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Hi, I’m Farhana Amira, a Malaysian-born brand and business manager with a background in land surveying and project coordination. I founded YFC Commercial in Malaysia and built a brand from the ground up, leading branding, marketing strategy, and end-to-end operations to drive growth. I’m passionate about crafting compelling brand stories, leveraging social media and TikTok campaigns, and turning insights into measurable results.\n\nI thrive in collaborative, fast-paced environments, enjoy building strong teams, and love learning new technologies and techniques to stay ahead of trends. I bring a positive attitude, a strong work ethic, and a collaborative approach to every project, and I’m always open to new opportunities to sharpen my skills and contribute to a team’s success.…Hi, I’m Farhana Amira, a Malaysian-born brand and business manager with a background in land surveying and project coordination. I founded YFC Commercial in Malaysia and built a brand from the ground up, leading branding, marketing strategy, and end-to-end operations to drive growth. I’m passionate about crafting compelling brand stories, leveraging social media and TikTok campaigns, and turning insights into measurable results.\n\nI thrive in collaborative, fast-paced environments, enjoy building strong teams, and love learning new technologies and techniques to stay ahead of trends. I bring a positive attitude, a strong work ethic, and a collaborative approach to every project, and I’m always open to new opportunities to sharpen my skills and contribute to a team’s success.

Farhana Amira

Project Manager, Social Media Manager, Content Producer, +5

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Hi, I’m Farhana Amira, a Malaysian-born brand and business manager with a background in land surveying and project coordination. I founded YFC Commercial in Malaysia and built a brand from the ground up, leading branding, marketing strategy, and end-to-end operations to drive growth. I’m passionate about crafting compelling brand stories, leveraging social media and TikTok campaigns, and turning insights into measurable results.\n\nI thrive in collaborative, fast-paced environments, enjoy building strong teams, and love learning new technologies and techniques to stay ahead of trends. I bring a positive attitude, a strong work ethic, and a collaborative approach to every project, and I’m always open to new opportunities to sharpen my skills and contribute to a team’s success.…Hi, I’m Farhana Amira, a Malaysian-born brand and business manager with a background in land surveying and project coordination. I founded YFC Commercial in Malaysia and built a brand from the ground up, leading branding, marketing strategy, and end-to-end operations to drive growth. I’m passionate about crafting compelling brand stories, leveraging social media and TikTok campaigns, and turning insights into measurable results.\n\nI thrive in collaborative, fast-paced environments, enjoy building strong teams, and love learning new technologies and techniques to stay ahead of trends. I bring a positive attitude, a strong work ethic, and a collaborative approach to every project, and I’m always open to new opportunities to sharpen my skills and contribute to a team’s success.

Available to hire

Hi, I’m Farhana Amira, a Malaysian-born brand and business manager with a background in land surveying and project coordination. I founded YFC Commercial in Malaysia and built a brand from the ground up, leading branding, marketing strategy, and end-to-end operations to drive growth. I’m passionate about crafting compelling brand stories, leveraging social media and TikTok campaigns, and turning insights into measurable results.\n\nI thrive in collaborative, fast-paced environments, enjoy building strong teams, and love learning new technologies and techniques to stay ahead of trends. I bring a positive attitude, a strong work ethic, and a collaborative approach to every project, and I’m always open to new opportunities to sharpen my skills and contribute to a team’s success.

Language

Malay

Fluent

English

Fluent

Work Experience

Founder and Business Manager at YF Commercial

January 1, 2022 - Present

Interview and manage team; attend meetings with suppliers and potential business partners; consistently hunt for new clients; experience in social media marketing and campaigns (Instagram, TikTok, e-commerce, Threads, Facebook); monitor revenue growth and responsible for financial decision making; engage face-to-face with customers and potential business partners (B2B) and maintaining good relationships; responsible for business development, sales and client management; experience in content creation for marketing purposes; responsible for managing marketing teams for many campaigns.

Junior Land Surveyor at AY Construction Sdn Bhd

January 1, 2019 - December 31, 2022

Draughting and data processing for projects; data processor for project Landasan Bahru; liaising with contractors, suppliers and clients; involved in topographic data collection and processing; supported surveying and construction activities.

Intern - Land Surveying

January 1, 2018 - January 1, 2019

Internship focusing on data acquisition and processing for final year project; supported fieldwork and surveying tasks.

Founder and Brand Manager at YFC Commercial (Malaysia)

January 1, 2022 - Present

Founded and scaled a beauty and fragrance brand from the ground up; oversaw overall business operations, branding, marketing strategy, and revenue growth. Led end-to-end TikTok Shop operations, product positioning, campaign planning, affiliate management, and brand awareness campaigns.

Junior Land Surveyor cum Junior Project Manager at AY Construction Sdn Bhd

January 1, 2019 - January 1, 2022

Coordinated project activities and supported hydrographic and geophysical survey projects; liaised with local authorities, consultants, clients and suppliers; prepared commercial documents, technical proposals, and project reports; processed survey data for on-time, compliant deliverables.

Project Coordinator / Data Processor at RMG Geometra Sdn Bhd

January 1, 2018 - January 1, 2019

Coordinated project activities and processed survey data for hydrographic and geophysical survey projects; utilized AutoCAD, SDR and Civil 3D for data processing and reporting; prepared survey data for project progress updates and client submissions.