, 2018 - February 1, 2023
Product Manager at HelloGold
December 1, 2018 - June 1, 2019
UI/UX Architect at 11street.my
April 1, 2015 - December 1, 2018
Specialist Manager, UI/UX Developer at 11street.my
April 1, 2015 - October 1, 2015
Senior Web Designer at PETRONAS ICT
October 1, 2013 - April 1, 2015
Senior User Interface (UI) Consultant at IVIS Group
May 1, 2008 - October 1, 2013
Senior Web/Multimedia Developer at CieloVision
October 1, 2007 - May 1, 2008
Web Developer at Pulse Group
January 1, 2007 - October 1, 2007

Education

Add your educational history here.

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail