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I am a creative and detail-oriented content creator with experience in developing, filming, editing, and managing social media content for various brands. My focus is on creating engaging short-form videos, storytelling, and brand identity development, which has made me a recognized figure in my industry. As the founder of Alankāra, a saree styling and draping business, I blend fashion with strong audience engagement strategies. I pride myself in collaborating with brands to create high-quality content that not only visually captivates but also effectively increases brand awareness.…I am a creative and detail-oriented content creator with experience in developing, filming, editing, and managing social media content for various brands. My focus is on creating engaging short-form videos, storytelling, and brand identity development, which has made me a recognized figure in my industry. As the founder of Alankāra, a saree styling and draping business, I blend fashion with strong audience engagement strategies. I pride myself in collaborating with brands to create high-quality content that not only visually captivates but also effectively increases brand awareness.

Yathuusa Muruganathan

Content Creator, Designer, Social Media Manager, +2

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I am a creative and detail-oriented content creator with experience in developing, filming, editing, and managing social media content for various brands. My focus is on creating engaging short-form videos, storytelling, and brand identity development, which has made me a recognized figure in my industry. As the founder of Alankāra, a saree styling and draping business, I blend fashion with strong audience engagement strategies. I pride myself in collaborating with brands to create high-quality content that not only visually captivates but also effectively increases brand awareness.…I am a creative and detail-oriented content creator with experience in developing, filming, editing, and managing social media content for various brands. My focus is on creating engaging short-form videos, storytelling, and brand identity development, which has made me a recognized figure in my industry. As the founder of Alankāra, a saree styling and draping business, I blend fashion with strong audience engagement strategies. I pride myself in collaborating with brands to create high-quality content that not only visually captivates but also effectively increases brand awareness.

Available to hire

I am a creative and detail-oriented content creator with experience in developing, filming, editing, and managing social media content for various brands. My focus is on creating engaging short-form videos, storytelling, and brand identity development, which has made me a recognized figure in my industry.

As the founder of Alankāra, a saree styling and draping business, I blend fashion with strong audience engagement strategies. I pride myself in collaborating with brands to create high-quality content that not only visually captivates but also effectively increases brand awareness.

Skills

Language

English

Fluent

Tamil

Advanced

Work Experience

Founder & Content Creator at Alankāra Pleats & Styling

January 1, 2025 - Present

Founded and managed a saree styling and pre-leating business, building brand identity through digital content and customer experiences. Created, filmed, edited, and published short-form content showcasing saree styling, techniques, and transformations.

Design Consultant & Content Creator Support at Sklar Peppler

January 1, 2025 - Present

Assisted with creating branded social media content showcasing furniture collections, showroom styling, and promotions. Supported content planning, photography, styling, and visual merchandising to maintain brand consistency. Applied interior design principles to create engaging visuals aligned with the company's aesthetic.

Social Media Manager & Designer at Grandala Events & Decor

January 1, 2023 - January 1, 2025

Assisted with event styling, decor setup, and visual presentation for weddings and special events. Created and captured content showcasing event designs, decor details, and client experiences for social media.